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How to find the right PR measurement partner

Onclusive

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities? . Set your goals. Define your KPIs.

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Comparing top 2021 media monitoring vendors

Onclusive

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, radio and social coverage. We are the category leaders when it comes to local, national and international media monitoring: What makes Onclusive stand out from the pack? Stacey Hedman.

Media 370
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How to find the right PR measurement partner

Onclusive

This week, we’re wrapping up our Demystifying PR Measurement blog series with a review of what to look for in a PR measurement solution and what questions to ask to find a partner that is right for your company and brand. What are their international and global capabilities?

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. considering international relations, have caused Communications professionals to be evermore careful with comms content.

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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. Do I need to parse the fine print of a scientific study every time I cite a statistic? Its analysis focuses on political affiliations, biased word choices, and sourcing.

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Marketing Skills Essential for PR Professionals

5W PR

On top of that, an integrated campaign ensures messaging remains consistent across multiple platforms like social media, print media, advertising and internal communications. Research & Analysis. Research and analysis skills are key to understanding your audience and your market. Competitor Analysis.

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Keeping Up with Step Changes in Executive Communications

Shift Communications

The way we approach it at SHIFT is by starting with insights — company, competitor, industry, and media analysis to ID ownable whitespace. Internal communications are key. It’s no longer just print, online and broadcast media, but also podcasts, newsletters/Substacks, influencers and other new media formats.