Remove Measurement Remove Media Remove Seminar
article thumbnail

5 Ways Accreditation in Public Relations Can Help With PR Awards

PRSay

no measurable objectives or budget figures). Objectives should be SMART (specific, measurable, attainable, relevant and time-bound). Our primary objective is to secure at least 10 earned placements and 300,000 impressions in trade media by Dec. Tactics are the individual actions you will take to implement your strategy.

Publicity 176
article thumbnail

7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. We thrive on identifying opportunities – for positioning, for media coverage or for competitive advantage.

Analytics 170
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What The Best PR Strategies Have In Common

ImPRessions - Crenshaw Communications

Casual observers of the many ways PR generates earned media, like jumping on a breaking story, might conclude that planning isn’t a priority. Some PR tactics can seem like spontaneous ones that require only media contacts and sales skills. They’re measurable. Yet that’s very rarely the case. They’re actionable.

Strategy 220
article thumbnail

Behind the Headlines with Marian Salzman

Cision

While PR has always been a challenging and evolving field, the media landscape today makes it necessary to stay agile and attentive. I stumbled into a media relations role in a financial PR agency and knew instantly I liked life in, and around, media. I have never met a seminar I didn’t want to cherry-pick—i.e.,

article thumbnail

9 Strategies for Building a Winning Professional Brand

PRSay

Your goals should be specific, measurable, achievable, relevant and timed (SMART). Seek out relevant courses, workshops, seminars and webinars. Engage with peers on professional social media platforms like LinkedIn. You can share your original content on LinkedIn and other social media channels. Do your SWOT.

article thumbnail

10 PR Conferences All PR Solo Pros Need to Know About in 2021

Solo PR Pro

AMEC Global Summit on Measurement. Whether you’re a marketing or PR executive, a PR pro interested in media intelligence or one who manages communications, the International Association for the Measurement and Evaluation of Communication (AMEC) has the conference just for you. Page Spring Seminar. Happy conferencing!

article thumbnail

Behind the Headlines with Yvonne Lorie

Cision

HPRA provides year-round programs, professional development seminars and networking among other services. . Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry.