Cision

AUGUST 15, 2017

” Social media is becoming a dictating force in all aspects of marketing and PR. It’s no longer just getting covered in a media outlet — it’s how far can that story be carried with social media. Traditional media is pushing their fans to engage on social media. With over 2.3 With over 2.3

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Prowly

NOVEMBER 18, 2021

That includes PR pros using email to send pitches to media contacts. The post Email Pitch Academy: How to Land in Inboxes & Avoid Spam Folders appeared first on Prowly Magazine. Even if […].

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Prowly

MARCH 29, 2022

The post How to Pitch a Story? Journalists Answer appeared first on Prowly Magazine. While that’s true in most cases, contacting specific people can be an issue, even if we live in a digital age. Hollywood movies and various television shows shaped the perception we have of […].

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Prowly

MARCH 15, 2022

If you’ve constructed your pitch properly, you have two key pieces of the puzzle already in place: 1. The post Story Angle Ideas: How to Find the Right Angle for Your Pitch appeared first on Prowly Magazine. The post Story Angle Ideas: How to Find the Right Angle for Your Pitch appeared first on Prowly Magazine.

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Prowly

OCTOBER 26, 2021

In this article, you’re going to learn the best holiday gift guide pitching tips. The post 14+ Tips to Holiday Gift Guide Pitching appeared first on Prowly Magazine. Holiday gift guides pop up everywhere […].

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Prowly

NOVEMBER 17, 2021

Quick question: Do you know how well your email pitches are performing? There are at least a few email metrics that you can measure on a regular basis to assess the effectiveness of your pitches and make improvements whenever needed. The post Email Pitch Academy: What Email Metrics Should You Track?

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Prowly

DECEMBER 9, 2020

The line between the common understanding of a press release and a media pitch has become rather blurred. The post Media Pitch Vs Press Release—what’s the Difference? appeared first on Prowly Magazine. Here are the key differences.

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OnePitch

JUNE 27, 2023

Kevin Dugan is a finance reporter for Intelligencer; a New York Magazine site covering news and analysis about politics, business and finance, technology, sports, and media.

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Sports Analysis Pitching Technology 84

PR for Anyone

JUNE 30, 2021

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.

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Prowly

JUNE 30, 2021

Whether you want to boost your brand visibility, earn powerful backlinks or get the word out about a new product release, media coverage is the best way to get your company noticed. Successfully gaining positive media publicity takes time, hard work, […].

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PRSay

APRIL 16, 2020

However, PR pros can still pitch relevant stories to travel media, according to an April 14 webinar hosted by Kellie Jelencovich , PR manager at Travel Leaders Group and president of PRSA’s New York Chapter. And Hana Alberts , New York Post travel editor and one of the three journalists on the panel, agreed.

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Travel Pitching Airlines Media 208

Prowly

NOVEMBER 22, 2021

There’s no denying that email pitches are an important part of PR outreach. Since your goal when pitching the media is to get your message out to as many relevant journalists as possible, ensuring high email delivery rates should be one of your priorities. The only issue here is that there are many obstacles that […].

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Bianchi Biz Blog

JULY 25, 2022

My name is Lauren Fletcher and I am the executive editor of Work Truck magazine and WorkTruckOnline.com. What advice do you have for PR people that want to pitch you? We get a LOT of email and tons of articles, news, and other pitches. Work Truck magazine. Bianchi PR’s Meet the Media Recap. Keep it relevant!

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NRPR Group

JULY 6, 2021

PRfect Pitch focuses on interviewing media and key event managers who PR agencies pitch regularly on behalf of clients. The post Four Takeaways From PRfect Pitch Interview with Celebrity Correspondent at Get Out Magazine, Eileen Shapiro appeared first on NRPR Group. As […].

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Prowly

DECEMBER 27, 2021

The post What Can You Learn From Bad PR Pitches (w/ Bad PR Examples) appeared first on Prowly Magazine. Well, yes, but sometimes, it gets a little difficult to admit that you were wrong. Since it can be a bit embarrassing, why don’t you just learn from other […].

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NRPR Group

AUGUST 24, 2021

PRfect Pitch focuses on interviewing media and key event managers who PR agencies pitch regularly on behalf of clients. The post Four Takeaways From PRfect Pitch Interview with Splash Magazine Writer, David Rabadi appeared first on NRPR Group. As […].

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Prowly

JANUARY 25, 2021

There’s no doubt that getting media coverage is a great way to build brand awareness, increase credibility, and even boost sales. But, to actually get your business on the news, you need to grab media attention first. Given that the majority of top-tier publishers find between 50 and 500 pitches per week in their inboxes, […].

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ImPRessions - Crenshaw Communications

MAY 22, 2018

Just as some celebrities are famous for being famous, big-media notoriety can build the ego without building the brand. If the big-name media feature is the show horse, then trade publication coverage is the less glamorous workhorse of PR. Pitching trade press can be easier than nailing a story in a large media outlet.

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PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! By helping them with mindset and confidence, their pitches were stronger and they started getting yeses. The pitches were unbelievable.

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Prowly

FEBRUARY 13, 2024

Such approaches might yield a few responses but rarely lead to quality media placements or lasting relationships. Moreover, with the diminishing number of journalists and […] The post How to Improve Your Pitching Strategy Using Email Performance Data appeared first on Prowly Blog.

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PRSay

AUGUST 11, 2021

In the PR strategies toolbox, the practice of media relations gives PR practitioners an opportunity to distinguish themselves while also giving their organizations an edge over the competition. As earned media, stories placed through media relations efforts are cost-effective. Newsletters gain clout.

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Prowly

NOVEMBER 26, 2020

No matter how big your news story might be, every PR professional knows that it will not get the coverage it deserves without the right media journalists. Pitching a story to relevant reporters is often the key ingredient that decides the success, or failure, of a campaign. When it comes to maximizing PR coverage, having […].

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Media Pitching Report Publicity 192

NRPR Group

MAY 27, 2021

PRfect Pitch focuses on interviewing media and key event managers who PR agencies pitch regularly on behalf of clients. The post Four Takeaways From PRfect Pitch Interview with Editor-In-Chief of Green Entrepreneur Magazine, Jonathan Small appeared first on NRPR Group. As […].

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PRSay

OCTOBER 30, 2018

It seems like every few months I see a tweet ripping into a bad PR pitch. The blogger portrayed the pitch as comically superficial. When I’m asked to review pitches, PR pros generally start by asking about their subject line, their opening sentence or their call to action. Instead, I’ll just describe the situation.

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ImPRessions - Crenshaw Communications

FEBRUARY 28, 2018

Now, let’s take a look at the anatomy of an effective tech media pitch. She chooses a pitch based on the game situation, the skill of the other team, and weather conditions. A media pitch is not very different. The Grip is the part that the media outlet can’t see. Let’s examine the above example.

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OnePitch

SEPTEMBER 28, 2023

Magazine and Inc.com. Brit Morse is an Associate Editor at Inc. and covers the worlds of HR, public policy, and legal affairs for both the print edition of Inc.

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Pitching Policies Print Publicity 101

Cision

APRIL 10, 2017

But how do you reach the always-on-the-move travel media? Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Look Beyond the Email Pitch. Think Like a Journalist.

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PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. The media marketplace is also changing.

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Communications Sports Journalism Fashion 192

Prowly

FEBRUARY 15, 2018

It's 2018 and communicators, SEO experts, marketers, and content creators still haven't figured out how to effectively pitch media and bloggers—and get results. The post Gini Dietrich: Six Tips for Pitching Journalists and Bloggers appeared first on Prowly Magazine. Are you ready to change it?

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Bianchi Biz Blog

APRIL 15, 2024

I don’t know about my pride, but when my mom learned that I was writing for a magazine she excitedly said, “you’re a published writer!!” What advice do you have for PR people that want to pitch you? What story or stories are you most proud of? So, I guess any of them. I look for personality and real-world impact in a story.

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PR for Anyone

MARCH 24, 2020

Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Landing in the media can expose you to hundreds of thousands, even millions of new people. If you don’t have any prior media, no worries.

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Bianchi Biz Blog

JUNE 19, 2023

I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. What advice do you have for PR people that want to pitch you? Know your industry.

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Transportation Meeting Media Newspapers 93

Axia PR

DECEMBER 13, 2022

Forbes magazine is one of the most trusted sources for businesspeople and executives and is known for its lists of the world’s richest individuals. The magazine covers successful companies, individuals, industries, marketing, law, taxes, technology, computers, communications, investments, and management performance.

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Prowly

MAY 10, 2022

The promise of free press from Help a Reporter Out (HARO) has attracted droves of PR practitioners, content marketers, and aspiring thought leaders, where sources pitch answers “Craigslist style”, hoping they’ll be cited by these publications.

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PRSay

APRIL 19, 2021

Because the acronym begins with P (or paid media), everyone assumes that’s where a communications program grounded in the PESO Model begins. There are certainly exceptions to the rule but, in most cases, you want to begin with owned media, which is the cornerstone of your efforts. Start off by choosing a keyword.

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Prowly

APRIL 19, 2022

It’s a clear, concise way to get news into the hands of journalists, and with it, you can form media relationships and change minds. Somehow, though, irrelevant pitches and bad press releases are still among the most common […]. The post How to Turn a “Boring” Press Release Into a News Story appeared first on Prowly Magazine.

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Rock the Status Quo

MARCH 26, 2015

Rock The Pitch #13 This critique has nothing to do with bad luck. Thanks and a shout out to Marlene Srdic , editor of Life Refined magazine and a fashion/beauty blogger at StyleSizzle , for sending this to me. The lead time was well in advance which magazines always need and there are gorgeous photo options included as well.

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