PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. And always be ready with a backup plan if the technology fails.

Skype 206

Skype How To Crisis Pitching 206

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

For PR specialists , few things are more exciting than landing that media interview. Every journalist interview, whether it’s a top business pub or a targeted trade outlet, is a win. But an interview isn’t a story until it’s posted. Media prep didn’t stick. Interview is deadly dull .

Interviews 309

Interviews Product Launch Radio Media Training 309

PR in High Definition

APRIL 27, 2023

For months, the world and his wife has weighed in with views, concerns and predictions around the technology. It could be a chance to strengthen customer relationships, leading to case studies that could in turn find their way onto the site or even as hooks for press interviews later down the line.

Case Study 62

Case Study Media Training Reputation Training 62

PRSay

APRIL 24, 2020

When pitching story ideas to journalists during the COVID-19 crisis, PR pros should use email, find local news angles and make experts available for video interviews, according to Cision’s “ 2020 State of the Media Report ,” released on April 21.

Report 167

Report Pitching Media Survey 167

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

We once worked with a tech company that experienced rapid growth and found itself scrambling when media came calling. Before a PR firm was hired, unfortunately, an assistant to the president gave an interview full of inaccuracies which haunted the company for years. A major outlet is seeking an interview with a key company player.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

APRIL 21, 2016

Especially as media spokespeople — trade journalists will thank you, and it might drive more, better, and deeper coverage for the brand. Offering him as a spokesperson typically drives more trade media interviews than any other pitch, because of his depth of knowledge and sheer passion.

B2B 120

B2B B2C Product Launch Creativity 120

PR for Anyone

APRIL 26, 2022

” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. We had some huge news this week with Elon Musk buying Twitter. What does that have to do with PR?

Twitter 130

Twitter Pitching Financial Video 130

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick.

Interviews 28

Interviews SEO Banking Radio 28

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Shift Communications

SEPTEMBER 14, 2017

They facilitate in-person meetings, do media training to prep clients for difficult interviews, and even help to win new business. Vice President, Marketing Technology. SAEs remain in their roles for 2-10 years or longer (by choice), as they are PR practitioners at the top of their game. Christopher S.

Agency 87

Agency Internal International Media Training 87

Contently - Strategy

JANUARY 26, 2023

Google Uses Weekly Podcast to Discuss Innovative Cloud Technologies Google’s About Google Cloud Platform Podcast , abbreviated as GCP, includes weekly episodes featuring technical discussions with cloud professionals about the innovations they’re pursuing to make Google Cloud better. Create a content plan.

Leadership 126

Leadership Content Marketing Healthcare Google 126

MaccaPR

MAY 23, 2016

53 percent of Millennials would rather lose their sense of smell than their technology. Amelia went on to explain that by following a few tips, healthcare communicators can use digital technologies to help change people’s attitudes and bring about behavioral change. Mine Social Media for Public Health Trends.

Conference 80

Conference Healthcare Marketing Crisis 80

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Mora Communications

AUGUST 12, 2015

Too many people believe that next TV interview or magazine article is going to be “it”. So, do your best, get the interviews done, and then let ’em go. One of the primary reasons people become disenchanted with public relations is because of what I call the grand slam mentality. It’s going to change their lives.

Publicity 49

Publicity Interviews Media Relations Company 49

Mora Communications

AUGUST 31, 2015

As to your first point, that you don’t have a story that could interest the national media: why not? Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Why couldn’t you generate national interest in your story?

Media 49

Media Local Insurance Insurance 49

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all.

Pitching 100

Pitching Interviews Trends Journalism 100

Norton's Notes

OCTOBER 17, 2014

I believe in a bit of technology and science and human interpretation. From childrens’ and young adults to Dystopian alongside author interviews and guest posts, Bartsbook shelf is the go to place for insights on books, films and general musings. Bartsbook shelf is a fine book blog all the way from Bradford.

Blogging 77

Blogging YouTube Writing Fashion 77

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2016

That’s one reason the $5 million fundraise by AirPR, which builds analytics tools to measure PR’s impact, was notable in PR and technology startup circles. Even top PR and media relations professionals need to refresh their methods with new tools and technologies. Shortcuts That Fuel Earned Media Results.

Television 120

Television Interviews Engineering Tools 120

Landis PR

SEPTEMBER 27, 2021

We promoted NBC Universal (its entertainment division) nationally for more than 10 years – we even media trained Jeff Zucker (now President of CNN). Velodyne Lidar, a client for 3 years, makes the technology that allows self-driving cars to “see.”

Agency 105

Agency Travel SEO Nonprofit 105

Communications Conversations

JULY 18, 2019

Although it was long overdue, the timing seemed right to interview this PR Rock Star. I think everyone has a skill that best suits them; for me that’s media relations. Regardless, I treat every media interaction with integrity and honesty. Here’s an easy tip: accompany your clients to TV stations for interviews/demonstrations.

Local 94

Local Course Community Interviews 94

Marketwired

FEBRUARY 16, 2016

” Rebekah Illif is the Chief Strategy Officer for AirPR , a technology platform to increase PR performance. Additionally, Iliff frequently moderates and participates on panels at leading technology and business conferences, and she has presented at countless conferences on the future of PR and big data. Those days are over.”

Creativity 100

Creativity Pitching Writing Conference 100

Polaris

APRIL 28, 2015

They are the foundation for not only your news release, but for spokesperson interviews as well. When your spokesperson gives a 20-minute interview, and provides the media with 100 sentences, only a handful of those sentences actually make it into the finished article. Key messages are the 2 or 3 points you want to communicate.

How To 100

How To Marketing Writing Training 100

ImPRessions - Crenshaw Communications

APRIL 1, 2016

Because we spend time preparing clients for meetings with journalists, PR people tend to study media interviews from the perspective of the person getting questions. But during this crazy political primary season, interview-watching is a spectator sport, usually starring Donald Trump. Yet something changed this week.

Interviews 120

Interviews Media Radio Sports 120

PR in High Definition

APRIL 28, 2016

Just before Christmas 2015, Powa briefed the media on an amazing deal that would see its PowaTag gain access to the lucrative Chinese payments market. Dan Wagner, the CEO, was understandably triumphant and when speaking to the BBC said, “Why did China UnionPay decide to partner with a little British technology company?

Media 54

Media Media Training Training Interviews 54