PR in High Definition

JANUARY 17, 2017

So, which sectors do we think will rise to red-hot levels of heated fame in 2017? Many of these issues will verge on the philosophical, as people and organisations debate the ethics, morality and liability involved with autonomous vehicles – not least of all the impact on the insurance industry! 2017: A year of change.

Technology 48

Technology Automotive Retail Banking 48

Doctor Spin

DECEMBER 3, 2023

2017, April 20). The Priming Wheel is not just a linear progression of arguments but a layered approach that addresses different aspects of the recipient’s rational, emotional, social, and ethical decision-making process. 2017, April 20). 2017, April 20). Source: Current opinion in psychology 1 Wänke, M. Amazon.co.uk.

eBook 52

eBook Journalism Examples Resources 52

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Are you planning or working on any additional research studies in 2016 / 2017? My current research is focused on ethics and internal communication. Professor Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Reputation Us

JULY 14, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Banking Reputation Drivers for the past few years include: 2017. Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

ImPRessions - Crenshaw Communications

MAY 18, 2018

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. PR is a primary tool for corporate speech on social issues.

Brand 149

Brand Branding Storytelling B2B 149

Reputation Us

JULY 13, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Banking Reputation Drivers for the past few years include: 2017. Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

PRSay

SEPTEMBER 29, 2016

Ethical Considerations: Protection of Intellectual Property in Client & Agency/Consultant Relationships. We also need to consider the ethics of the agency/consultant repurposing ideas from a proposal that did not result in a contract or agreement. It may seem like a formality, but it’s important. It will save time and money.

Ethics 60

Ethics Government Agency Creativity 60

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77

Ethics How To Training Employee 77

PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). Source: VMA Group Report: Beyond Communications (2017) (italics added). Dr Kevin Ruck.

Training 65

Training Ethics Data Analysis 65

Stephen Waddington

MAY 14, 2018

Number crunchers at analyst house Canalsys predict sales of 56 million worldwide in 2018 , up from 33 million in 2017. Google followed Amazon with the Google Assistant platform for the Google Home, Google Home Mini and Android in 2016. Fake audio will almost certainly become an ethical concern for communicators.

Publicity 84

Publicity Marketing Google Radio 84

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. I hope your readers will join me!

Interviews 105

Interviews Ethics Government Internal 105

PR 20/20

OCTOBER 10, 2019

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community.

Case Study 42

Case Study Storytelling Study Engineering 42

Communications Conversations

MARCH 29, 2019

She left the agency world in 2016 to work at Be The Match on their communications team. Most recently, she went out on her own, establishing May Ott Communications in 2017. Megan’s positive attitude, mature professionalism and outstanding work ethic stood out to both clients and leaders.

Social Media 128

Social Media Agriculture Marketing Media 128

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). 2017 : Can the ethical breakdown of political PR with its purposefully spread false narratives poison other industry sectors?

Pitching 43

Pitching Journalism Tools Agency 43

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

When it was called out for crossing ethical lines by using false propaganda and fake grassroots in 2011, Bell Pottinger blasted critics but apparently never saw fit to police its methods. The leakers clearly crossed ethical lines themselves, but the agency’s controversial practices may have invited their actions.

Reputation 157

Reputation Crisis Management Ethics Agency 157

Mindful Marketing

MARCH 3, 2024

Discussions of ethics sometimes identify actions considered blatant wrongs, e.g., it’s never right to murder or rape. A 2016 study found that compared to other industries, healthcare workers used the most expletives.

Marketing 100

Marketing Healthcare Study Advertising 100

Sword and the Script

APRIL 2, 2019

In 2016, Bob Ambrogi , a lawyer, and a highly-respected legal journalist, began chronicling the rise of legal technology startups. The years ending 2017 and 2018 were the best law firms had experienced in a long time. Okay, it’s probably not quite that easy. The number had grown from 412 to 1,094 in just two years.

Agency 92

Agency Trends Marketing Survey 92

Sword and the Script

DECEMBER 26, 2023

To ensure the ethical use of this technology, communicators and organizations will increasingly establish controls including safe use policies, AI oversight committees and budget and procurement guidelines. Wishing you a safe and happy holiday season.

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

DECEMBER 20, 2022

There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. 2017: One Prediction Each for PR, Content Marketing and Social Media. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Marketing 187

Marketing Content Marketing Data Social Media 187

Cision

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. UNESCO (@UNESCO) May 1, 2017. Image source: The 2017 Cision State of the Media Report. United Nations (@UN) April 30, 2017.

Brand 253

Brand Branding Government Ethics 253

Beyond PR

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. UNESCO (@UNESCO) May 1, 2017. Image source: The 2017 Cision State of the Media Report. United Nations (@UN) April 30, 2017.

Brand 55

Brand Branding Government Ethics 55

Landis PR

MARCH 13, 2023

By Sean Dowdall ) The Devil Wears Prada (2007) 2007 Academy Award Nominee “The Devil Wears Prada” highlights the image of media, as seen in Meryl Streep’s character, Miranda Priestly, and the ethical dilemmas journalists often face, as seen in Anne Hathaway’s character, Andy Sachs. 

Journalism 52

Journalism Film Ethics Television 52

Stephen Waddington

JULY 30, 2019

Profiling Facebook users: unethical data collection Cambridge Analytica worked on behalf of Vote Leave during the Referendum in the UK on 23 June 2016. Dominic Cummings, Campaign Director, Vote Leave, spoke about the campaign at Ogilvy’s Nudgestock in 2017. “We We aimed it at roughly seven million people who saw roughly 1.5

Facebook 91

Facebook Ethics Data Sports 91

Flatiron Communications

AUGUST 22, 2017

The “fitness” category includes news reports on candidates’ policy positions, personal qualities, leadership abilities, ethical standards, and the like. A Harvard University analysis of The New York Times and other so-called paradigms of journalism showed serious dereliction of duty during the 2016 Presidential campaign.

Journalism 47

Journalism Policies Ethics Analysis 47

Masters in Communications

JANUARY 11, 2019

White Nationalist Protest in Charlottesville, Virginia In August of 2017, a group of white nationalists began protesting the removal of a statue of Confederate General, Robert E. From a moral and ethical perspective, some people argue that free speech laws are slated against minorities.

Groups 99

Groups Government Google Facebook 99

Flatiron Communications

JANUARY 7, 2020

” In my January 2017 piece “ When PR Turned to the Dark Side ,” I highlighted the beginnings of this dangerous trend, but held out some hope that the industry, driven by PRSA’s code of ethics, would not succumb to the unscrupulous tactics deployed by a growing cadre of nefarious actors.

Industry 36

Industry Government Facebook Policies 36