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Does Your Crisis Scenario Plan Need Some Love?

Cision

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. Is it time to show your scenario plan some love?

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ReputationUs Rolls Out Designated COVID-19 Rapid Response Services

Reputation Us

Businesses and nonprofits must move beyond simply offering “wash your hands” and “stay at home” instructions in order to thwart the broader ramifications of this potentially deadly virus. Critical decisions, timely actions and ongoing communications are urgently warranted. Draft and revise timely, relevant communications.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

This guide is your shortcut to navigating the PR landscape with confidence, offering clear benefits and insights to elevate your campaigns and engage your audience more effectively. Let this glossary be your foundation for success in the fast-paced world of PR. Advanced PR Strategies 9. What is a Press Release?

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The Comprehensive Marketing Audit: 21 Questions to Guide Strategic Planning

PR 20/20

Harvard Business Review says that strategic plans fail for many reasons, including poor execution and lack of understanding of the problem. As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment.

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12 ways to produce a killer press release

Presspage

You’d love to get that major publication or TV network to cover your event, embed your video or quote your chief executive in an economic forecast story. The last thing you want is for reporters to delete your press release the moment the email notification pops up on their screens. Plan ahead.

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Meeting CIPR President candidate Pete Holt

Stephen Waddington

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. How has Brexit and COVID-19 impacted the CIPR and what do you plan to do about it? What’s the plan? I’m backing Pete Holt for CIPR President in 2022. What’s needed?

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11 Steps For Crisis Management

Prohibition

It deals with the situation that arises when something bad happens and your organisation is directly involved in it or implicated in some way. A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community.