Deirdre Breakenridge

OCTOBER 3, 2022

When do good listening skills start? In the home, when you’re a child, in grade school or college, or is it in the workplace? . Listening Starts in the Home. .

Education 195

Education 195

ImPRessions - Crenshaw Communications

OCTOBER 3, 2022

One huge benefit of working virtually is being able to bring on great talent outside our location in New York City. The downside, of course, is not being together in the same geography as often as we would like. .

Company 189

Company Travel Training Pitching 189

Business Wire

SEPTEMBER 27, 2022

Any time an organization distributes a press release, the goal is to generate coverage, create buzz, and reach as many people as possible. Public relations and marketing communicators know this is tough and are always looking for ways to improve.

Blogging 288

Blogging Analytics Measurement Marketing 288

Ronn Torossian

SEPTEMBER 28, 2022

Gaming influencers are content creators who play games by using platforms like Twitch, Discord, and YouTube. They connect with their audiences through livestreams. Gaming influencers have the advantage of promoting a brand to a unique audience.

Marketing 195

Marketing YouTube Brand Branding 195

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Any brand is vulnerable to bad press, so we compiled key strategies into our PR crisis management guide. From managing your team and crafting your responses to keeping tabs on the conversation, this guide is for anyone tasked with brand management.

Crisis Management

Agility PR Solutions

SEPTEMBER 30, 2022

As a PR agency, it is essential to use the right communication tool to deliver the intended message to your target audience. In addition to everyday communication, if you want to level up your crisis communications, the right tool will also help.

Tools 143

Tools Agency Crisis Communications Technology 143

PR for Anyone

SEPTEMBER 30, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.

Pitching 130

Pitching How To Case Study Advertising 130

ImPRessions - Crenshaw Communications

OCTOBER 3, 2022

In public relations , our job is to spot, shape, and communicate our client’s story. That task typically starts with an information session, often before the letter of agreement is signed.

How To 156

How To Transportation Software B2B 156

Flack's Revenge

SEPTEMBER 28, 2022

At Fusion PR , we are big believers in the power of industry analyst relations. Most of our programs include an A/R track. In the world of enterprise tech, they are extremely important influencers. But how can you reap the potential benefits of engaging and working with analysts?

Enterprise 156

Enterprise YouTube Study Survey 156

Agility PR Solutions

SEPTEMBER 29, 2022

Businesses must always know how to appeal to today’s consumers, but this is not easy when consumer habits and expectations are constantly changing. A lot has changed since the start of the pandemic, and businesses now have to adapt and adjust to ensure that they can appeal to a modern-day consumer.

Reputation 131

Reputation Consumer How To Brand 131

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Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Leadership

PR Daily

SEPTEMBER 27, 2022

If you missed the conference, you need to read this. Hundreds of communicators gathered at Ragan and PR Daily’s Social Media Conference to network, enjoy some Disney magic and learn from some of the most innovative minds in the industry.

Conference 141

Conference Trends Social Media Community 141

Stuart Bruce

OCTOBER 4, 2022

Crisis Communications 78

Crisis Communications Study Corporate Crisis 78

Awario

SEPTEMBER 28, 2022

Facebook is trickier than it seems when it comes to advertising. So how to make sure your marketing efforts and social media budget don't go wasted? I suggest learning from the best in the field. So in this post, I've gathered brand, big and small, that do it right - specifically on Facebook

Examples 93

Examples Facebook Advertising Advertising 93

PRSay

SEPTEMBER 28, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for updates on programming. A PR firm puts together a presentation for a client who is soliciting Request for Proposals (RFPs).

Ethics 126

Ethics Pitching Communications Publicity 126

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To maintain accurate contact information for journalists and influencers, a homegrown database doesn’t cut it. Cision created the go-to guide for selecting a new media database. Download and learn how to choose the right media database for you!

Media

Agility PR Solutions

SEPTEMBER 29, 2022

Twitch is one of the most popular streaming platforms online. It has over 6.5 million monthly viewers and can be a great way to engage with your audience and earn a stable income at the same time.

Publicity 101

Publicity 101

PR Daily

SEPTEMBER 27, 2022

Journalists are starting to get annoyed. But it’s not time to abandon ship yet. Every person working in comms has probably heard a client or colleague suggest a pitch around a moment in time.

Pitching 134

Pitching Creativity Storytelling Interviews 134

Sword and the Script

SEPTEMBER 27, 2022

B2B marketing should take a little slice of the display ad budget and invest in media relations, genuine content marketing (not marketing content) and paid distribution of related assets from both .

B2B 85

B2B LinkedIn Advertising Advertising 85

Awario

OCTOBER 3, 2022

In this article, we explain how to monitor the news and media outlets with Awario. We go through reputation management, PR activities, and audience analysis and give tips to boost your PR strategy

Analysis 78

Analysis Reputation Strategy How To 78

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For Cision’s annual State of the Media Report, journalists shared their top priorities and what PR and communication pros can do to improve their relationships with the media. Read the report and learn how to create stronger media partnerships.

Report

Communications Conversations

SEPTEMBER 29, 2022

Back in January, you may remember, PBR made this tweet: It set off a firestorm of responses and media coverage for PBR. And, it also resulted in PRB firing the social media manager who made the tweet.

Communications 78

Communications Airlines Social Media Internal 78

Agility PR Solutions

OCTOBER 3, 2022

Companies that rely on pay-per-click (PPC) advertising campaigns get charged fees whenever potential consumers click on their ads. That means that the company is only paying for those advertising efforts when they’re generating some sort of results.

Advertising 85

Advertising Advertising Consumer Company 85

PR Daily

SEPTEMBER 28, 2022

To get to the heart of the matter, write like a journalist. As business writers face the blank page asking, “Where do I begin?” the journalist’s trusty Who-What-When-Where-Why-How questions are a great place to start.

Writing 130

Writing Interviews Case Study Creativity 130

NewsWhip

SEPTEMBER 27, 2022

In 2017, Marcus Beard was working in communications for the treasury department in the U.K., where he and his analytics team were tracking online news articles and social media posts to gauge their impact on the newly elected minority government.

Government 78

Government Viral Study Analytics 78

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Facebook

Axia PR

OCTOBER 3, 2022

In this episode, Mark Mohammadpour, CEO of Chasing the Sun, joins host Jason Mudd to discuss four lessons of empathy taken from the hit TV series “Ted Lasso.” Mark refers to four lessons we can learn from the series and tips for implementing these lessons into your work and work environment.

Corporate 62

Corporate Communications 62

Prohibition

OCTOBER 3, 2022

Another month means another meet the team! For October, get to know all about Claire – our B2B whizz and crisis comms specialist. How long have you been at Prohibition? Just slightly over 12 months, so I’ve celebrated my one-year anniversary here. What do you love most about your job?

Meeting 62

Meeting B2B Customer Service Instagram 62

Agility PR Solutions

OCTOBER 3, 2022

Even though inflation is driving price hikes on everyday items, consumers are willing to pay more for sustainable products, according to a new report from software reviews and selection platform Capterra.

Software 85

Software Consumer Report Brand 85

PR Daily

SEPTEMBER 28, 2022

Because sometimes you might seem like the big, bad guy, but you actually aren’t. Who doesn’t love an underdog story?

Report 126

Report Journalism Travel Data 126

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Employee

HMA Public Relations

SEPTEMBER 27, 2022

Are you familiar with the Jeep Wave? Scott Hanson covers the rules of the brand-specific tradition in this blog post. Read more! Odds and Ends brand ambassador jeep wave

Publicity 70

Publicity Blogging Brand Branding 70

Axia PR

OCTOBER 2, 2022

How to persuade your consumer to consider buying your products or services. You’ve gotten to the point where you’ve now developed a relationship with the consumer, and they aren’t ready to place an order yet. This is why you’ll have to give them a plan.

Consumer 62

Consumer How To 62

The TypeBar

SEPTEMBER 27, 2022

Today on Coffee with a Journalist we’re joined by Mia Sato from The Verge. Mia is a reporter at The Verge covering digital platforms and the people who use them. Click below to follow Mia Sato on Twitter and LinkedIn.

Pitching 69

Pitching YouTube Policies Interviews 69