Agility PR Solutions

MARCH 21, 2022

For the 16th year, ethical business standards firm Ethisphere has announced the 136 honorees representing 22 countries and 45 industries that have earned the coveted designation of World’s Most Ethical Companies in 2022.

Ethics 85

Ethics Company Employee Community 85

Flack's Revenge

NOVEMBER 22, 2022

NY Times reporter David Wallace-Wells wrote : How do you make a multibillion-dollar company disappear in a week? Elon Musk has come on like a bull in a China shop, causing a mass exodus of employees and a #leavingTwitter movement. No two people are more deserving of this award than the following characters. Yeah, I am not so sure.

Banking 177

Banking Employee Financial System 177

Communications Conversations

DECEMBER 9, 2021

So, with that backdrop, here are 3 reasons I think you might want to think long-and-hard about de-prioritizing engagements as part of our social media strategy in 2022: 1: People’s behaviors have changed on the primary social media networks. Huge company, right? The post Should we be de-prioritizing engagements in 2022?

Social Media 169

Social Media Twitter Employee Trends 169

NewsWhip

JUNE 21, 2022

This is done through Kantar’s financial model that calculates brand value (the $ amount that the brand contributes to the overall business value of the parent company). However, media coverage of the company was significantly higher than Facebook, with over 407k articles being written about it. . Other takeaways.

Facebook 138

Facebook Brand Branding Measurement 138

Communications Conversations

DECEMBER 20, 2022

For the most part, companies are squarely focused on one audience when it comes to their LinkedIn content: customers. LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. I’ve never done the math on this (what percentage is employees vs. customers/potential customers/etc.),

LinkedIn 74

LinkedIn Employee Survey Internal 74

Stern + Associates

APRIL 27, 2023

Even in times of recovery, companies may unintentionally hamper their progress in a rush to get to a “new normal.” His research was sparked by a curiosity to understand how a few small and large companies can leverage purpose in fundamental ways to transform themselves and drive performance.

Company 103

Company Employee Case Study Strategy 103

PRSay

NOVEMBER 18, 2022

14 presentation, “Boldly into the Unknown: Navigating What Lies Ahead for Communications” at PRSA’s ICON 2022 in Grapevine, Texas, he cited a Gartner survey in which 83 percent of corporate communicators said their influence on the C-suite has increased. During his Nov.

Communications 87

Communications Survey Conference Corporate 87

Institute for Public Relations

DECEMBER 12, 2022

McKinsey & Company examined the evolving role of artificial intelligence (AI) in business. A survey of 1,492 employees was conducted from May 3–Aug. Key findings include:1.) AI adoption is 2.5 times higher today than in 2017.2.) AI adoption is 2.5 times higher today than in 2017.2.)

Employee 52

Employee Survey Company Media 52

Institute for Public Relations

MARCH 3, 2023

Future Forum assessed employees’ perspectives on workplace flexibility and post-pandemic work policies. A survey of 10,243 workers in the U.S., Australia, France, Germany, Japan, and the U.K. was conducted on Nov. Key findings include:1.)

Company 59

Company Policies Employee Survey 59

Sword and the Script

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

Case Study 123

Case Study Study Company B2B 123

Communications Conversations

MAY 26, 2022

Think about how much work it takes for a company or agency to produce one Instagram post. However, in that same report, when asked what two factors are the most restrictive in terms of maximizing their social media listening practice, almost half of respondents said: Employee bandwidth and time. Most companies are all about leads.

Social Media 143

Social Media Marketing Media Community 143

Communications Conversations

MAY 23, 2022

Historically, social listening has been one of those things only the big companies with big budgets and social media monitoring tools do. However, according to a new survey by Social Media Today and Meltwater, a full 61% of companies now have social listening processes in place. Companies are leaving a lot on the table here.

Company 178

Company Reddit Employee Facebook 178

Institute for Public Relations

JULY 20, 2023

CB Bhattacharya and Rob Jekielek analyzed whether employers were prompting employees to conduct business with sustainability in mind. Surveys of 1,056 managers were conducted in fall 2022 by The Harris Poll and the University of Pittsburgh’s Center for Sustainable Business.

Company 52

Company Survey Employee Government 52

Institute for Public Relations

NOVEMBER 15, 2022

LeanIn and McKinsey & Company explored the current state of gender diversity in the workplace.

Survey 52

Survey Interviews Employee Company 52

Communications Conversations

NOVEMBER 19, 2021

However, as more execs started using LinkedIn as a tool to reach employees, customers and prospects, one theme started to emerge: These execs were just mouthpieces for the company. Surely by now you’ve been the video below of her making an emotional announcement to employees. Like this post about his wonderful dog, Oliver.

LinkedIn 88

LinkedIn Employee Airlines Corporate 88

PR in High Definition

JANUARY 26, 2022

2022 is set to be a unique year in the comms world, as after two years of riding the wave of the pandemic, we are finally starting to see light at the end of what has been at times an incredibly dark tunnel. Today’s consumers and investors are used to seeing companies take misguided, vague climate action, and demand more as a result.

Guidelines 62

Guidelines Employee Social Media Reputation 62

Stern + Associates

JANUARY 9, 2023

A disturbing trend started to emerge in 2022: more and more women leaders are leaving their companies, and the gap between the rate at which women and men were leaving is the largest it’s ever been. With over 42% of women experiencing burnout at work, companies can’t afford to ignore the consequences of these findings.

Company 62

Company How To Leadership Strategy 62

Stern + Associates

JANUARY 12, 2023

A disturbing trend started to emerge in 2022: more and more women leaders are leaving their companies, and the gap between the rate at which women and men were leaving is the largest it’s ever been. With over 42% of women experiencing burnout at work, companies can’t afford to ignore the consequences of these findings.

Company 62

Company How To Employee Groups 62

NewsWhip

JANUARY 11, 2023

In mid-December a TikTok creator’s video of an 82-year-old Walmart employee went viral, resulting in almost $100k being raised through GoFundMe, allowing the man to retire. The story about the 82-year-old employee accounted for 11 of those articles and together earned over 213k engagements. The story earned more than 74k engagements.

Brand 78

Brand Branding Viral Employee 78

NewsWhip

DECEMBER 21, 2022

In this blog, analyzing the top brand stories from 2022, we’re going to share the dominant brands, themes and voices driving public engagement. This happened despite the previous CEO having spoken semi-publicly to employees about their fears, as covered by NPR. People often associate good employees with a good brand.

Brand 78

Brand Branding Policies Local 78

Shift Communications

MAY 10, 2022

minutes, it’s poised to be the top growing and engaged with platform in 2022. What to try: B2B companies also have a place here. Publishers like Washington Post and Morning Brew set the bar, with employees acting out the latest news stories, delivering news in a more channel-appropriate format. With an average session of 10.85

Pinterest 78

Pinterest YouTube Social Media Trends 78

Stern + Associates

MARCH 27, 2024

The current and future employee is now a key strategic audience. News of layoffs and fears of automation obscure the fact that, by and large, companies really are scrambling for top talent. And if your company does have such an approach in place, you’re already a long way toward solving your own talent issues.

Strategy 115

Strategy Communications Employee Groups 115

Buchanan PR

OCTOBER 26, 2022

My Company Won an Award – Now What? October 26, 2022. A common question we hear from clients is, “Our company just won this award. 5000), most awards given to companies probably won’t generate as much news as the recipient wishes it would. Promote the award in your next company newsletter. Anne Buchanan.

Company 62

Company Engineering Social Media Writing 62

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2023

In addition to her work leading company operations, Anna has led PR efforts and overseen integrated marketing campaigns for brands like Act-On, Code42, and Zoom. In her new role, Patrice will work alongside agency partner Chris Harihar and other members of the agency’s adtech team to service clients like Cooler Screens and Digital Remedy.

B2B 156

B2B Leadership Communications Agency 156

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

By Monday, most of OpenAI’s rank-and-file employees were threatening to follow them. After the outcry from the company’s most important stakeholders — both investors and its workforce — the Board members were replaced and Altman’s position restored. It was a lose-lose.

Banking 212

Banking Nonprofit Twitter Advertising 212

Communications Conversations

MAY 11, 2022

Companies are investing more and more in their Employer Brand–mostly because they have to! Talent is at a premium in 2022 and employers know it. 1 – Branded graphics for new employees, anniversaries. A handful of smart companies are already doing this, like Patterson Companies.

LinkedIn 60

LinkedIn Social Media Company Brand 60

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 176

Reddit Software B2B Technology 176

PRSay

JULY 10, 2023

Just a few months ago, companies could stay above the political fray. As recent controversies surrounding Bud Light and Target have demonstrated, gone are the days when a company could get by with issuing a belated, carefully neutral statement in response to a political issue. Ron DeSantis in March 2022.

Brand 145

Brand Branding Nonprofit Government 145

Communications Conversations

SEPTEMBER 14, 2022

The social media content world is an interesting place in 2022. This is what we see in our feeds from brands in 2022, right? A company called Stackla recently surveyed consumers and marketers in the UK about social content preferences. Your employees! What do you see? All could be possible.

Brand 215

Brand Branding Instagram Video 215

Onclusive

MARCH 9, 2023

Mentions of International Women’s day have risen since 2022 showcasing the importance for PR teams to engage with the topic for their brands and for their female employees. That’s why many companies are now taking a more public stand on raising awareness of this issue, as well as making efforts to close their own gaps internally.

Internal 195

Internal International Brand Branding 195

NewsWhip

JANUARY 19, 2024

That was Elon Musk’s somewhat predictable response to the announcement that Walmart was the latest brand to suspend advertising on X, following other major companies who left the platform back in November when the issue first began. “I prefer HEB.”

Advertising 78

Advertising Advertising Brand Branding 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

After four months of ostracism for slapping Chris Rock at the 2022 Academy Awards, Will Smith has posted a video apologizing for his behavior. Whitney Dailey of Porter Novelli describes it as “a way for individuals to hold companies accountable in a way they previously weren’t able to do.”. That’s empowering to regular consumers.

Construction 385

Construction Crisis Reputation Social Media 385

Reputation Us

FEBRUARY 19, 2024

Executives in all but the UK and Hong Kong SAR estimated that their companies’ reputations contributed to more than half of their market value. On average, global executives attributed 63 percent of their company’s market value to their company’s overall reputation. Those benefits include improved financial performance.”

Financial 88

Financial Reputation Corporate Study 88

Institute for Public Relations

JULY 27, 2023

Axios examined the best time to send an internal email in order to boost employee engagement. The company analyzed the average open rates of 8.7 million email deliveries over 215 different organizations between January 2022 – March 2023. 70% of employees preferred that their employer send vital internal updates by email.

Internal 52

Internal International Employee Company 52

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. The energy crisis in the UK has shown the failure of government and oil and gas companies to address societal issues such as the climate crisis and fuel living.

Publicity 105

Publicity Corporate Employee Energy 105

Axia PR

JUNE 25, 2023

There are 7 ways CISOs can prepare their company for a cyber incident. In a 2022 study, approximately 88% of Chief Information Security Officers (CISOs) surveyed reported to have experienced a cyber incident within the year.

Communications 62

Communications Government Survey Leadership 62

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.” How will that be measured?

Survey 81

Survey Corporate Communications Financial 81