Cision

NOVEMBER 6, 2015

Questions to Consider: What results come up when somebody types “how to,” “how can I” or “what is” plus the name of your product, organization, service or sector in a YouTube search? If you have an organizational or product FAQ, are all the appropriate answers available in video as well as written format?

Video 120

Video Trends YouTube Television 120

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). b) and occasional PR Tech Briefing based on product demonstrations (quarterly); and. 2) SocialChorus adds new employee comms products. For now, I’m thinking of putting together a summary (sum) like this once a month.

Industry 93

Industry Media Technology Employee 93

Sword and the Script

JANUARY 27, 2015

It’s one thing to pitch an eBook, but it’s a well-executed marketing initiative to exemplify the very concepts described in the eBook during the process of pitching it. That’s my take on a marketing campaign that Shift Communications is running to promote an eBook: Paid Earned Owned Shared: The Media Recipe for Audience Conversion.

Pitching 60

Pitching eBook Advertising Advertising 60

Buzzstream

MAY 2, 2024

They get a new customer from LinkedIn every single week. In terms of using social platforms to be a knowledge leader, building your brand within a marketing category is like building equity in yourself that you can then take forward to whatever’s next. There are a lot of SEO tools and content marketing tools on the market.

Internal 118

Internal International Insurance Insurance 118

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. As marketers, we spend hours researching the top trends and tactics to prove top-notch ROI and success. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

Contently - Strategy

APRIL 14, 2021

a search marketing agency. We’ve all heard the stories where someone is searching for medical advice, and then starts seeing marketing about that condition.” Whether change becomes permanent depends on consumer and market acceptance.” ” What will change for individual users. ” Clay said.

Privacy 124

Privacy Google Advertising Advertising 124

ZudePR

JUNE 6, 2016

Have you installed every productivity app and extension known to man? Learn new habits? Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. My new deep work routine. GET THE PDF + BONUS 51 DEEP WORK PRODUCTIVITY TIPS. Do you struggle to get stuff done? Achieve things.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. Quite simply the best marketing book I’ve ever read (and I’ve read a few). Here’s an extract: “How to create interesting content for a boring product or stale industry. If you fit into the latter category, this book will give you hope. Sign Up Now. #1:

Writing 84

Writing Google Meeting Airlines 84

MaccaPR

OCTOBER 2, 2014

The bad news : We recently assessed YouTube channels of about 100 brands and at least 75 percent of them are approaching Code Blue, badly in need of major online surgery and optimization for search. So, as Robert Palmer once sang, Doctor, doctor, give me the news. Source: Mushroom Networks ). The Condition: Disorienting Playlists.

YouTube 54

YouTube Video Web SEO 54

Journalistics

MARCH 18, 2016

Grab Bag – each panelist shared a unique top tip or best practice for attendees, choosing their own topic or category to focus on. Brian Rudolph, Global Digital Marketing Lead, Verifone ( @brianrudolph ) – Brian formerly worked in digital marketing and social media management roles for AT&T and The Coca-Cola Company.

Social Media 40

Social Media Media Storytelling Local 40

Journalistics

MARCH 18, 2016

Grab Bag – each panelist shared a unique top tip or best practice for attendees, choosing their own topic or category to focus on. Brian Rudolph, Global Digital Marketing Lead, Verifone ( @brianrudolph ) – Brian formerly worked in digital marketing and social media management roles for AT&T and The Coca-Cola Company.

Social Media 45

Social Media Media Storytelling Local 45

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Michael blogs at B2B Marketing Insider. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

MaccaPR

FEBRUARY 23, 2016

I am where I am today because I took advantage of opportunities to get involved through committees, which led to a domino effect: each new opportunity opened the door to another, and I ended up climbing the PRSA ladder to become its local president. Heighten productivity? Do you agree? Make money? Lower risk?

Storytelling 48

Storytelling Corporate Case Study Measurement 48

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. Marketing predictions. Efficient marketing execution and measurement.

Marketing 176

Marketing Employee Content Marketing Training 176

Masters in Communications

FEBRUARY 12, 2022

As these new channels and pathways continue to grow, they bring a whole new set of paradigms. Further details including information on other types and new media are in the section on types of mass communication. Outdoor and transmit media typically tend to be advertising material (but not always).

Ethics 52

Ethics Communications Print Television 52