Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Every four years marks a time of chaos in the political landscape of Americans across the country and 2024 is no different.

Trends 52

Trends Strategy Crisis Management Technology 52

Wadds Inc.

APRIL 29, 2024

The growth of information and the rise of AI are transforming the communication landscape, creating both management challenges and opportunities for organisations. The corporate communication function is at the forefront of this challenge.

Corporate 115

Corporate Trends Communications Ethics 115

Bianchi Biz Blog

MAY 16, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more.

YouTube 96

YouTube Marketing Local Chemicals 96

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 114

Technology Policies Government Community 114

Sword and the Script

JANUARY 2, 2024

47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024?

Blogging 121

Blogging Software B2B Survey 121

Bianchi Biz Blog

APRIL 25, 2024

Having welcomed 3000 attendees, 200 exhibitors and 650 speakers in 2023, we are excited for the turn out for 2024. You will enjoy unparalleled opportunities for fun and networking with the MOVE community at the MOVEGroove and MOVE AFTERPARY. Some of MOVE America 2024’s speakers include: Ganesh Iyer, Chief Executive Officer, NIO U.S.

Mobile 89

Mobile Transportation Automotive Policies 89

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% Slush 2024 is held on Nov. 20–21, 2024.

Radio 64

Radio Pinterest Television Government 64

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. Here’s what stood out for me.

Corporate 52

Corporate Communications Crisis Reputation 52

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 198

Writing Communications Marketing B2B 198

Bianchi Biz Blog

AUGUST 3, 2023

They should also stay informed about advances in AI technology and potential ethical concerns. Finally, as the technology is advancing rapidly, you’ll want to review and update your AI policy periodically to address new developments and potential risks associated with evolving AI tools. This policy is effective as of [Date].

Automotive 78

Automotive Policies Employee Corporate 78

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

SEPTEMBER 3, 2019

Earlier this year I started tracking some of the PR tech vendors and summarizing news from the community here once a month. And now, here’s this month’s PR technology summary…. That recapitalization consisted of a $175 million note payable, due in February 2024, with interest rate alternatives of Prime Rate plus 8.5%

Analytics 70

Analytics Report Technology Pitching 70

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. They paused the program for 2023 but plan to resume in the new year (2024).

Agency 89

Agency Energy Crisis Management Industry 89

5W PR

JANUARY 15, 2024

As the world inches closer to 2024, the echoes of pandemic-driven shi͏fts and emerging economic realities continue to shape consumer behavior. Look for increased adoption of cryptocurrency and blockchain technology in niche markets. Value-driven purchasing The economic environment will remain a key driver of consumer tren͏ds.

Consumer 78

Consumer Ethics Trends Mobile 78

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. English and Chinese are both official languages, facilitating international business communications. Understanding local customs, values, and sensitivities is crucial.

Marketing 93

Marketing Local Crisis Management Internal 93

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. In 2024, Cision says it will add a new metric it calls “stance.” It makes sense.

Software 128

Software Pitching Ethics Privacy 128

Maxim Behar

APRIL 11, 2024

Friends, community. It's absurd that in the midst of all this technological and societal revolution, our political system remains unchanged. However, in 2024, the world has fundamentally changed, especially after COVID. Maxim: But there is nothing else there. There's always someone who will help you.

Television 59

Television System Interviews Travel 59

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). These insights form the foundation for our infographic – a must-see for any PR pro! 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 103

Media Radio Print Newspapers 103

Contently - Strategy

MARCH 18, 2024

The revamped content didn’t just ferry readers to SoFi’s blog; it turned casual browsers into engaged community members who frequently returned for more. To succeed as a financial services company in 2024 and beyond, finance marketers must strive to be more than a mere informant. The results? Nothing short of a transformation.

Case Study 52

Case Study Financial Content Marketing Study 52

NewsWhip

DECEMBER 21, 2023

We’ve been reflecting on all that has happened in 2023, and future-gazing into what 2024 will bring, which is particularly interesting to us as marketers. So, based on everything we’ve seen this year — and with a little help from NewsWhip Spike — here are our content team’s predictions for 2024. And that’s the key point.

Trends 78

Trends Social Media Community Viral 78