Burrelles Fresh Ideas

JANUARY 30, 2024

When I am writing or editing others’ work, I personally use Grammarly Premium. When I am writing or editing others’ work, I personally use Grammarly Premium. Our blog posts are human-written, and if we use any sort of AI-assisted writing tool, we will disclose it.

Ethics 96

Ethics Crisis Transportation Airlines 96

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. Make sure your media contacts easy to find. Make your media contacts easy to find.

Company 98

Company Survey Pitching Report 98

Burrelles Fresh Ideas

JANUARY 2, 2024

For instance, when I was optimizing a travel blog, AI tools helped us create personalized content based on the reader’s past interactions, increasing both stay time on the site and conversion rates. Personalization is becoming the cornerstone of effective SEO. The Role of Video Content in SEO Today, 92.3%

SEO 84

SEO Mobile Engineering Ethics 84

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

Deirdre Breakenridge

MAY 23, 2017

A Guest Post By Maris Callahan, Director of Public Relations for Donuts Inc. Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. Your blog is your community.

Blogging 282

Blogging Case Study Social Media Instagram 282

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97

Reputation Us

APRIL 4, 2016

But I assure you, it is for the betterment of our client communications. At LT Public Relations , we address these questions with every client, whether we are working on a crisis communications strategy, or a public relations plan for long-term reputation management. “So Relate everything you write to them.

Publicity 60

Publicity Crisis Communications Writing Meeting 60

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine.

Reputation 52

Reputation Social Media Internal International 52

Mindful Marketing

JULY 15, 2015

One of the biggest complaints from journalists is that PR executives don’t actually read what a journalist writes. Every brand must have a crisis communications plan. Here are six truths about PR that remain constant over the years: The Need To Read. You have to plan for the worst.” PR Drives Quality Leads.

Analytics 50

Analytics Measurement Crisis Communications Tools 50

Solo PR Pro

JANUARY 10, 2017

Use an explainer video to explain a process, such as the steps in developing a crisis communication plan. Write a script, 200-250 words should be all that you need, so that you can practice before shooting. For example, you can take the topic of a blog post and pose a related question to your video audience.

Video 40

Video Strategy SMB Marketing 40

Waxing UnLyrical

JULY 3, 2013

My pitch if it helps: “ RedShift Writers is the only Houston, Texas content writing company specializing in crafting content that is compelling for customers and effective for search engines.”. Believe me: saying I specialize in writing doesn’t hurt me one bit. I am flexible on rates, depending on client/project/budget.

Marketing 100

Marketing SEO Writing Engineering 100

PR in High Definition

FEBRUARY 22, 2017

One of the things that keeps our industry interesting is the vast plethora of skills you can learn under the golf umbrella of public relations. Show me the margin. So why have PR agencies been slowing down on SEO services?

SEO 76

SEO Engineering Google Content Marketing 76

Solo PR Pro

JUNE 30, 2015

How to Write Short: Word Craft for Fast Times – Roy Peter Clarke, Senior Scholar, Poynter Institute. 21st Century Media Relations: From “Buzz” to “Cha-Ching” – Shonali Burke, President and CEO, Shonali Burke Consulting, Inc. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Prohibition

JANUARY 14, 2022

Team roles and responsibilities need to be clear if your crisis communication plan is going to work. Your team members should all understand what they’re supposed to do in a crisis and how they can help each other. Media contacts – These are the journalists and bloggers who will write about your business.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. Vuelio named this blog the best PR and communications blog in 2019.

Government 103

Government Education Print Ethics 103

Burrelles Fresh Ideas

JUNE 27, 2023

Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Landis PR

JULY 31, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by Kristen Dunleavy – Muck Rack. For the original blog, please visit here. While AI may provide a solid starting point for a press release or blog post, it’s not going to churn out a polished product.

Communications 97

Communications Marketing Pitching Technology 97

Sword and the Script

DECEMBER 26, 2017

Writing is thinking, but more than that its the application of thinking; it transforms a passive activity into an active one. PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. 1) How long should a blog post be? State of Blogging ).

Content Marketing 122

Content Marketing SEO Social Media Marketing 122

Sword and the Script

NOVEMBER 7, 2023

AI hunts bias in a new “media war room” by Israeli startup Propel Propel, an Israeli startup that’s building out an all-in-one PR platform, has packaged its software into an offering it’s calling the “Media War Room” that leverages AI for managing crisis communications. Have an announcement from a PR tech vendor?

Employee 133

Employee Software Survey Tools 133

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. If you like crafting a good story, public relations is the profession for you. via GIPHY.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

PR 20/20

AUGUST 9, 2016

After months of planning, research, writing, and design, your new B2B research report is set to launch. A blog post: Your team has written an engaging blog post, featuring key takeaways and a call-to-action (CTA) to download your eBook. This includes, but is not limited to: Analyst relations. Blogger relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. How often does the Financial Times write stories about itself?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Bad Pitch Blog

DECEMBER 30, 2006

It covers a lot of ground from PR basics, media relations and events to creative thinking, crisis communications and account management. If one person learns how not to be a dumb ass when dealing with a reporter or a client, it was worth writing the book. For more from Shankman, check out his blog, PR Differently.

Pitching 40

Pitching Small Business Insurance Insurance 40

Sword and the Script

DECEMBER 18, 2018

Though she says writing has always been part of her career, her “first ‘real’ PR job landed me out in the Bay Area working for a tech company.” But, I’d say that it’s easier in that what we do in PR has really expanded, creating more opportunities for those who want to pursue a career in public relations. We joked about it!

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. For the original blog, please visit here. While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

MaccaPR

APRIL 10, 2018

For answers, the MaccaPR blog reached out to our friend Stacy Bettison, Esq., an attorney and PR advisor operating a litigation communications consulting firm in Minneapolis. “On When there is good communication between lawyers and PR folks – and journalists – it can really work well for everyone.”.

Reputation 89

Reputation Wikipedia Conference Strategy 89