Wadds Inc.

APRIL 26, 2023

The agency market has switched from being relatively buoyant at the end of Q3 2022 to a slowdown. Business that in September 2022 would have moved from pitch to contract to delivery within weeks is now taking several months to convert. Agency order books are still moving, but clients are cautious.

Agency 98

Agency Publicity Marketing Banking 98

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

It’s only the first week of 2022, but the PR scandals and triumphs of last year already seem distant. Marketers love the codes due to their tracking abilities, and consumers don’t seem to mind one bit. Peloton was riding high just before Christmas after its speedy response to a fast-breaking PR crisis. The PR Losers.

Facebook 310

Facebook Crisis Employee Government 310

Stephen Waddington

JUNE 19, 2022

The Reuters News Report 2022 reveals new insights about digital news consumption based on a YouGov survey of over 93,000 online news consumers in 46 markets covering half of the world's population. News avoidance in the UK, has risen from 24% in 2017, to 46% in 2022. Progress is mixed.

Report 122

Report Instagram Study Crisis 122

Ethical Voices

DECEMBER 12, 2022

Overseeing a team of 120 communicators, Rebecca is responsible for driving the overall strategic direction, commercial operations, and global client growth across the markets, and driving collaboration across the APAC region. Key findings from the 2022 Brands In Motion Study. Let’s talk about the 2022 Brands in Motion report.

Ethics 74

Ethics Brand Branding Internal 74

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 196

Marketing Content Marketing Data Social Media 196

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Hockey Canada is our national governing body for all amateur leagues of the sport. Good crisis communications teams stay prepared for these kinds of events. But sometimes, an excellent crisis response can build trust. . The Scandal .

Brand 148

Brand Branding Sports Crisis 148

PRSay

JULY 18, 2022

Christoph Horn is senior vice president of corporate communications and marketing at ZF Group, a global technology company supplying systems for cars, commercial vehicles and industrial technology, headquartered in Friedrichshafen, Germany. After the first year of COVID we reorganized communications and marketing at ZF.

Local 94

Local Internal International Crisis 94

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

The failure here was really one of governance, of course. A seemingly minor marketing promotion precipitated the boycott, but AB’s response to the situation didn’t help. After all, product boycotts rarely succeed, for fascinating reasons. That was great – until it wasn’t.

Banking 212

Banking Nonprofit Twitter Advertising 212

Stephen Waddington

JANUARY 20, 2021

COVID-19 is a crisis with two distinct and contrary economic outcomes. Public relations is a reflection of the professional services market. by the end of 2022. Inequality and the crisis The challenge for the Government as it looks to a recovery is that the economic impact of COVID-19 hasn’t been equal across society.

Agency 78

Agency Healthcare Retail Travel 78

Stern + Associates

APRIL 13, 2023

Read on to discover ten climate and energy experts Stern represents who are showing organizations and governments how to invest strategically, find purpose, take decisive action and influence others to build a cleaner and safer future, during Earth Month and beyond. If we exist for more than short-term gain, what “more” do we serve?

Policies 94

Policies Energy Government Crisis 94

Reputation Us

DECEMBER 14, 2022

Looking back, 2022 brought in the Year of the Tiger. According to Citi, the total market for the Metaverse could be between $8 trillion and $13 trillion by 2030 , with total users numbering around five billion. The 2022 Edelman Trust Barometer found that most people believe businesses are not doing enough to fix societal problems.

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Lines between what constitutes PR and content marketing continue to blur.

Communications 126

Communications Crisis Internal International 126

PR in High Definition

DECEMBER 1, 2022

The 2022 United Nations Climate Change Conference, COP27, took place in Sharm el-Sheikh, Egypt, this past month, where global leaders gathered to discuss solutions to the ongoing threats associated with the climate crisis. The role of artificial intelligence in green tech.

Energy 62

Energy Engineering Technology Government 62

Stern + Associates

DECEMBER 6, 2022

Lynn Perry Wooten: How to Emerge from Crisis a Better Organization. President of Simmons University, Lynn Perry Wooten is a crisis leadership expert. Rather than just putting out fires, Wooten focuses on the positive side of crisis management, asking, “ how do we get better as opposed to simply surviving a crisis?

Energy 62

Energy Government Policies Leadership 62

Buchanan PR

APRIL 12, 2023

Environmental, social, and governance (ESG) is a framework that helps companies measure and assess their ethical impacts using detailed criteria to meet their sustainability goals. In a corporate context, this refers to sustainable business strategies for long-term stakeholder value.

Publicity 77

Publicity Meeting Policies Employee 77

Newsfile

MAY 11, 2023

Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. Write a Press Release About 11 Newsworthy ESG Topics Forbes reports that businesses that invest in ESG outperform others and have higher market values. You can share your ESG content about charity work.

Writing 52

Writing Energy Training Education 52

NewsWhip

MARCH 15, 2023

They started the year on a high, with news that sales were up in December — a 223% spike in electric vehicle sales helped expand market share in 2022 (3.4k). EV market share is surging to 33% in countries like Germany and the UK meaning Toyota's addressable markets are shrinking rapidly. Toyota is in big trouble.

Publicity 78

Publicity Automotive Transportation Brand 78

Prohibition

APRIL 7, 2022

This will be one to watch for marketeers working across both platforms as the rollout will crucially flop or fly in coming months. From a CSR standpoint, consumers are using Twitter to call for governments and corporations to take more action against climate change in what has been dubbed “The Great Restoration”.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

This will be one to watch for marketeers working across both platforms as the rollout will crucially flop or fly in coming months. From a CSR standpoint, consumers are using Twitter to call for governments and corporations to take more action against climate change in what has been dubbed “The Great Restoration”.

Social Media 62

Social Media Trends Media Instagram 62

Maxim Behar

JANUARY 18, 2023

The third factor, however, I think is more long-term, and that is the new generation that is coming into the market. The new generation that's come on the market that are between 18 and 24. Host: And what kind of factor is this that's now showing up on the market? We still do not have an elected government.

Government 72

Government Education Course Ethics 72

Reputation Specialist Michael Toebe

APRIL 11, 2022

Smith, upset at Rock for telling a joke directed at Smith’s wife, Jada Pinkett Smith at which both took offense on March 27, 2022, during a live broadcast of the 94th Academy Awards, climbed on stage and assaulted Rock. This is a wide-reaching governance. It was impulsive, outrageous, illegal and deserving of punishment.

Reputation 52

Reputation Television Crisis Government 52

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”.

Interviews 104

Interviews Publicity Technology Social Media 104

Stern + Associates

OCTOBER 27, 2022

Among other projects, Stokes and the team at Rewiring America have played a major role in drafting the Inflation Reduction Act of 2022 that, if passed, would make it cheaper for everyday Americans to access clean energy technologies including electric vehicles, induction stoves and even heat pumps that heat and cool homes more efficiently.

Policies 62

Policies Energy System Technology 62

Maxim Behar

SEPTEMBER 27, 2022

And 10-12 years ago, when in Bulgaria the government decided to lower taxes, firstly the collection rose sharply, secondly, a lot of companies suddenly came into the light and started feeling much better. And so there must also be some sort of electronic control over the government. All this can happen - it happens all over Europe.

Government 52

Government Tourism Ethics System 52

Maxim Behar

SEPTEMBER 23, 2022

The way she so elegantly managed to navigate this so-called Falklands crisis, when Britain was able to take back the Falklands from Argentina. Maxim: From the point of view that it's really 2022, I can't judge whether a monarchy or a republican government is more effective. There are dozens of such cases. and see progress”.

Government 52

Government Course Meeting Newspapers 52

Maxim Behar

DECEMBER 16, 2021

In general, this year was super interesting in terms of marketing and sociology in Bulgaria. Maxim Behar: I expect in 2022, the 7 most searched names on the Google search engine to be people who are in politics. Kiril Petkov is almost unknown, not to mention completely unknown until the beginning of this year, this is quite normal.

Google 52

Google Engineering Sports Comparison 52