Remove tag institute of public relations
article thumbnail

7 reasons why effective PR is more important than ever

Remote PR Jobs

Originally seen on PR Daily Landing coverage in reputable news outlets is essential in this era of dwindling public trust. Combine that with an erosion of faith in government and private institutions, and it can make for a difficult environment. Yet the business of public relations is thriving. Credibility is paramount.

Mobile 100
article thumbnail

Blogging vs. Press Releases vs. Coverage; Unscripted Marketing Links

Sword and the Script

Earlier this month, the Content Marketing Institute (CMI) was acquired by events company UBM for a reported $17.6 Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Fake, Fallacy and the Need for News Fluency

Solo PR Pro

This post first appeared on the Independent Thinking blog in 2018, and is more relevant than ever today. In 2018, the American Press Institute was already thinking a lot about how we consume stories and what journalists can do help people distinguish good reporting from bad. It has been lightly updated. There’s a problem with the news.

article thumbnail

Judging A Blog Post By Its Cover

Waxing UnLyrical

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. It’s the Google generation’s way of thinking. Preview before you publish.

article thumbnail

How To Get Your Blog Project Approved

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

article thumbnail

To Byline or Not: 5 Reasons Why Your Blog Should Identify Its Authors

MaccaPR

Must your company identify the author of each of your blog’s posts with a byline? Or is it an acceptable social media best practice to publish blog posts that are credited to an anonymous company voice? The resulting ‘Tina’s Blog” proved wildly popular with its narrowly-focused, but enormously lucrative, audience.

article thumbnail

Press Releases aren’t Dead but Maybe Press Release Distribution Is

Sword and the Script

This, of course, is no mystery to anyone that’s worked in public relations for any length of time. A sure-fire way to stir up debate – or plea for attention – in public relations is to call the press release dead. A couple weeks ago a client was locked out of their press release service. So, we kept going without it.