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Ron Cogan, Editor, Publisher & Writer at Green Car Journal

Bianchi Biz Blog

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I also enjoy travel writing. What story or stories are you most proud of? Words are my life.

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Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Corporate CEOs rallied to aid those affected by the administration’s suddenly announced travel ban. The post Trends That Will Shape PR in 2018 appeared first on Crenshaw Communications. Brand advocacy will grow.

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How Condé Nast Italia uses NewsWhip’s real-time data to spot trends and engage audiences

NewsWhip

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. She joined the Condé Nast Italia team in 2013, and explains how NewsWhip has helped to tackle the challenges of journalism in the digital age. “As Trend spotting in journalism. Roberta explains.

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Four “Old-School” PR Tactics You Shouldn’t Retire Just Yet

ImPRessions - Crenshaw Communications

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Maybe it’s not like the traveling “tours” of decades ago, but the face-to-face factor is very powerful. Many databases promise up-to-date background on media targets and trends. Manual media research.

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REI’s Uncommon Path a rare brand journalism home run

Communications Conversations

Brand journalism, as a concept, hasn’t exactly had a great run. Casper’s vaunted “Van Winkles” brand journalism effort lasted just more than a year. Verizon shuttered its foray into brand journalism (Sugarstring) after JUST ONE MONTH! There’s a long line brand journalism fails.

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Meet the Media: Jade Brasher, Senior Editor at FleetOwner

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? My teachers would often comment on my writing, and that boost of confidence along with a love of storytelling led me to journalism. You can also find me at the barre studio.

Meeting 106
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Meet the Media: Jennifer Ramsay, Editor-at-Large at Endeavor Business Media’s Market Moves

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I got a communications degree from the University of North Georgia, with a concentration in multimedia journalism. His name was Pip and he won the hearts of visitors and locals.

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