5W PR

MARCH 26, 2024

In the rapidly changing arena of B2B tech , sound, and engaging communication plays a pivotal role in success. It’s not just about pumping out press releases. It’s about cutting through the chatter and grabbing the attention of the right people. Crisis communication plan Be ready for the unexpected.

B2B 78

B2B Strategy Communications Case Study 78

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. It’s no coincidence that I’ll be talking about many of the same themes as Aaron.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? Collaborating with a great PR agency could be your secret weapon. many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is appalled and worried his business will suffer because of all the false information circulating about sharks. is suffering a crisis. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall. Owned media/messaging.

Case Study 118

Case Study Crisis Management Crisis Study 118

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

Critical Mention

SEPTEMBER 19, 2019

Jelly Digital Marketing & PR is a one-stop-shop online marketing agency in Fort Langley, British Columbia. The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area.

Agency 79

Agency Marketing Media SEO 79

Victorious PR

JANUARY 27, 2023

Navigating the media landscape as a crypto company can be a challenging task, and without the right public relations strategies in place, it can be easy to fall into common pitfalls and make costly mistakes. When building relationships with the media, it’s important to be transparent, responsive, and informative.

Company 52

Company Real Estate Strategy Publicity 52

Mindful Marketing

FEBRUARY 15, 2017

Hiring an agency can seem pretty cool – having a dedicated team of professionals promoting you and your business all day sounds nice, right? So when is the right time to hire a PR agency? There are a plethora of tools to make it easy until you reach the pivot point to needing a full blown agency. Crisis communications?

Agency 50

Agency Crisis Communications Measurement Analytics 50

Solo PR Pro

FEBRUARY 1, 2022

After a decade in radio, Stu was in the market for a professional life that offered more stability, and made the leap to PR pro, eventually working his way up the ranks at an advertising-dominant agency based in South Florida. Stu ended up staying with that agency for 10 years, working his way up from PR director to vice president.

Meeting 131

Meeting Radio Sports Telecommunications 131

Deirdre Breakenridge

MAY 23, 2017

Then I learned all about hundreds of new domain name choices which had recently become available and moved my PR blog to the more appropriate: www.mariscallahan.media. Or in this case, what your blog is all about. When you’re a publicist, you probably think about your client more than you think about yourself.

Blogging 282

Blogging Case Study Social Media Instagram 282

Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. But what can you do when the masses control the message?

Crisis 120

Crisis Crisis Communications Local Social Media 120

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. I’ve kept notes about all of the things that make it harder than they need to be. media@team.com ).

Company 99

Company Survey Pitching Report 99

5W PR

AUGUST 29, 2018

By now most of the civilized world knows about the massive data breach at Equifax. The credit reporting agency fell victim to hackers that accessed sensitive information belonging to nearly half the population of the United States. In 2017, BP had reached a turning point in the company’s recovery from the oil spill crisis.

Crisis 88

Crisis Data Consumer Agency 88

Landis PR

JULY 31, 2023

AI can speed up tedious tasks If you hate pulling monthly reports or need a faster way to turn your bullet points and ideas into a polished pitch or press release, AI could be the answer. It can help you generate press releases from keywords or headlines—and even aggregate a list of journalists who might be interested in your pitch.

Communications 97

Communications Marketing Pitching Technology 97

Burrelles Fresh Ideas

APRIL 9, 2024

The evolution of brand communication Remember the days when businesses would send out press releases to a black hole, hoping someone would pick it up? This direct line has transformed how we think about audience engagement, making it more personal, immediate, and interactive. Those days are long gone.

Social Media 92

Social Media Marketing Media Storytelling 92

Burrelles Fresh Ideas

JANUARY 23, 2024

This is useful for marketing and PR because machine learning is able to process, analyze, and make predictions about more information with greater efficiency than human workers are likely to alone. This is especially important when you’re dealing with a PR crisis relating to a breach of core brand values.

Technology 76

Technology Training Data Consumer 76

Sword and the Script

MARCH 25, 2017

Her ideas were published on Behind the Spin , which is designed for PR students and supported by the UK-based Public Relations and Communications Association (PRCA). While I’m very grateful to not yet be old enough to remember all of these, though I might have been among the last to have faxed a press release a handful of times.

Publicity 81

Publicity Crisis Construction Study 81

Sword and the Script

MAY 17, 2016

If your answer involves turning to Google, then you’re not unlike the 250 or so reporters the agency Wasabi Publicity recently surveyed. Social Media. Press releases. The survey matches my own experience and I believe represents a substantial evolution to the classic corporate media relations program.

Survey 64

Survey Report Content Marketing Pitching 64

Sword and the Script

DECEMBER 18, 2018

That led to a gig with an agency and eventually out on her own with a consulting business. 1) What has changed the most about PR over the course of your career? 2) What hasn’t changed about PR? MG: The “relations” part is the same. Even with all the technology and social media, etc., We joked about it!

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Sword and the Script

DECEMBER 26, 2017

PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. PR and Media Relations Statistics. Earned Media Poised for New Prominence ). 12) Emotion in crisis communications works. Pressing Questions on SEO ). State of Blogging ).

Content Marketing 123

Content Marketing SEO Social Media Marketing 123

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. What About My Minor. Other Support.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

MaccaPR

APRIL 10, 2018

First, White House press secretary Sarah Huckabee Sanders responded during a press conference to questions about the civil suit that porn star Stormy Daniels (aka Stephanie Clifford) filed against Trump by exulting, “arbitration was won in the president’s favor.” PR and legal need to be in lockstep every step of the way.”.

Reputation 89

Reputation Wikipedia Conference Strategy 89

5W PR

AUGUST 6, 2018

Most PR agencies will arrange interviews for their clients that cover a specific selection of topics and questions. For instance, if someone asks about a favorite kind of music, the interviewee could say that they personally like country music but like to play all kinds of music at their local conferences and events, to delight attendees.

Interviews 74

Interviews Media Agency Conference 74

David PR Group

JULY 9, 2014

Just as it is inappropriate to break-up via text message, one should not issue bad news via press release when a phone call will have an immensely greater impact. I don’t know where James will play next season, but his current free agency offers an opportunity to make some amends to Cleveland fans, even if he decides to play elsewhere.

Crisis Communications 48

Crisis Communications Television Newspapers Agency 48

MaccaPR

OCTOBER 28, 2014

While on the road in Boston for his Mastermind series, his workshop for business leaders to take their companies to the next level, the MaccaPR blog had a chance to pick his brain on the topics of PR stunts, evolving media relations, NFL crisis communications and social media communities. One example?

Interviews 54

Interviews Financial Social Media Crisis 54

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. If you work in issues and crisis it can be especially acute.

Government 103

Government Education Print Ethics 103

5W PR

APRIL 13, 2020

In fact, when it comes to having a bylined article, it should never be a one-time thing that a person does and then forgets about it. First of all, let’s go back to the beginning and talk about the byline itself and what that entails. It’s better to write about expertise or experiences, rather than products or services.

Trade Shows 88

Trade Shows Policies Writing Strategy 88

Waxing UnLyrical

JULY 3, 2013

And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Staffing agencies sell “solutions.” It was wonderful (statement about how and where the person saw me). BTW, (something about LinkedIn). Then you ask them the same question.

Marketing 100

Marketing SEO Writing Engineering 100

Sword and the Script

MAY 23, 2017

Sizing up or prioritizing responses in crisis communications. If you have any doubt about the applicability to PR, just keep in mind Google has long since taken over as the new front page. See these related posts: Media Relations: Proven Ways to Get More Out of It. 3) Deep scope of competitive for new ops.

SEO 65

SEO Tools Engineering Web 65

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 192

Writing Communications Marketing B2B 192

Burrelles Fresh Ideas

JUNE 13, 2023

Press releases serve as an ideal foundation for creating engaging blog posts, infographics, or videos while providing valuable insights into products/services offered by businesses/organizations involved in digital PR activities. However, you may want to consider hiring an experienced PR consultant or freelancer to help.

Analytics 40

Analytics Content Marketing Measurement Advertising 40