ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Crenshaw client Robert Glazer of Acceleration Partners penned one of the first in-depth books about performance marketing , which led to a national television appearance, podcast guest ops, and keynotes at marketing conferences. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

Case Study 178

Case Study SEO Film Video 178

Deirdre Breakenridge

JULY 22, 2019

At the same time, people are still watching network and cable television, Netflix, Hulu, and Amazon Prime. Use a writing style that’s personal or journal-style writing. According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute.

Social Media 177

Social Media Media Interviews Instagram 177

ImPRessions - Crenshaw Communications

MARCH 10, 2017

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. .” A successful outcome? Always add value.

Blogging 136

Blogging Writing Engineering Analytics 136

Maxim Behar

SEPTEMBER 13, 2022

Soon the first shots were fired in the very courtyard of the television station, and they started firing in the corridors. I waited for him, and when he returned, he told me: "Write about us, write about people, which will not be present tomorrow. This is your unique chance. Because we really won't be here.

Radio 52

Radio Television Comparison Newspapers 52

Landis PR

MARCH 13, 2023

All the President’s Men (1976) 1977 Academy Award Winner I was in grade school on summer break in 1973, which is when the Watergate hearings were televised. While on assignment to write a review of a Black Sabbath concert, William befriends the lead guitarist of the opening band, Stillwater.

Journalism 52

Journalism Film Ethics Television 52

PR Fuel

JUNE 26, 2020

Keep reading below for tips on compiling your media contact list, writing the best release possible, and maximizing your media exposure. Regardless of whether you’re writing a press release for a government agency, non-profit, or retailer, your first step should be to consider your target audience. This is harder than it sounds.

How To 52

How To Writing Guidelines Television 52

PRSay

JUNE 28, 2022

Television images showed the sinking oil rig engulfed in flames and black smoke. In a crisis like the Uvalde shooting, officials who will speak to reporters at a press conference should take the time to write down and read aloud what they feel they can say. Rehearsal in time-sensitive situations is possible but requires discipline.

Conference 182

Conference Crisis Training Public Affairs 182

PRSay

JULY 31, 2019

Do a comprehensive look at what you’re trying to write about. This is the era of communication, so now we all communicate — writers who do books go on television and explain themselves — and it’s important to improve that process, and the integrity and honesty of it. The tone reporters adopt is very important. I certainly don’t know.

Journalism 121

Journalism Conference Internal International 121

Solo PR Pro

APRIL 23, 2019

Paula McDermott, vice president of integrated marketing for television affiliate 6abc , affirmed this business-focused philanthropy with 6abc ’s approach to evaluating media sponsorship requests. Expand Thought Leadership. They look at it from the position of what they need to achieve.

Community 45

Community Publicity Construction Television 45

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. Crisis PR has become commonplace.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Sword and the Script

JUNE 26, 2018

Whereas second screen devices distract from television shows or even conversations, listening is one of the few consumption activities we can do while engaged in another: commuting, exercising or doing chores. The interviews home in on the subject matter – rather than ask “what inspired you to write the book.” 3) Marketing Smarts .

Marketing 88

Marketing B2B Interviews Content Marketing 88

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Some may see irony in an AI system that writes reasonably well suggesting writing is a top skill.

Interviews 104

Interviews Publicity Technology Social Media 104

Maxim Behar

NOVEMBER 18, 2021

Hristo Ivanov resigned from the leadership of the political party "Yes! The entire leadership of the IMRO party resigned. When I was writing this article, my friend Solomon Passy called me and said, "Max, you want to take us back to the early '90s." Bulgaria ” as well as the entire executive council of this formation.

Government 52

Government Television System Leadership 52

Stephen Waddington

DECEMBER 5, 2018

The leadership and vision provided by early public relations professionals was squandered. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Transatlantic television became possible. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Communications Conversations

DECEMBER 5, 2019

How do you think that prepared you for these leadership roles you’ve assumed recently? It strengthened my writing skills. My job as a television journalist taught me shooting and editing. Working in media taught me news sense and the basics of a good story.

LinkedIn 88

LinkedIn Social Media Storytelling Agency 88

Communications Conversations

MAY 13, 2015

He’s a good listener, helps other students with ideas and critique, and is looked up to for his natural leadership abilities. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. Pete/Clearwater. Michael Johnson. Jacqueline Laster.

Groups 60

Groups Internal International Conference 60

Sword and the Script

DECEMBER 11, 2018

Facebook will be used more as a mass marketing tool, like a television station. Television, XM Radio, Smart Things and other technologies will continue to meld with traditional digital channels and tools.”. – Marty Weintraub | Aimclear. Performance marketing companies will work to build out their creative capabilities.

Social Media 96

Social Media Marketing Media Creativity 96

Cision

MAY 21, 2015

Hear amazing insights from top notch professionals on YouTube, in marketing and even from television including Adande “Swoozie” Thorne, Guy Kawasaki, Dan Gheesling, Matthew Santoro, James Rhine, Michael O’Neal, Chris Ducker and many more! High Income Business Writing. It’s time for you to PRODUCE YOUR AUTHORITY!

Social Media 120

Social Media Marketing Pinterest Media 120

Maxim Behar

AUGUST 6, 2022

The Former Bulgarian Prime Minister Kiril Petkov's government completely changed the idea of leadership, but failed to take advantage of the unique chance that the voters and fate gave him. Why did Kiril Petkov's government actually fail? At least for now.

Government 52

Government Tourism Conference Hotels 52

ZudePR

JUNE 6, 2016

I'm writing a blog post on how the best communicators "go deep" and get stuff done. Sometimes, I feel like it would be so much easier to stop writing my Weekly Marketing Skinnies, but I can't – it's addicting to be in the know :O). Prioritising is important; I can write a to-do list for the day that’s easily more than 50 items long.

Writing 114

Writing Social Media SEO Blogging 114

Maxim Behar

NOVEMBER 16, 2020

A while ago I had to discuss the topic about the so-called "influencers" and now I am eager to write a book on the topic of "Bulgarian influencers". This is a book about business, about leadership, about how we should emerge in this situation, make quick decisions, support people, protect our teams and know that business is super important.

Government 52

Government Measurement Crisis Radio 52

Stuart Bruce

OCTOBER 30, 2014

How often does the Financial Times write stories about itself? This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s. But to publish quality content. Content that is what your stakeholders want to read, watch and listen to. You know the answer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148