PRSay

SEPTEMBER 22, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month includes “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. Please visit prsa.org/ethics for updates on programming.

Ethics 158

Ethics Employee Training Reputation 158

MaccaPR

SEPTEMBER 16, 2014

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. Deservedly, the active use of spin has given the PR industry a black eye.

Ethics 133

Ethics Publicity Pharmaceuticals Corporate 133

Ethical Voices

SEPTEMBER 22, 2022

This week there were quite a few ethical issues. Another common theme was where do you draw the boundaries when it comes to student loan forgiveness to public/work-life boundaries. Is It Ethical for Employers to Monitor Your Social Media? Where is the ethical line between your work and personal life? Is there one?

Ethics 52

Ethics Viral Banking Engineering 52

ImPRessions - Crenshaw Communications

JUNE 28, 2023

Here’s where a thoughtful yet robust public relations (PR) strategy can help address predictable reaction. Concerns about job losses, privacy breaches, and ethical use are widespread. However, the public dialogue has moved to the benefits of AI – improved efficiency, predictive capabilities, and beyond.

Technology 170

Technology Strategy Privacy Healthcare 170

Reputation Specialist Michael Toebe

AUGUST 3, 2021

Playing dirty, disregarding ethics and the long-term value of relationships is, well, foolish and reckless. Are you ready to be labeled with ugly, highly inflammatory allegations, being painted in a manner as someone the media and public will attack? (Actress Scarlett Johansson in a legal fight with Walt Disney Co.). It happens.

Publicity 52

Publicity Media Ethics Television 52

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Stephen Waddington

NOVEMBER 10, 2017

They’re a new channel for discourse between an organisation and its publics. Application of bots in public relations. I’ve identified five applications for chatbots in public relations: Broadcast. Used by media organisations to distribute content. It raises a significant ethical dimension. More than 1.3 One-way AI.

Tools 79

Tools Publicity Software Transportation 79

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

PRSay

JANUARY 16, 2020

The most innocuous mention by an influential political figure can spark an intense social media backlash against the organization, since the public is likely to infer a reciprocal endorsement. As AI continues to change the nature of work and how people shop, bank and travel, the magnitude of risk it poses is growing.

Reputation 183

Reputation Privacy Banking Ethics 183

Waxing UnLyrical

MAY 6, 2013

And the media, for most part, did a commendable job of providing much-needed updates. This realization got me thinking about our responsibilities as public relations professionals to communicate…to provide advice and counsel…to clients or employers so that they might better inform their many stakeholders.

Publicity 95

Publicity Government Crisis Communications Nonprofit 95

Waxing UnLyrical

OCTOBER 10, 2012

I’ve been known to “occasionally” jump on my soapbox to rail against everything from students’ inability to write coherent sentences to public transit systems’ inability to provide anything vaguely resembling “service.”. Then I explain (for the bazillionth time) that that is the beauty and the challenge of public relations.

Publicity 92

Publicity Ethics Nonprofit Local 92

Buchanan PR

JULY 31, 2023

This cost-effectiveness allows businesses, especially smaller ones with limited marketing budgets, to get their name out without breaking the bank. For instance, a cosmetics brand seeking to promote a new line of vegan and cruelty-free makeup could collaborate with a microinfluencer who is a passionate advocate of ethical beauty products.

Banking 75

Banking Community Ethics Consumer 75

Mindful Marketing

MARCH 3, 2024

” This headline from one of my favorite marketing publications surprised me as thought, ‘Isn’t the answer obvious?’ Discussions of ethics sometimes identify actions considered blatant wrongs, e.g., it’s never right to murder or rape. Think of social media altercations, sports fights, and road rage.

Marketing 100

Marketing Healthcare Study Advertising 100

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

What can PR and reputation experts take away from the resulting media coverage? In a statement before his testimony in front of the Senate Banking Committee, Wells Fargo CEO John Stumpf did what reputation experts generally counsel clients to do in the case of a breach of public trust. He apologized. firm to defend themselves.”

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

Contently - Strategy

OCTOBER 24, 2019

When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. Many forms of content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. Keep topics personal and relatable.

Financial 79

Financial Banking Content Marketing Writing 79

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. “I see a few things.

Marketing 198

Marketing Content Marketing Data Social Media 198

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. 1) Owned media gains on distrust of mass media. A good number of predictions struck me as highly probable in 2019. My own predictions are included at the bottom.

Social Media 98

Social Media Marketing Media Creativity 98

Mark My Words

DECEMBER 15, 2020

Mail Online Oprah Winfrey’s decision to promote Meghan Markle’s new range of vegan coffee to her 19.2million Instagram followers was worth at least $1million and is probably the most valuable piece of free publicity in history, experts told MailOnline today.

Instagram 60

Instagram Brand Branding Publicity 60

Sword and the Script

OCTOBER 4, 2022

On one side, we have giants, which are backed by PE firms, holding companies, and in a couple of cases have access to the liquidity of public markets. Fortunately, there are some other publications that dug into this including Axios and TechCrunch that will bite into a deal this size. Meltwater reviews “strategic alternatives”.

Technology 81

Technology Company Analytics Writing 81

Maxim Behar

NOVEMBER 15, 2023

Tonight, we have a very erudite, broad-minded, and informed expert who sees things happening under the surface of the media and public space. Media drives the communication between people around the world. Let's open the door a little bit for the public and get into this very important profession of PR, public relations.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Waxing UnLyrical

FEBRUARY 3, 2016

The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport. I have yet to come across a “group tweeting” assignment!

Sports 40

Sports Public Affairs Ethics Nonprofit 40

PR in High Definition

OCTOBER 26, 2020

It is the term used to describe the public denouncing of the behaviour or beliefs of a person, group, or business via online platforms and the act of calling for others to acknowledge and engage with them no longer. These are social, ethical, and moral matters. Clearly, the public is demanding more of businesses than in the past.

Groups 62

Groups Employee Leadership Examples 62

Beyond PR

OCTOBER 26, 2016

PR Newswire’s audience team regularly interviews journalists who use ProfNet for their insights on how PR professionals and experts can improve communications and earn more media pickup. . Lou, for those not familiar with your work, can you talk a little about some of the publications you write for and the topics you cover?

Banking 40

Banking Ethics LinkedIn Financial 40

Waxing UnLyrical

JANUARY 26, 2020

A 2018 USC Annenberg study found that 64% of public relations professionals surveyed predict that in five years the average consumer will not be able to distinguish between earned and paid media. While we can maintain high standards of ethics, there will be some that don’t. Beyond simply saying “Oh &^@#,” what can we do?

Ethics 23

Ethics Technology Financial Banking 23

Waxing UnLyrical

OCTOBER 4, 2017

So the “president of international” of one of the biggest agencies in the world (WE is how Waggener Edstrom rebranded itself a couple of years ago) is essentially telling PR to step back into its media relations box and ignore pretty much EVERYTHING we KNOW about smart comms in the digital age. ” JC, Alan. ” JC, Alan.

Internal 43

Internal International YouTube Nonprofit 43

Waxing UnLyrical

NOVEMBER 11, 2015

Most of them have centered on social media, but the key points apply anywhere. Now, a gazillion years later, I’m at Curry College heading our Communication Department ’s Public Relations Concentration and introducing young men and women to the profession that was my own career for longer than some of their parents have been alive.

Nonprofit 40

Nonprofit Banking Ethics Course 40

Mark My Words

JANUARY 14, 2021

Prince Harry and Meghan Markle have featured their 19-month-old son Archie in their first Spotify podcast and got him to say his first four words in public – wishing people a ‘Happy New Year’ in his American accent and saying it was ‘fun’ to speak into a microphone.

Privacy 60

Privacy Healthcare Instagram Banking 60

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. Continued consolidation of media outlets.

Writing 200

Writing Communications Marketing B2B 200