Burrelles Fresh Ideas

JUNE 6, 2023

But to the marketing and communications worlds, the reality is that it has been used in various forms for years, having started gaining momentum around 2015. Ways marketing communications is currently utilizing AI Data Analysis and Insights: AI enables marketers to analyze vast amounts of data and extract valuable insights quickly.

Communications 40

Communications Marketing Technology Data 40

Deirdre Breakenridge

FEBRUARY 1, 2022

War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. In fact, history tells us that generational gaps have had impacts that rippled as far as outright revolution … the formation of the United States, anyone?

Blogging 213

Blogging Ethics Leadership Course 213

Solo PR Pro

MAY 21, 2019

The Leadercast speakers tailored their talks to 2019’s theme, Leading Healthy Teams, providing actionable information that applies to those of us with teams of one and beyond. This is a person with a strong work ethic but not to the point of workaholism. Here are the highlights. Ginger Hardage – Unstoppable Cultures.

Leadership 55

Leadership Employee Airlines Construction 55

PR in High Definition

JULY 21, 2020

Fast forward 850 years… It is alleged that two members of eBay’s executive team sent or forwarded text messages in 2019 suggesting it was time to “take down” a newsletter editor and its publisher, a husband and wife team, and all because they had criticised eBay. All because Becket had criticised the King.

Reputation 77

Reputation Employee Film Internal 77

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The #FuturePRoof community goes from strength-to-strength. In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Broom, David M.

Government 103

Government Education Print Ethics 103

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? We look at five categories.

Ethics 52

Ethics Training Financial Survey 52

PR in High Definition

JULY 31, 2020

Fast forward 850 years… It is alleged that two members of eBay’s executive team sent or forwarded text messages in 2019 suggesting it was time to “take down” a newsletter editor and its publisher, a husband and wife team, and all because they had criticised eBay. All because Becket had criticised the King.

Reputation 62

Reputation Employee Film Internal 62

Ethical Voices

OCTOBER 30, 2023

He discusses a number of important ethics issues, including: What should you do when you think you received an unlawful order? In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. It’s amazing.

Public Affairs 82

Public Affairs Ethics Social Media Government 82

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Maxim Behar

JANUARY 28, 2024

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. Each country has its laws, there are international laws.

Radio 59

Radio Ethics How To Writing 59

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. As a communications pro, you are generally privy to conversations the rest of your peers are not.

Software 86

Software Pitching Internal International 86

Stephen Waddington

JULY 29, 2020

Valin has been at the forefront of best practice in PR internationally on topics including AI, ethics, and leadership throughout his career. Valin, working with a team of 17 international practitioners to benchmark tools against skills, found that 12% of PR skills can already be undertaken or significantly enhanced by artificial intelligence.

Tools 100

Tools Analysis Technology Internal 100

PR in High Definition

DECEMBER 17, 2018

As the nights draw in and Christmas approaches, thoughts of 2019 planning are well underway but instead of looking to the future, we’re going to take a look back over the past year and highlight some of the key trends and events that have taken place in world of communications to give us some inspiration for the year ahead.

YouTube 48

YouTube Ethics Crisis Industry 48

Stephen Waddington

SEPTEMBER 20, 2018

Anne Gregory, Professor of Corporate Communication at the University of Huddersfield, is leading the project. Anne is a former President of the CIPR and a past Chair of the Global Alliance of PR and Communication Management. The #AIinPR panel expects to publish a report in Q1 2019.

Ethics 60

Ethics Technology Analysis Tools 60

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77

Ethics How To Training Employee 77

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 194

Writing Communications Marketing B2B 194

Maxim Behar

JANUARY 18, 2023

In business, we have several companies that are on international exchanges, one of them for EUR 280 million on the Frankfurt Stock Exchange. He wasn't very happy that we were doing a Communication Forum on the back of the World Economic Forum because we did it right after. These are great people, very ethical, very punctual.

Government 72

Government Education Course Ethics 72

PRSay

JULY 29, 2019

PR practitioners are required to act ethically in all communications. However, in the digital age sometimes well-intentioned ethical communication can still run afoul of copyright law. Plagiarism is the unauthorized use of another’s work without attribution, and is a textbook example of unethical communication practice.

Ethics 158

Ethics Communications Government Enterprise 158

Maxim Behar

OCTOBER 15, 2023

Maxim is one of the most recognizable and successful faces in the world of PR communications, not only in Bulgaria but globally. But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 190

Marketing Content Marketing Data Social Media 190

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. The Intersection of Bias, Ethics and PR Stunts in Media Relations. The temptation to replace thoughtfully considered and strategic communications with foolish antics. Media relations is hard and getting harder. Say whatever you want?

Survey 377

Survey Media Relations Media Ethics 377

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Issues that should not be political now are.”

Survey 121

Survey Measurement Public Affairs Storytelling 121

Sword and the Script

DECEMBER 22, 2020

Event dropped from a roughly $16 billion market in 2019 to about $6 billion in 2020, according to a study reviewed by Marketing Charts. Some 67% of customers rely on email to communicate in the B2B space, but vendors are mucking up the channel with irrelevancy, according to a report. “Of Source: Code of PR Ethics? ).

Survey 178

Survey Marketing B2B Study 178

Communications Conversations

JULY 23, 2019

HOWEVER… If you take a closer look at the 2019 list, you quickly realize almost the entire list is made up of agency folks. Kayla Krosschell , Digi-Key Electronics PR & Marketing Communications Specialist. Jake Wallace , senior marketing communications specialist, Trimble Transporation. ” – Adam May.

Transportation 122

Transportation Social Media Corporate Agency 122

Sword and the Script

APRIL 27, 2019

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. I’ll leave the ethical implications of this trend in journalism to the media critics and ombudsmen – but will note it’s introducing new ethical considerations for PR pros. Is the process of media relations getting harder?

Survey 93

Survey Journalism Study Pitching 93

Stern + Associates

JANUARY 6, 2022

Navigating the Ethics of Artificial Intelligence. Recently named Dean of the College of Engineering at The Ohio State University, Howard specializes in developing robotic and AI technologies that improve our daily home, life and work interactions, while addressing ethical concerns when deploying these systems to serve society.

Leadership 62

Leadership Policies Engineering Technology 62

PRSay

FEBRUARY 12, 2021

“My idea of ethical behavior is treating people like you want to be treated,” Craig Newmark said. 4 guest for the “PRSA Storytellers Series: Leading With Ethics — A View From the Top,” a live webinar hosted by the PRSA Board of Ethics and Professional Standards. The downside “is that it exposes you to greater scrutiny.”.

Ethics 170

Ethics Communications Nonprofit Journalism 170

Stephen Waddington

NOVEMBER 21, 2018

Purpose is something you’ll be hearing a lot more of in 2019. Practitioners have an important role in supporting international trade, and engaging public opinion in shaping a vision for the future of Britain. #3 Mobile phones (96%) and TVs (95%) are the only communications devices with near universal reach in the UK.

Publicity 120

Publicity Analysis Measurement Tools 120

Contently - Strategy

JUNE 11, 2020

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience. According to a 2019 Gallup poll , 70 percent of people have a negative view of the U.S.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Look no further than the Hippocratic oath, the code of ethics for physicians that bears his name. ” Science is complex, sure, but many healthcare companies have struggled to communicate complicated topics to a general audience. According to a 2019 Gallup poll , 70 percent of people have a negative view of the U.S.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Waxing UnLyrical

DECEMBER 20, 2018

If it’s December, and you’re a PR or Social PR agency owner or leader, a communications department or group head, or a communications consultant or soloist, you’re probably knee-deep in strategic planning. If you want to hire an executive coach, I strongly recommend one that is certified by the International Coach Federation (ICF).

Leadership 85

Leadership Training Agency Groups 85

Maxim Behar

JANUARY 18, 2024

Look at how intelligently the ministers communicate. Hristov: It is calm, but behind that calmness, there is another process more related to merging the behavior and speech of the two basic parts of this structure, on one hand, PP-DB, on the other hand, GERB, which affects communication. In 2019-2020. Host: Alright, Prof.

Government 59

Government Ethics Interviews Course 59