PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. In high school and college, I always had a passion for investigative journalism and news broadcasting, my first and second majors, respectively. You began your career in the agency world before later moving into the public sector.

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Meeting Leadership Conference Journalism 78

The Hoffman Agency

SEPTEMBER 2, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. At the time, though, a career in coding didn’t appeal, and my creative streak had me leaning towards marketing and communications.

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B2B Creativity Agency Writing 41

The Hoffman Agency

DECEMBER 5, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. However, I loved the challenge of communicating complex subjects to my classes, working with people and having the chance to get creative.

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B2B Tourism Creativity Technology 36

The Hoffman Agency

MARCH 16, 2021

in Journalism and Mass Communication at the University of Arizona, and over the last few years, I’ve taken public relations courses that have provided some great insight into the world of PR. Fortunately, The Hoffman Agency was hiring interns. As a part of the welcome to my new gig, the Agency sent me a small succulent for my desk.

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Internal International Creativity Journalism 41

Landis PR

OCTOBER 25, 2021

Here are my top 10 tips for moving into the next phase of healthcare communications in 2021: Resource up. . Whether you’re an agency serving healthcare clients, an in-house team or a vendor to the industry, you’re understaffed. The rise of “good news journalism” presents another opportunity for media outreach.

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Healthcare Communications Measurement Resources 98

Konnect Agency

FEBRUARY 26, 2021

Amongst the predicted marketing trends for 2021 , few could have anticipated Apple’s announcement that it will implement privacy changes with its iOS 14 update which will impact every brand advertising via Facebook. The post What Advertisers Need To Know About Apple’s iOS 14 Update appeared first on Konnect Agency. Olivia Carroll.

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Sword and the Script

DECEMBER 16, 2021

88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 . The price summarizing marketing statistics for 2021 was published earlier in the week. Read the whole post: Too Many Priorities: The 10 Top Communications Challenges Facing PR in 2021.

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Publicity Survey Pitching Creativity 147

PR 20/20

APRIL 1, 2021

Scripps School of Journalism spring quarter of my junior year. That same week, I was offered my first internship with a public relations agency in Cleveland, Ohio (my hometown). I spent five years at that agency after graduation, then started my marketing firm, PR 20/20 , in 2005. which is when my career took its next turn.

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Education Marketing Conference Agriculture 52

Maxim Behar

NOVEMBER 23, 2020

In fact, I've been doing this for at least 40 years - first in journalism and then in business. I can turn an amateur into a professional in a few months, but I can turn us into a lazy hard-working or intriguing team player. -Did agencies stop working because of the coronavirus? -The And there is not much difference.

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Crisis Management Crisis Advertising Advertising 83

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. marketers will spend $120 Billion on digital marketing by 2021. Is your PR agency bring creative ideas to the table? So, what exactly is a visual search ad? Talk to Us!

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Tools Pinterest Marketing Media 60

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, in terms of Digital PR many agencies transformed their tactics to ensure that campaign concepts are not as distanced from the client’s core area as they once were.

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Digital PR Industry Strategy Film 170

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. And so, I believe that those PR agencies or freelancers who over-use AI like to ‘read the room,’ with a view to becoming more productive will reveal how much less credible they are compared to those who do not do this, so create a credibility gap.”

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Writing Communications Marketing B2B 194

NewsWhip

JUNE 10, 2021

JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. And worst-case scenario, you obviously don’t want to be on the negative end of a Wall Street Journal story. Are you involved with that or does that get outsourced to other departments, or are you guiding that, or is there a PR agency involved? Watch webinar. Read transcript.

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Reputation Crisis Management Crisis Enterprise 78

Buzzstream

DECEMBER 17, 2020

To get more complete information, I reached out to a range of experts in the industry to gain their insights on the go-to tools for their teams or agencies. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach.

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Digital PR Tools Pitching Film 161

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. .

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NewsWhip

APRIL 28, 2021

APRIL 22, 2021 4pm Singapore / 12pm UAE / 9am Ireland. Kirsty O’Connor leads the Innovation + Creative Hub in Dubai for H+K, supporting the Middle East, Turkey, India, and Africa region (METIA). And just like Kirsty, I’m also part of the Innovation and Creativity Hub, which Singapore is the hub for Southeast Asia.

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Consumer Measurement Local Data 78

Contently - Strategy

APRIL 14, 2021

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. a search marketing agency. Brands have gotten creative every step of the way, and they’re already starting to prepare for the cookie ban.

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NewsWhip

MAY 12, 2021

MAY 7, 2021 | 11:30am EST / 4:30pm GMT. Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process.

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Trends Brand Branding Reddit 78

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. Here are 25 predictions for yet another unpredictable year from the worldwide members of PRGN, the network where agency members gather to connect and share: 1. Like 2020 and 2021, 2022 will be a year of great uncertainty. What a year!

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Trends Trade Shows Agency Communications 52

Victorious PR

FEBRUARY 22, 2023

and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! It isn’t fair that the industry is gate-kept by traditional PR agencies. And we have no one to send them to!

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Stephen Waddington

DECEMBER 15, 2021

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Stephen Waddington, 16 June 2021, [link] National AI Strategy, UK Government, 22 September 2021, [link] Build Back Better: our plan for growth, UK Government, 3 March 2021, [link].

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NewsWhip

MAY 27, 2021

May 21, 2021 | 11:30am EST / 4:30pm GMT. In the digital age the rules for reaching an audience change almost constantly, but agencies are rising to the challenge of high expectations for content on newly emerging channels.?. So, I really doff my cap at this really creative use. Watch webinar. Read transcript. read more. #17:

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Healthcare Storytelling Communications Local 78

Masters in Communications

FEBRUARY 12, 2022

Today, printed media includes not only newspapers but magazines, professional publications, academic journals, comic books, and graphic novels (photographic and illustrated communication is also printed media), even local newsletters put through doors about upcoming events is printed media.

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Ethics Communications Print Television 52