Sword and the Script

DECEMBER 8, 2020

Almost every marketing role I’ve ever had has involved leadership changes and mergers and acquisitions (M&A). You can produce anonymous internal surveys, if nothing else. Internal M&A comms is essentially a reputation and brand management play. Pay attention to anecdotes from managers.

Internal 94

Internal International Employee Leadership 94

PR in High Definition

AUGUST 31, 2022

Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. Critical to this venture is being aware of what personalities you have within your organisation, and subsequently knowing the most effective way to keep them happy, informed and engaged.

Internal 62

Internal International Communications Exercises 62

Melissa Agnes

APRIL 16, 2018

Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle. The following is an excerpt taken from Crisis Ready (which is available for purchase on Amazon ) to help you address this internal challenge, if this struggle is relatable to you. This struggle is real.

Internal 133

Internal International Crisis Exercises 133

PRSay

DECEMBER 15, 2023

PRSA has assembled a resources page to help inform the decision-making process. Just 1-in-5 employees said their employer shared an official internal statement, and only about 1-in-6 employees reported that their manager communicated with them. As university presidents have learned, leadership has never been a sideline sport.

Communications 170

Communications Employee Leadership Internal 170

PRSay

AUGUST 14, 2020

We asked him how recent events have influenced international perceptions of the United States and its brands, and how the COVID-19 crisis has affected global communications. Analysts have said that this will provide a broader group of foreign investors with access to information and management presentations — and more direct access to CEOs.

Internal 100

Internal International Banking Financial 100

Deirdre Breakenridge

DECEMBER 5, 2017

Many young professionals aspire to leadership roles in their organizations, and senior executives advise the way to the top requires a concerted effort to build relationships across an organization over time. A Guest Post By Marlene S. Neill, Assistant Professor at Baylor University. While relationships are crucial, so are the basics.

Internal 208

Internal International Ethics Journalism 208

Onclusive

NOVEMBER 8, 2023

Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working? How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

Voice search is reshaping how people seek information because of its ease of use and flexibility. As voice-enabled devices and virtual assistants like Siri, Alexa, and Google Assistant become common, voice search is also transforming how consumers interact with brands and information. According to Demand Sage, there are 4.2

SEO 339

SEO Reputation Local Consumer 339

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?

Leadership 145

Leadership Content Marketing Healthcare Google 145

Onclusive

AUGUST 9, 2021

Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Executive Thought Leadership. Media Training.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. We’ve seen this with hyper-partisan Facebook pages that spread false information and fuel stereotypes and biases. Inaccurate tweets can spread like wildfire with dangerous implications. It’s a virtual wild west.

Conference 97

Conference Internal International Travel 97

ImPRessions - Crenshaw Communications

MAY 3, 2021

PR pros and comms teams should consider developments in relevant international regions as a way to expand thought leadership for company executives. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S.

Retail 368

Retail Media B2B Pitching 368

MaccaPR

JUNE 11, 2020

With over 50% of employees fearful of contracting COVID-19 upon returning to the workplace, effective internal communications must go beyond addressing the safety procedures being put into place. All of your internal communications must lead with compassion, empathy and should be come from the C-Suite.

Internal 62

Internal International Communications Employee 62

5W PR

NOVEMBER 25, 2020

Businesses looking to increase brand awareness are already familiar with the popularity of thought leadership when it comes to their marketing tactics. This is because communication is framed hierarchically in content marketing, which is different from thought leadership.

Content Marketing 88

Content Marketing Leadership Marketing B2C 88

PRSay

NOVEMBER 20, 2018

The media landscape is continuing to change,” says Bob Kerlik, vice president of media relations at Pittsburgh International Airport. It’s about getting more information to the public, direct and unfiltered,” says Kerlik, who worked with Ragan Consulting Group to get the initiative started.

Internal 103

Internal International Travel Tourism 103

ImPRessions - Crenshaw Communications

AUGUST 2, 2022

In B2B PR , we’re always looking for ways to promote client stories, often through interviews with members of their senior leadership team. Podcasts are naturally part of that mix; they’re a great way to secure thought leadership opportunities, and they’re growing in popularity. In 2022, the number of monthly U.S.

Pitching 350

Pitching Interviews B2B Leadership 350

Ethical Voices

APRIL 3, 2023

He discusses a number of important issues, including: How can we best balance safeguarding confidences and disclosure of information? Trying to keep the staff well informed and looking at financial information. I had a great leadership team. We all take information, assumptions and data differently.

Ethics 78

Ethics Privacy Data Financial 78

Onclusive

AUGUST 22, 2017

Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Internal communicators must be savvy enough to turn dry content like company policies into info employees actually want to read. Executive Thought Leadership. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

Onclusive

MARCH 29, 2022

If you want everything automated, easy to set up and use on your own, ask for the information about their standard offering. What are their international and global capabilities? . PR Attribution analysis also provides our leadership with the metrics they want to see, including ROI.” ~ Katie Watson, VP of Communications, 23andMe.

Measurement 370

Measurement How To Analysis Data 370

Stephen Waddington

JULY 16, 2021

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199

Publicity Government Crisis Employee 199

Reputation Us

NOVEMBER 7, 2023

Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Train your staff on the significance of keeping sensitive information under wraps. Contain the spread of information.

Reputation 78

Reputation Real Estate Internal International 78

PRSay

APRIL 14, 2022

We encourage clients to test messages with small groups of employees or colleagues who don’t have context to confirm that it makes sense or pinpoint holes in information that need to be filled before rolling out the announcement. Keep the impact on them at the center of the message. Cultivate trust.

Employee 187

Employee Communications Internal International 187

Onclusive

AUGUST 10, 2021

Great content lies at the heart of everything communications does, including employee and leadership communications and PR. If you don’t know, it is important to understand what information is missing and where you can find it. One of the sources of this information is media monitoring and social listening technology.

Strategy 418

Strategy Survey Automotive Data 418

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

Of course, it stemmed from an error I made as a fresh faced intern. To this day, that guidance sticks with me and informs the way we do PR at Crenshaw.” . Listening to your colleagues in internal discussions is also a way to get a better understanding of the industry you’re in, your clients and your company.

Internal 310

Internal International Meeting Leadership 310

ImPRessions - Crenshaw Communications

JULY 14, 2021

In many cases they support a path to a market leadership position. Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Create a leadership positioning. Here’s how it works.

B2B 334

B2B Company Case Study Conference 334

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. More internal comms. More internal comms. Old and new tasks.

Communications 123

Communications Crisis Internal International 123

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

Crenshaw Communications is known for helping clients in high-growth sectors build brand recognition, secure media coverage, create thought leadership profiles, and navigate the complexities of the digital age. For more information about Mod Op, please visit: [link]. For additional information, please visit Mod Op’s website.

Agency 156

Agency Communications B2C Creativity 156

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Whether it’s true love or love-hate, our leadership encourages its use for first drafts of written content, research synthesis, rote reports, and more. Today, PR strategy is often informed by data insights. Teams bond over internal training The passion for learning and development among PR teams is more vibrant than ever.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

PRSay

JANUARY 26, 2021

With this information, it will be the responsibility of the team who oversees the Capitol to assess what happened and how, and review and revise the processes that failed and those that were successful. This includes the way messages were shared with the internal constituents of the U.S. Photo credit: julian leshay /shutterstock ].

Crisis Communications 164

Crisis Communications Crisis Communications Leadership 164

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. Putting More Thought Into Practice: Thought Leadership Lessons to Build On. Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue.

Conference 40

Conference Internal International Leadership 40

Stephen Waddington

MAY 4, 2021

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. ESG frames of reference The paper tackles the emergence of ESG and its implications for leadership, management, and communication.

Publicity 197

Publicity Government Corporate Financial 197

5W PR

MARCH 18, 2023

Internal communication Corporate brands should also focus on internal communication. Building a strong internal communication strategy can help create a cohesive and unified corporate culture. One way to improve internal communication is to establish regular communication channels between leadership and employees.

Company 88

Company Corporate Product Launch Internal 88

Prohibition

MARCH 27, 2020

This year, we helped Huthwaite International do just that with the successful launch of their first podcast series: Mastering Negotiations. Huthwaite International thought leadership podcast: Mastering Negotiations. Because of this, they are often much more accessible.

Leadership 62

Leadership Exercises Trends YouTube 62

Onclusive

APRIL 4, 2023

A strong personal brand will provide reassurance and leadership during a crisis, while a negative personal brand may exacerbate the situation and damage the reputation of the business further. This information will help inform any future content PR strategy and whether you want to use your CEO’s brand to get your comms out.

Reputation 195

Reputation Corporate Brand Branding 195

Stern + Associates

MARCH 5, 2024

Assemble the Proof Points Begin by going right to the sources to gather information. How does the story serve both internal and external audiences? This blog was crowd-sourced by the team of thought leadership communications experts at Stern Strategy Group. Ask: Who contributed? What actions did they take?

How To 99

How To Corporate Storytelling Conference 99

PRSay

JULY 16, 2020

Blythe Campbell, APR , will lead PRSA’s new Leadership Communication Certificate Program , which starts on Aug. In an interview with PRsay, Campbell shares her insights on working with CEOs, leading virtual teams and overcoming barriers to management roles: What are the main distinctions between management and leadership?

Leadership 163

Leadership Meeting Employee Internal 163