Remove 2004 Remove Blogging Remove Brand Remove Branding
article thumbnail

Onclusive + RepTrak Partner to Merge Reputation & PR Metrics

Onclusive

Since 2004, RepTrak has quantified corporate reputation using a proprietary algorithm that assesses the seven key drivers of reputation, including earned media coverage. Over the last decade, Onclusive has built and maintained the largest earned media database in the business.

article thumbnail

Mastering the art of simplicity to make your brand stand out  

PR in High Definition

The Free Hugs Campaign began in 2004, founded by an Australian man under the pseudonym Juan Mann, where volunteers offer hugs to complete strangers in public as a random act of kindness. But, of course, not all brands fit into this style of campaign ‘shareability’. To spread the love. So, what are you waiting for? Get hugging!

Brand 62
article thumbnail

Branding Together: Inside Influencer-Targeted Events From Don Julio and Princess Cruises

PRSay

The two events — “ Neon Carnival ,” presented by Levi’s and Don Julio Tequila; and a Princess Cruises dining experience and storytelling workshop with chef Curtis Stone — illustrated the varied approaches that big brands are taking to create sharable experiences and engage their most sought-after social media influencers.

Brand 112
article thumbnail

The Halo Effect: Why Attractiveness Matters in PR

Doctor Spin

Have you ever considered choosing a brand spokesperson based on their overall good looks and charisma? The effect extends beyond individual assessments and significantly impacts marketing strategies where singular characteristics often shape consumer perceptions of advertisements and brands. Source: Commercial Research 2 Hao, L.

article thumbnail

A Luxury Sandwich Bag and Marketing with Drones: It’s a Campaign Round Up

Prohibition

Some are enjoying the unserious and simple, yet well-crafted design, while others have critiqued the huge price tag and feel that ‘designer brands are running out of hand these days’. An effective campaign that makes sense for the brand and its messaging. It could be all of these things at once – and that’s what has people talking.

article thumbnail

Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64
article thumbnail

NIL from a former student-athlete and professor perspective

Karen Freberg

When I officially retired in 2006, I ended my career as a 4x All-American, 2x SEC Conference Champion, 2004 Olympic Trials finalist, and was USC’s school record holder for 12+ years. I even did some guest blogging for sites like Trackshark and Dyestat. Explore unique yet high profile partnerships that match up with your brand.