PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships. Monitor the media environment.

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Resources Pitching Television Radio 214

Cision

JANUARY 22, 2016

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. Radio silence is common, and can be a telling response in itself.

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Pitching Newspapers How To Knowledge Base 120

Bianchi Biz Blog

JUNE 21, 2022

During the two years it took to transition from driving to writing, I scaled back the driving, did a two-year stint hosting an all-night radio show targeted to truck drivers at CHAM radio in Hamilton, Ontario, and contributed as many stories as I could to various magazines. Understand the market I write for. I am not an expert.

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Meeting Media Chemicals Radio 87

PR for Anyone

AUGUST 20, 2020

It’s as easy as taking a topic the media has already covered and modifying it a little bit. Take that old pitch and send in a similar story that covers what is happening now and see if you aren’t the one to be on tv shows about your topic of expertise. You’ll see it in magazines too. So pitch away. It's 10 days.

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Television Radio Pitching Print 130

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It all started my freshman year of high school drawing third-rate Far Side knockoffs for the school magazine in the mid-‘90s.

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Meeting Transportation Media Journalism 90

Landis PR

MAY 17, 2021

He has been on CNN and national public radio multiple times. What advice do you have for PR people who want to pitch you? First, at least skim an issue of the magazine online. The post Meet the Media – Warren Thayer appeared first on Landis PR. Landis Communications Inc.’s Decide, honestly, if it’s a fit.

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Meeting Media Retail Radio 92

PRSay

FEBRUARY 20, 2020

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An Being able to anticipate a story helps put me on equal footing with media that have much quicker turnaround times and allows me to be more current.”.

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Radio Tools Journalism Interviews 197

Prakkypedia

MARCH 31, 2019

Or in other words: “What can I pitch to the media?”. For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. given back to the community in a heart-warming way.

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Newspapers Radio Construction Fashion 122

Bianchi Biz Blog

JANUARY 24, 2022

We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed. Together with AEye, we completed an exceptional series of thought-leadership content that is now archived across all of AEye’s social media channels. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Media Technology 78

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. MARQ magazine, ex-managing editor of. really care about - the monthly.

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Interviews Radio Journalism Newspapers 48

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. We went from conducting media interviews in person around a conference table at their office or corporate headquarters to conducting these interviews in written form via email or via phone and video conference.

Media Relations 75

Media Relations B2B Media Conference 75

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

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Media Relations Media Print Newspapers 115

Beyond PR

APRIL 10, 2017

But how do you reach the always-on-the-move travel media? Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Look Beyond the Email Pitch. Think Like a Journalist.

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Travel Pitching How To Print 52

Deirdre Breakenridge

MARCH 8, 2017

How much importance do you place on Earned media (the “E” in the PESO model)? She’s a seasoned publicist and social media marketing pro with 17 years of experience under her belt. , Dolby, Sony Pictures Entertainment, Sony PlayStation, Hulu, M-GO, Toon Hero, Demand Media, MobiTV, and the Oakland Raiders.

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Radio How To Community Storytelling 170

PR Fuel

JULY 14, 2021

With these tips, you can gain the media attention your brand deserves. Then, start developing a media list. Social media influencers. Radio shows. Once you’ve outlined the essential information you want to include within your press release, look for ways to attract media attention. Develop Your Pitch.

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Writing How To Media Guidelines 82

Beyond PR

MARCH 22, 2018

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. To answer this critical question, you need a comprehensive media monitoring program. But first, what exactly does media monitoring mean?

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Media Radio Newspapers Print 75

Beyond PR

APRIL 6, 2016

Targeting your media outreach is arguably one of the most important facets of a successful PR program. By not targeting the right contacts, your perfect pitch can fall on deaf ears. The next time you’re sitting on a story, reference these steps to find the sweet spot for your media outreach strategy. Determine your scope.

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Pitching Media Radio Print 40

Beyond PR

MAY 2, 2017

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 billion active social media users in the world.

Social Media 78

Social Media Media Local Pitching 78

PR Fuel

JANUARY 17, 2022

A press release that contains images is much more likely to be covered by the media than one that contains plain text. Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Check Your Media Contact List Before Sending Out Your PR.

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Radio Local Writing Newspapers 105

PR Fuel

MARCH 22, 2022

Once you define your target audience, you can start building a media list. Explore media outlets outside of newspapers, too. For example, you can also look at social media influencers, radio programs, magazines, and blogs. Create the Pitch. Journalists receive hundreds of pitch emails daily.

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How To Guidelines Writing Pitching 101

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.

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Digital PR Construction Case Study SEO 71

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. Media Shift. The Cision Blog. Smart Blogger. A great example is this post on “engagement journalism.”

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Blogging Writing Creativity Storytelling 170

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. Staying consistent in the media is key. Much of PR today is about leverage.

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Journalism Social Media Radio Fashion 78

PR Insiders

MAY 7, 2021

Instead, the value is in being seen as a go-to-expert in your field, someone the media turns to when they need a voice of authority. Social media. You can’t have an effective PR campaign today without in some way using social media. When we talk about the media, we think of newspapers, magazines, TV, and radio.

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Data Newspapers Analytics Measurement 78

PR Fuel

JANUARY 24, 2022

Use them to create a media narrative for your brand and control information spread. A good PR campaign should feature creative content that instantly captures the media’s attention. Many media outlets expect a PR feature that goes beyond making an announcement. You may use media outlets like radio or TV for your campaign.

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Creativity Data Measurement Product Launch 110

HMA Public Relations

DECEMBER 16, 2020

Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! Tell us how you came to start working in the Valley media scene? Tell us about the outlet and types of story pitches you want?

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Local Pitching Community Journalism 52

Mora Communications

OCTOBER 23, 2017

There are a myriad of ways your press and media can be utilized. Here’s a secret: even PR pros tend to slip up when it comes to properly utilizing the press and media coverage they’ve secured. Many PR firms don’t advise client on how to best utilize and maximize their media coverage. But it does take work.

Marketing 40

Marketing Radio Interviews Newspapers 40

Beyond PR

MARCH 21, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. Want even more media moves? Financial Times – Washington Bureau: David J.

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Media Fashion Financial Policies 40

Mora Communications

MAY 7, 2015

A traditional public relations campaign includes the legacy media, but it also includes online publications and bloggers. And while we’re on the topic, do not confuse social media outreach with a public relations campaign. But, by launching a social media campaign are you simultaneously launching a PR campaign? Do they overlap?

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Social Media Newspapers Media Pitching 49

PR Fuel

JULY 1, 2021

Develop Your Media List. Take the time to start building a media list. It’s important to choose the right publications and journalists when building your media list. Start by looking at different news outlets, including: Radios. Social media influencers. Create Your Pitch. Newspapers.

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Guidelines Pitching Analytics Social Media 68

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

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Agency Newspapers Interviews Radio 100

Mora Communications

SEPTEMBER 9, 2015

When pitching your film to the media remember –. The media does not want to be sold, they have no interest in being sold, what they want are stories. Every single day journalists are looking for stories for their magazines, newspapers, TV segments, radio shows, blogs and online publications. You are not selling!

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Film Pitching Radio Newspapers 45

Mora Communications

JANUARY 3, 2018

Don’t go into a campaign expecting to land a national TV segment or magazine cover within the first month. Media begets media. A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Prepare for your media interviews.

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How To Newspapers Print Interviews 40

Bad Pitch Blog

APRIL 23, 2009

“I think that I shall never see, a media kit that doesn’t kill a tree.” We’re old enough to remember the first video played on MTV (it killed a radio star in fact) and I’m hometown proud of Taking the Stage , so we were more than happy to help them shine some light on some poor pitching. But why send this pitch to MTV?

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Pitching Radio Fashion Resources 45

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Thanks to cable, online news, blogs and social media, we live in a 24-hour news cycle. “No” is sometimes good.

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Nonprofit Television Radio Newspapers 40

Mora Communications

OCTOBER 17, 2017

No other form of marketing is like PR or media relations. Media coverage showcases you and your company, product or service and offers the validation and credibility of being featured as a news story. Remember: media coverage is a means to an end, and not the final stop on the journey. The media loves numbers and studies.

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Publicity Construction Television Radio 45

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

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Pitching Fashion Report Twitter 49