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What’s Trending for 2023?

PRSay

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. Will 2023 bring economic rebound, or recession?

Trends 127
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How You Can Use Advantage+ In Your Meta Advertising

Prohibition

The buzzword of 2023 so far has been ‘AI’ and no matter your profession, everyone is incorporating AI into their life – whether that is through ChatGPT or other AI tools that seem to be taking over. Here’s some insight into how you can be using the tool for your advertising. What is Advantage+?

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How You Can Use Advantage+ In Your Meta Advertising

Prohibition

The buzzword of 2023 so far has been ‘AI’ and no matter your profession, everyone is incorporating AI into their life – whether that is through ChatGPT or other AI tools that seem to be taking over. Here’s some insight into how you can be using the tool for your advertising. What is Advantage+?

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All About Ads – The Latest Social Media Advertising Updates

Prohibition

Social media advertising is an ever growing and evolving part of social media. Month on month, there are new changes and updates to each platform when it comes to advertising. The first is a new discount code tool which will allow advertisers to have a specific discount code linked to an ad/account.

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Musk Makes Changes to Twitter Advertising

Prohibition

We’re nearly halfway through 2023 and so far, we have seen many updates come and change the way we use social media – both organically and paid. How does Twitter Blue impact advertising? For most people, that means they need to sign-up to Twitter Blue or to be a Twitter Verified Organisation.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR

Marketing 189
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Social media benchmarks: Instagram generates highest level of organic interactions for brands

Agility PR Solutions

The social media wheel of fortune was spinning wildly again in Q4 2023, and new research from customer engagement platform Emplifi provides deep insights to help social media marketers and advertisers align their social strategies with current performance trends for Instagram, Facebook, TikTok, and X after analyzing both organic and paid ad activity (..)

Instagram 101