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PR Tips For Virtual Media Trainings

ImPRessions - Crenshaw Communications

Any company can benefit from media training , but it’s particularly important for one that is new to public relations. For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them.

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Not All Media Trainings Are Evidence-Based

Prowly

If you are a senior manager or spokesperson of an organization there is a high probability you will have followed a media training session at one time in your career. The post Not All Media Trainings Are Evidence-Based appeared first on Prowly Magazine.

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PR Tips For Successful Media Training

ImPRessions - Crenshaw Communications

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. As most PRs know, an unprepared or ineffective spokesperson can unwittingly squander a media opportunity, while a well-prepared one can move it from mediocre to meteoric! Here are some “must-dos” along with new tips to incorporate into your media training arsenal. Good media training builds confidence.

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Media Training Lessons From Oprah Winfrey’s Interview With Prince Harry and Meghan Markle

PRSay

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises.

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Media Training: 3 Essential Lessons

Polaris

We have a very simple philosophy about media training. It should provide a spokesperson with the tools needed to conduct effective media interviews when we’re not there to support them. Of course, it’s our job to run interference with media on their behalf: responding to media inquiries, providing proper briefings, suggesting key messages and analyzing their interviews. For one thing, media are not looking for Shakespeare. Media Training

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5 great media training tips

Public Relations Sydney

Whether you are looking to boost your profile or to get the word out about a new product or business, media coverage is the best way to go. However, to continuously get media coverage, you must constantly been seen and heard in the media. The post 5 great media training tips appeared first on Public Relations Sydney. Journalists are always on the lookout for new and interesting stories […].

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Three Tips for Ethical Media Interviews

Deirdre Breakenridge

Interviewing with the media has changed over the years. I remember training executives on how to show up with their messages and talking points. However, today the media is different. The post Three Tips for Ethical Media Interviews appeared first on Deirdre Breakenridge.

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How to Give a Great Media Interview

PR for Anyone

Now how do you give a great interview? I spoke in another post about it being ok to say you don’t know in an interview but you don’t want to be completely caught off guard. Interviews go much better when they are conversational. The media loves sound bites.

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Tips for Media Interviews

PR for Anyone

One of the top tips for a media interview I can give you is to be real and authentic. When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast.

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Five Tips to Make an Impression on Phone Interviews

Ishmael's Corner

The broadcast media industry is no exception with radio presenters and journalists now conducting live profile interviews over the phone. How can we as communications consultants help our clients adjust to this new normal and maximize interviews over the phone?

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7 PR Tips For Nailing A Media Interview

ImPRessions - Crenshaw Communications

Here are a few tips on preparing for a media interview so you can absolutely nail it. Remember your media training . If you haven’t already undergone formal media prep, ask your PR team to set up a session when possible.

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PR Tips For Navigating Interview Roadblocks

ImPRessions - Crenshaw Communications

For PR specialists , few things are more exciting than landing that media interview. Every journalist interview, whether it’s a top business pub or a targeted trade outlet, is a win. But an interview isn’t a story until it’s posted. Media prep didn’t stick.

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5 media-training takeaways from the Democratic Debate

Agility PR Solutions

There are many do’s and don’ts for giving a great on-camera interview, some of which we saw in the debate. The post 5 media-training takeaways from the Democratic Debate appeared first on Agility PR Solutions. Analysis Public Relations media relationsRegardless of political affiliation or which presidential candidate you support, Thursday’s Democratic Debate was a case study in stage presence.

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5 PR Tips For Managing Tricky Media Interviews

ImPRessions - Crenshaw Communications

Most PR teams work hard to make sure our client media interviews go off without a hitch. While most qualified media spokespeople are well-versed in what they should discuss in an interview, it is up to the PR exec to manage the conversations with a positive outcome in mind.

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Why Does Sound Matter in an Interview?

HMA Public Relations

Odds and Ends Interview Media Training soundSound can make or break a moment and a story. Read about the importance of sound and more in today's post from Alison Bailin.

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Business Leaders: PR Tips To Ace Media Interviews

ImPRessions - Crenshaw Communications

For any PR agency team , a major media interview for a company spokesperson is a solid win. Nothing is quite as rewarding as securing that one big interview, or even a series of them, if there’s high-profile news to share. Think through some interview questions.

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Media Training: How To Pick A Trainer So You Shine In The Spotlight

Polaris

The idea of a media interview is enough to cause even the most confident executive to break into a cold sweat. To make matters worse for some individuals, the thought of taking a media training session to prepare for interviews can be equally daunting. By selecting the right trainer, you can develop the skills needed to conduct effective interviews. Look for a media trainer who has experience on both sides of the microphone. Media Training

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3 media training mistakes to avoid

PR Daily

Media training is invaluable to any spokesperson, on any issue, in any setting. This makes it so much easier for a spokesperson to have a specific direction for an interview. However, the key to training interviewees to answer a reporter’s questions is to help them understand they can’t always move to that main message. Recognizing and avoiding these three mistakes will better prepare spokespeople for successful interviews.

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4 essential reasons for giving media training to your employees

PR Daily

Don’t put all your media relations eggs in one basket. Savvy communicators all know the benefits of a well-placed story in the media. Earned media can be wildly successful at raising awareness about your brand and enhancing your credibility. By effectively merchandising media hits on digital platforms, you can amplify that success even more. After all, who wouldn’t want to see their company featured in local news, national media coverage or industry outlets?

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8 Media Interview Mistakes To Avoid

ImPRessions - Crenshaw Communications

In the PR agency world , after weeks of fine-tuning messaging, crafting stories and pitching reporters, there’s no better feeling than landing a top media interview for a client. Most importantly, of course, a media interview will lead to positive coverage – assuming it goes well. Nailing the interview, however, isn’t always easy, especially when it comes to technology PR opportunities. Referring to other media interviews.

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Media Training in 2020: Tips and Trends [Guide]

5W PR

Anyone who has to represent an organization or a business or anyone that needs to reach the public has to successfully deal with the media. Media Training in 2020. Media training doesn’t only involve knowing what the messages are and the best way to convey them.

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Can ChatGPT Be Your Publicist?

PR for Anyone

I wondered how we could use ChatGPT for media resources. The first thing I did was type, “What are some things to pitch the media in February?” That got me to thinking though, can ChatGPT write a media pitch? ? You know, “what can I pitch the media in February?”

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20 excuses to reject media training

PR Daily

Many articles can tell you why you should get media training, but I’ve never seen a post telling people why they shouldn’t pursue the PR effort. Here are 20 reasons why you, your clients or your colleagues might reject an offer to prepare for the next media interview or press conference: [RELATED: Join us at NPR Headquarters for the PR Daily World Conference. ]. You want to dive straight to the interview rather than getting bogged down by PR “strategy.”.

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How to Offer Media Training to Your Clients

Solo PR Pro

If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services. While media training and its basic principles are second nature to Solo PR Pros, it’s a foreign concept to many client spokespeople. Never assume – just because a client knows the key messages backwards and forwards – that they understand the dynamic of an interview. But some media training guidance is universal.

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Do Nice Headlines Finish First? Tech Media Training Redux

Flack's Revenge

We had a media training session this week involving one of our larger clients last week. Executives from around the world flew in to learn about the art of getting key points across in press interviews, and take turns in the Hot Seat (mock interviews with real journalists). I love these sessions because they help us bond with clients, and share experiences and observations about the worlds of technology and the media.

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How to determine if you need media training

PR Daily

When I search Twitter for the term "media training," I frequently come across a tweet that suggests a celebrity or politician who said something controversial "needs media training.". That's true in some cases, but people often reflexively want to send everyone who's ever uttered a controversial or provocative comment to media training. Media training isn't about preventing people from ever expressing an unpopular or controversial view.

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PR Pro Tips: Media Training Refresher for the New Year

RH Strategic

Media interviews present a golden opportunity for a CEO or spokesperson to get their company’s positive message out there. This is the primary reason people talk to the media, other than to control a crisis. If done correctly, a well-trained spokesperson can navigate even the most challenging questions. The post PR Pro Tips: Media Training Refresher for the New Year appeared first on RH Strategic. PR Best Practices interview media media training

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PR Pro Tips: Media Training Refresher for the New Year

RH Strategic

Media interviews present a golden opportunity for a CEO or spokesperson to get their company’s positive message out there. This is the primary reason people talk to the media, other than to control a crisis. If done correctly, a well-trained spokesperson can navigate even the most challenging questions. The post PR Pro Tips: Media Training Refresher for the New Year appeared first on RH Strategic. PR Best Practices interview media media training

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Easy Trick to Land in the Media

PR for Anyone

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today!

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Disgraced Crypto Executive Sam Bankman-Fried Ignored Counsel, Gave Interviews

PRSay

11, Sam Bankman-Fried went on an extensive media tour, casting himself as a somewhat hapless chief executive and denying accusations that he defrauded his customers. He granted interviews to The New York Times and New York magazine, among other media outlets.

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Media Training is Vital to Your Brand’s Success

5W PR

Public relation professionals should be pros at media, but their clients may not have gotten to that point yet, and it’s up to their PR people to help them improve. Leaders need to lead, even in dealing with the media and talking in front of others. Of course, the training needs to happen, but like almost everything, we get better as we practice doing it right… practice done wrong will not lead to improvement though. That’s the way to become an expert at media interviews.

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Go from Established to Known

PR for Anyone

By using media, social media, influencer marketing, and video, you can establish your expertise and go to the next level of being known! Imagine having the media reach out to you because you are seen as THE go-to expert in the industry.

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Newsjacking Idea

PR for Anyone

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Get creative in your media pitches.

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What to do with Media Appearances

PR for Anyone

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances.

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What to Pitch in October

PR for Anyone

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. Pick one of these and start pitching the media today!

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Land Stories

PR for Anyone

Timing is everything when you want to land stories in the media. I didn’t realize there was a system and a calendar to pitch the media. Watch and see how my client landed in the media using this topic. And I will see you in the media.

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Why and how your reps should tap into media training

PR Daily

Interview preparation is vital to public relations. Here are tips to incorporate into your media training arsenal: Prepare your spokesperson for different kinds of reporters. Good media coaching goes beyond prepared messages; it can include on-the-spot strategizing on how to neutralize an uncertain or even negative scenario with disarming, non-defensive responses. Your prep sessions should include simulated interviews to prepare for each of these one-on-one scenarios.

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TikTok Trends

PR for Anyone

Remember, that’s what the media loves to cover. Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” I want you to look at TikTok because that is one of the fastest growing social media platforms.

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What is Bridging in an Interview?

HMA Public Relations

During our media trainings, we teach how to bridge the conversation during interviews. The post What is Bridging in an Interview? Featured HMA Public Relations PR Toolkit Alison Bailin bridging Interview strategy

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Public Relations in Marketing

PR for Anyone

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Online and Social Media. see online, you MUST have a strong online presence, including social media.

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