2023 Advertising Creativity Facebook 
ImPRessions - Crenshaw Communications
MAY 11, 2022
Put this one on your calendar for 2023! In a similar vein, Digiday hosts a conference focusing on programmatic advertising. Similarly, IAB also hosted its first-ever PlayFronts , which is dedicated to the rising trend of in-game advertising. Advertising Week. AdExchanger Programmatic I/O. IAB NewFronts /PlayFronts.
Prohibition
MAY 22, 2023
The new and improved ‘Shops’ will allow users to make purchases without leaving the Facebook and Instagram apps, removing barriers to entry for purchasing. The most useful being a ‘Creative Codes’ guide which highlights the key principles to great content and maximise your TikTok efforts.
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Contently - Strategy
FEBRUARY 22, 2023
Of the marketers who responded to Wyzowl’s State of Video Marketing 2023 report , 92% say video gives them a good return on their investment. Facebook Live videos drive three times more engagement and 10 times the amount of comments than traditional videos. That could be Instagram, Facebook, TikTok, YouTube, Twitter, or LinkedIn.
Burrelles Fresh Ideas
FEBRUARY 13, 2024
In 2023, more than 4.89 Social Media Ecommerce Marketing Imagine this as a big umbrella that covers lots of stuff—building up your brand’s popularity, guiding customers to your website, advertising and selling products, and even the art of social selling and social commerce. Take Facebook, for instance. The convenience?
Sword and the Script
DECEMBER 20, 2022
PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Part prediction, part hope, and part billion-dollar idea: 2023 may (will?) It may or may not happen in 2023 but someone is going to figure out to make this work before long.”. ~ AI-written content adds more noise. “PR
Doctor Spin
DECEMBER 22, 2023
Shep Gordon is a well-known figure in the entertainment industry, renowned for his innovative and creative approach to public relations and talent management. It was an overt challenge to advertising and public promotion norms, fitting perfectly with the rebellious and boundary-pushing brand that Cooper and Gordon were building.
Prohibition
SEPTEMBER 21, 2023
The buzzword of 2023 so far has been ‘AI’ and no matter your profession, everyone is incorporating AI into their life – whether that is through ChatGPT or other AI tools that seem to be taking over. Here’s some insight into how you can be using the tool for your advertising. What is Advantage+?
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