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Exploring the modern corporate communication function

Stephen Waddington

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135
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Our Communications and Our Community: Our Third Space

Landis PR

By Landis Communications Inc. What role does the community play? And how can communications impact the results? In her speech, Brenda said we should think of society in terms of three spaces: the first, our home, our friends and family; the second, our work; and the third, our community. At ODC, Landis Communications Inc.

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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

They’re the continuation or peaking of the events and moves we’ve experienced in 2021. Purpose and values-based communications will become an essential part of the marketing toolbox. Purpose and values-based communications will become an essential part of the marketing toolbox. Brand purpose has real purpose.

Trends 385
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The 22 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. In the meantime, digital speaking events have exploded.

Training 195
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81
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The ABC’s of ESG and Reputation. Corporate Care or Greenwashing?

Reputation Us

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. Companies perceived to be greenwashing suffer, on average, a 1.34

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5 Solo PR Pros Share How They’re Planning for 2021

Solo PR Pro

There’s a whole community of like minded people you can lean on. How 5 solo PR pros are planning for 2021. Stephanie Driscoll, Principal, Blue Fog Communications. To plan for 2021, I am making sure I continue to be active on all social channels, most importantly LinkedIn. I started planning for 2021 in October.