Critical Mention

OCTOBER 25, 2021

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. But, this is a blog about PR, communications and media relations, so enough about the plot summary. He is left trying to write down individual tweets, which is both humorous and pathetic.

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Media Fashion Television Radio 162

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Growth of independent journalism. “We Issues from 2021 to carry-over.

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Marketing Content Marketing Social Media Employee 215

Buzzstream

JANUARY 22, 2024

Matt Cutts’ infamous blog post advised “sticking a fork in it” because guest posting for links was done. We looked for sites with clear signals that they accepted guest posts, such as post titles and URLs with the words “contribute” or “write for us.” Today, Guest posting and guest posting sites continue to climb in popularity.

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Analysis SEO Guidelines Google 90

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true to those in the tech marketing, journalism and PR worlds. Here’s a link to their Gartner Hype Cycle for Emerging Technologies, 2021. That’s the way uh-huh uh-huh, I hype it Rupert Goodwins writes: “…quantum computing seems to crop up about one year in two.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Flack's Revenge

OCTOBER 27, 2021

Aaron Zamost’s Medium post rang eerily true for those in the tech marketing, journalism and PR worlds. Here’s a link to their Gartner Hype Cycle for Emerging Technologies, 2021. That’s the way uh-huh uh-huh, I hype it Rupert Goodwins writes: “…quantum computing seems to crop up about one year in two.

Enterprise 156

Enterprise Big Data Technology Analysis 156

Sword and the Script

FEBRUARY 16, 2021

That’s according to the 2021 Trust Barometer by Edelman (opens in PDF). Whether you call it content marketing , brand journalism or custom publishing, with trust in media falling while trust in business is growing, you can build credibility through content if you can follow these golden rules: 1. Write with journalistic ideals.

Government 139

Government Survey Ethics Media 139

Prohibition

JANUARY 21, 2021

For our first Meet the Team feature of 2021, get to know all about Abbey, our loveable, resident star-baker, Senior Account Executive! I was in my final year, studying Journalism at Leeds Trinity, I knew I wanted to work in PR and I’d done various work placements to get insight and experience working in the industry.

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Meeting Fashion Journalism Instagram 62

Sword and the Script

JUNE 7, 2022

One of the assignments was a peer-reviewed journal article that made the case against merger and acquisition (M&A) transactions. Of course, b-school being b-school we debated the merits of that journal article in class. As I write this post, the current asking price on OpenSea is $36,099.60. See it here.”. PR tech mentions.

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Software Pitching Internal International 86

wiredPRworks

APRIL 20, 2022

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Thanks to David for writing the book, including me in the first one – such an honor!, With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. And, he even added links to their sites.

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Marketing Social Media Trends Instagram 118

Buzzstream

JUNE 16, 2021

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. Louise (@louisevparker) May 7, 2021. Should we remake this remake?

Digital PR 160

Digital PR Film Instagram Writing 160

Flatiron Communications

FEBRUARY 1, 2021

link] — Vivian Schiller (@vivian) January 31, 2021. The Markup editor Julia Angwin, a Wall Street Journal alumnus, tweeted out this thread: There’s been a lot of chatter on my feed about Facebook Oversight Board’s decision to release its ruling to some journalists and academics on embargo.

Journalism 36

Journalism Facebook Report Interviews 36

The Hoffman Agency

SEPTEMBER 2, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. Hear from the team as they share how they got to where they are now in an exclusive, blog series showcasing the diverse backgrounds of Hoffman Europe.

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B2B Creativity Agency Writing 41

Communications Conversations

NOVEMBER 12, 2020

Today’s a first for this blog–and series. And, what advice would you share with media members who are thinking about making that jump in 2021? But journalism does addict you to quick results and to working alone. Along that line, keep your writing conversational. Do you ever regret it? Be sure to circulate.

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Publicity Leadership Corporate Agency 174

PR 20/20

APRIL 1, 2021

Editors Note: This article was originally published on Marketing AI Institute's blog. Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. Scripps School of Journalism spring quarter of my junior year. The Institute was created by PR 20/20 Founder & CEO, Paul Roetzer.

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Education Marketing Conference Agriculture 52

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. Audio in marketing doesn’t just mean podcasts writes David Kirkpatrick for Marketing Dive – The call for audio content marketing gets louder. 1) Marketing Audibles for Audio Search.

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Tools Pinterest Marketing Media 60

NewsWhip

JUNE 10, 2021

JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Building a framework for reputation management: Christopher Rivera @ Samsung. Watch webinar.

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Reputation Crisis Management Crisis Enterprise 78

Buzzstream

DECEMBER 17, 2020

This tool has myriad features and uses, but I predominantly use it for both ideation and to assist with pitch-writing. This allows you to (usually) have the top-tier publications show up on the first pages, with lower-tier publications and blogs closer to the back. This is where BuzzSumo often came into play.

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Digital PR Tools Pitching Film 161

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. Again, the aim is to think like a journalist and understand the craft of writing an article. Once you understand they need: Quotes from experts. Statistics.

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Digital PR Industry Strategy Film 170

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Let’s not post new blog content 4x a month if that frequency isn’t working anymore. Local news and indy journalism more trusted. “I

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Marketing Content Marketing Data Social Media 190

Sword and the Script

NOVEMBER 9, 2021

Twenty-nine months ago, when I started writing these monthly summaries , there weren’t many PR software companies talking about artificial intelligence (AI). This month, as I perused through the vendor websites and blogs, I noticed a lot more of it. The report says journalism email open rates dropped 8% from 36% to 28%.

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Software Banking Technology Data 94

Flatiron Communications

APRIL 13, 2021

We the media” started 15+ years ago with CGM/blogging and, to a lesser degree, podcasting and has evolved to the point where established journalists (with decent social followings) are jettisoning prestige jobs at venerable news organizations to go it alone. He explains: “I often lament that I missed the golden era of blogging.

Media 41

Media Journalism Reddit Local 41

Stephen Waddington

MARCH 15, 2021

Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. Start a blog and manage proactive social media around it. More than 150 people turned up and engaged in the conversation. Inevitably there were more questions than we had time. Thanks again to Barbara, Isabel, Andrew and Gay.

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Google Data Government Social Media 119

Victorious PR

FEBRUARY 22, 2023

and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! How to get featured in top publications and podcasts — Learn to successfully pitch a journalist and write a successful pitch to get into top publications. We are regularly approached by top tier publications like Inc. That starts NOW.

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Publicity Video Pitching Google 52

Masters in Communications

FEBRUARY 12, 2022

Today, printed media includes not only newspapers but magazines, professional publications, academic journals, comic books, and graphic novels (photographic and illustrated communication is also printed media), even local newsletters put through doors about upcoming events is printed media.

Ethics 52

Ethics Communications Print Television 52