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A 6 Step Guide in Setting up Sentiment Analysis for your PR Coverage

The Resolution Blog

A 6 Step Guide in Setting up Sentiment Analysis for Your PR Coverage We’ve all heard the saying “any publicity is good publicity”, but anyone working in PR knows this couldn’t be further from the truth. It gives context to your coverage and helps determine what kind of message is being published about your brand, product, or campaign.

Analysis 156
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PR Pros’ Holiday Toolkit: 5 Press Release Examples from Amazon to Starbucks (+ more)

Newsfile

Get essential tips and inspiration to create standout holiday press releases and elevate your brand this festive season. Top 5 Holiday Press Release Themes for Any Industry Leverage the holiday season to showcase your brand’s story with the following top five press release themes. UK consumers are expected to spend £24.1

Examples 116
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What is Technology PR?

5W PR

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. This can include investors or customers.

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Leverage Your Website to Position Your Brand as a Category Leader

Konnect Agency

Consider a SWOT analysis with your team to see where your weaknesses and opportunities lie to figure out the missing pieces to tackle in a website re-fresh. Since our brand refresh in May, Konnect has seen +125.28% increase in session duration on the website, 38% of that coming from mobile. Are you user-friendly? Are you searchable?

Brand 52
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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

If you can get your planning right today, you’ll have an aligned brand message with business objectives, enhance visibility, and be able to build enduring relationships with your audience. Develop a Strong Brand Message: Your brand message should be clear, consistent, and reflective of your company’s values and mission.

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Lesson 4: Finding New Opportunities with BuzzStream

Buzzstream

Are you trying to build your brand? Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. For example, having many posts with ‘INFOGRAPHIC’ in the title means the site posts infographics.

Resources 103
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Unlocking Fitness Marketing Ideas for Wearable Fitness Tech

5W PR

Fitness wearables offer a variety of features, including activity tracking, heart rate monitoring, sleep analysis, and even stress management. Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey.