Mora Communications

AUGUST 12, 2015

One of the primary reasons people become disenchanted with public relations is because of what I call the grand slam mentality. Too many people believe that next TV interview or magazine article is going to be “it”. You are launching a professional media relations campaign, not playing the lottery. It did its job.

Publicity 49

Publicity Interviews Media Relations Company 49

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. NOTE: This is part 2 of 2 of our interview with OhioHealth.

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Rock the Status Quo

MARCH 26, 2015

8, we would like to offer you an interview with Neil to discuss his approach to collecting and also designing some of Hollywood’s most striking looks, as well as a story that took him from the streets of Paris to the fabled red carpet of the Academy Awards. Ahead of the opening on Sept. Now THAT’S the way to rock the status quo!

Pitching 100

Pitching Examples Fashion Media 100

Bianchi Biz Blog

NOVEMBER 14, 2022

I’ve been a Wards since 2015. That experience reacquainted me with the oil in my veins (I was a working auto mechanic in high school) and that led to a 13-year stint at AutoWeek magazine. Finish this sentence: If I am not reporting, I am … editing copy, planning coverage, scheduling test vehicles and working with contributors.

Automotive 83

Automotive Engineering System Media 83

MaccaPR

MAY 23, 2016

November 3, 2015. Relying on Traditional Media Relations Tactics. Social media may be at the forefront of innovative outreach for many companies, but healthcare communicators also still rely on traditional media relations to capture patients and other target audiences. #VaxWithMe #VT Here's why: https://t.co/s9qrOsiJew

Conference 80

Conference Healthcare Marketing Crisis 80

Mora Communications

AUGUST 31, 2015

As to your first point, that you don’t have a story that could interest the national media: why not? Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. National media feeds the local media. What makes your story different, unique?

Media 49

Media Local Insurance Insurance 49

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. What is next for you for the remainder of 2015? ​. By Susan Sweenie. It’s a marvelous feeling.

Communications 50

Communications Marketing Internal International 50

Bianchi Biz Blog

OCTOBER 24, 2022

During that time, I attended journalism school, then worked for community newspapers and websites covering local news in Fairfield County, Connecticut (the New York City area), before starting my first job in B2B journalism at FleetOwner in 2015. Finish this sentence: If I am not reporting, I am ….

Meeting 60

Meeting Automotive Transportation Media 60

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. Before that, I was a reporter for the Detroit Free Press. At USA TODAY , I cover a wide range of business news with a focus on short-term enterprise and some breaking stories.

Report 85

Report Meeting Automotive Media 85

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. CIPR Yorkshire & Lincolnshire Pride Awards 2015. You need to have solid media relations skills, have managed talented PR executives before.

Agency 54

Agency Creativity Hotels Social Media 54

Critical Mention

APRIL 26, 2017

In 2015 the university was slapped with one of the toughest punishments college sports has ever seen due to a decade’s worth of improprieties within the athletic department. If an issue of this magnitude occurs, the PR and messaging doesn’t come from the Athletic Department, but rather from the University’s News or Media Relations department.

Sports 60

Sports Internal International Enterprise 60

Bianchi Biz Blog

NOVEMBER 12, 2021

I’ve been in professional journalism covering the auto industry since 2015, working for Automotive News and Automotive News Canada in various roles. All great stories make clear why whatever you’re writing about matters to the audience. How long have you been in journalism and how did you get started?

Automotive 52

Automotive Meeting Report Media 52

Mindful Marketing

JUNE 24, 2015

Counseling clients at the highest corporate level (CEO, CFO and VP/Marketing), Ron has developed expertise and experience in strategic communications planning, writing for publications, media relations, investor relations, speech writing and presentation coaching. 8) What is next for you for the remainder of 2015?

Marketing 50

Marketing Technology Newspapers Writing 50

PR Conversations

JULY 24, 2014

For years, Christie’s has been relatively traditional and conservative, with its public relations efforts mostly residing in media relations and publicity, typically news coverage of dazzling record-breaking auction sales. On the other hand, Sotheby’s seems to have adopted a more proactive approach to interact with its publics.

Marketing 87

Marketing Communications Video Reputation 87

Flatiron Communications

JANUARY 11, 2018

For those plying the lost art of media relations (i.e., Media conferences, PR industry events and, of course, actual interviews or pressers offer opportunities for quality face-time. My experience working with journalists and presiding over many PCNY-hosted media panels tells me differently. most of you?),

Pitching 43

Pitching Journalism Tools Agency 43

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility.

Sports 0

Sports Leadership Internal International 0

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. Trust in the news has fallen 11% since 2015.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

AUGUST 7, 2015

And, therefore, why it’s so important for you to consider a multi-faceted PR strategy that is not solely or significantly based on media relations. How to get off your ass and start blogging , August 2015: 5 comments. If you’ve bought into that, then how do you find smarter ways to measure authoritative content?

Measurement 40

Measurement System Blogging Facebook 40

Sword and the Script

DECEMBER 26, 2023

AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories. PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Microenterprises increasingly rely on public relations.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Sword and the Script

AUGUST 13, 2019

It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product. Sources: GlobeNewsWire , interviews with people familiar with the decision and a sales product demo).

Technology 12

Technology Software Company Marketing 12

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. What are your secrets for media relations success?

Pitching 228

Pitching Agency Social Media Creativity 228

Deirdre Breakenridge

MAY 23, 2017

In 2015, I did the unthinkable and let the domain www.mariscallahan.com expire. Interview each other or trade posts. Pick one or two activities and aim to tackle them as part of your “social media spring cleaning.” Maris Callahan is the director of public relations for Donuts Inc. Pick a Fresh, Relevant Domain Name.

Blogging 282

Blogging Case Study Social Media Instagram 282

Marketwired

FEBRUARY 16, 2016

Michelle Messenger Garrett is a public relations consultant , speaker and award-winning writer with more than 20 years of agency, corporate, startup and Silicon Valley experience. In 2015, Garrett was named a Top 100 PR Influencer by Onalytica. The quotes pique far more interest around our guests and their interviews.

Creativity 100

Creativity Pitching Writing Conference 100

Bianchi Biz Blog

JANUARY 9, 2023

Probably the most fun I ever had was driving the 2015 Aston Martin Vanquish and Rapide S in Scotland. Most of the truly crazy stuff had to do with human tragedy when I was a crime reporter in my hometown of Savannah, Georgia. None of it was uplifting.

Automotive 75

Automotive Groups Meeting Technology 75

MaccaPR

JANUARY 6, 2015

His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3. On perhaps one of the most popular marketing topics of 2014 - content marketing - Maccabee published, " Become Epic with Content Marketing: Interview with author Joe Pulizzi."

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

ZudePR

MAY 31, 2015

The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. I don’t think I draw a line.”

Communications 81

Communications How To Blogging Content Marketing 81

Cision

JULY 2, 2015

The Growth of Social Media as a News Source. According to Oxford’s Reuters Institute Digital News Report 2015 , 41 percent of people interviewed access news via Facebook each week. More people are going directly to stories via search or social media.”.

Journalism 120

Journalism Facebook Social Media Consumer 120

Frederik Vincx

DECEMBER 11, 2015

An example media relations workflow is set out below. Raf recently also got interviewed about this in the Wag The Dog Podcast. For example, if you decide to improve your media relations workflow, you might choose some specific experiments, such as: Structure and simplify reporting to clients. Learn by teaching.

How To 60

How To Software System Employee 60

MaccaPR

FEBRUARY 25, 2015

A photo posted by Maccabee Public Relations (@maccabeepr) on Feb 25, 2015 at 6:08am PST. I remember being shocked years ago when the Star Tribune sent a reporter to cover a “Junkyard Pilates” class that our PR agency client was offering – she put away her notebook and took out a camera to shoot a video interview.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. January 31, 2015. it’s her skills in self-promotion and image management that put her a cut above.”.

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

OCTOBER 26, 2015

AdAge said Bush campaign advisor Austin Barbour credited front-runner Trump’s success to his “knack for attracting free media coverage” - in other words, classic publicity and media relations. Clearly, paid advertising is not going away - eMarketer reports that in 2015, total worldwide ad spending will hit $569.6

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48