Karen Freberg

JUNE 12, 2017

We are seeing more brands, professionals, and even enterprise audiences gravitate to creating their own communities. Social Media Masterminds. If you are teaching, working, or a part of social media in some way, you have to join this group. The Social Media Professors Community.

Community 40

Community Social Media Media Sports 40

Sword and the Script

APRIL 12, 2022

million in 2016. Enterprise monitoring may cost more. PR tech startup Vetted announced it was acquired by ITK Information Services , which owns the media monitoring product Report Mule and publishes the PR Daily Brief. Shortly after, Propel, raised an impressive seed round (details follow below).

Software 89

Software Pitching Measurement Enterprise 89

Sword and the Script

JANUARY 28, 2020

Listen is where you establish searches and monitor media, including social media; Connect is the media contacts database – with an interesting twist; Publish allows you to publish releases, blogs and send pitches; Amplify allows you to showcase user generated content – like social media posts; and.

Software 117

Software Tools Publicity System 117

PR 20/20

MAY 8, 2019

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. In short, we’ve developed unparalleled knowledge about AI and its potential for enterprises. advertising, content marketing, ecommerce, email, social media, website, etc.),

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Cision

SEPTEMBER 8, 2016

When we asked global enterprise marketers how committed they are to their content marketing approach, 20 percent said they’re fully committed,” said Joe during Day 1’s welcome address. Cision (@Cision) September 7, 2016. PR Newswire (@PRNewswire) September 7, 2016. Only 20 percent. There is no halfway.

Content Marketing 84

Content Marketing Marketing Skype Enterprise 84

PR 20/20

JUNE 13, 2017

Since our launch in late 2016, we’ve profiled dozens of marketing AI solutions providers and discussed how marketers can begin using AI to drive productivity, personalization and performance. Draft and publish social media updates. Review analytics and write performance reports. Recommend strategies and allocate resources.

Marketing 51

Marketing Technology Content Marketing Conference 51

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

DECEMBER 20, 2022

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 196

Marketing Content Marketing Data Social Media 196

PR 20/20

OCTOBER 31, 2017

Social media. data quality and management were the top two marketing technology challenges in 2016.”. We expect a similar sentiment in 2017 as it’s still a primary challenge for many enterprises. cool templates for infographics, social media, etc). Lead sources. Marketing team. Technology utilization.

Enterprise 57

Enterprise Tools Strategy Marketing 57

Sword and the Script

OCTOBER 11, 2016

In either case, I’ve paused to delve into three social media studies or surveys that crossed my screen in recent months and distilled them to the most important findings. These three studies seem to, in part, answer these three questions: How is our brand doing in social media relative to comparable brands?

Social Media 60

Social Media Study Media Survey 60

Cision

MARCH 13, 2017

While there are many online challenges faced by business today, content marketing, digital marketing, SEO and social media are all trying to achieve a single purpose – increase brand reputation and improve awareness about the company. This means guest posting, connecting with influencers on social media, email outreach etc.

SEO 229

SEO Social Media Tools Google 229

MaccaPR

DECEMBER 19, 2016

Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. Earned Social Media Posts - Here's an idea: Set up a series of social media content that can be posted to your company or brand social channels. October 19, 2016.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Communications Conversations

AUGUST 31, 2018

And, how can companies better work with the media in the years ahead? There is such a large news content hole that needs to be filled between newscasts, websites, social media, etc. Media still need content. PR professionals still need earned media to promote priorities. We still need each other.

Media 112

Media Journalism Report Video 112

Sword and the Script

AUGUST 6, 2019

I asked co-founder and COO Jered Martin about pricing for the new model and here’s what he said: “We are launching our pricing plans starting in September and will offer four tiers: free, beginner, professional, and enterprise. TrendKite has become the primary technology for the Cision media monitoring capability.

Marketing 64

Marketing Pitching Corporate Tools 64

Shift Communications

AUGUST 24, 2016

And yet many prospects and clients are stating that they only need data on “core” (aka traditional) media and social media effort. Consider three seemingly unrelated news events from July 2016. Some are still only asking for share of voice as their core PR metric. This mindset will be very outdated in the very near term.

Data 60

Data Marketing System Google 60

MaccaPR

JUNE 27, 2018

And, in the wake of the February 14 Parkland shooting, Delta Airlines, Enterprise, Hertz Global, MetLife and a dozen other brands bowed to gun control activists’ insistence that they end discounts for NRA members. In fact, a 2018 Sprout Social study, “ Championing Change in the Age of Social Media ,” concluded that two-thirds of U.S.

Brand 70

Brand Branding Marketing Retail 70

Masters in Communications

JANUARY 11, 2019

For example, after the investigation of the Russian interference in the 2016 Presidential election , many people began to realize the power of persuasion that social media sites have over people's opinions.

Groups 99

Groups Government Google Facebook 99

Flatiron Communications

NOVEMBER 16, 2016

One of my first social media posts this morning happened on Facebook and involved Twitter. When a government like Turkey, Russia, Iran or China shutters (or murders) truth-seeking journalists, or worse, activates legions of propagandists to spread falsehoods on social media, civilization suffers. It is going so smoothly.

Enterprise 28

Enterprise Government Facebook Analysis 28

Masters in Communications

FEBRUARY 12, 2022

Websites and digital television are technically broadcast media at the same time. Digital media also include interactive digital elements which include gaming - both online gaming and offline (traditional console gaming). Also includes mobile gaming, social media, and the web. Social media is seen as a relative latecomer.

Ethics 52

Ethics Communications Print Television 52

Flatiron Communications

JANUARY 7, 2020

I’m now beginning to believe that even the most respected journalistic enterprises do not have the capacity to prevent tainted information from polluting the public discourse. Of those, 19 occurred in 2019 alone. While the Buzzfeed report does not cite any of the big-branded U.S.-based

Industry 36

Industry Government Facebook Policies 36