ImPRessions - Crenshaw Communications

MAY 3, 2018

Customers who read or hear about an amazing enterprise software company in analyst reports, recommendations from third-party influencers , white papers, executive bylines, and in tech news outlets have gain a degree of trust that an ad campaign can’t provide. Close behind are e-books (67%), infographics (66%), and blog posts (66%).”

Advertising 178

Advertising Advertising B2B Reputation 178

Buzzstream

DECEMBER 13, 2023

Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. For instance, say you are looking for journalists who have covered race car driving in the past year.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. For instance, say you are looking for journalists who have covered race car driving in the past year.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 28, 2023

Moz – Measuring Site Authority Moz’s Domain Authority (DA) is a widely used industry metric built to help SEOs understand a site’s ability to rank. Semrush – Measuring a Site’s Traffic Semrush , another powerful SEO tool with a similar feature set to Ahrefs, can help estimate the traffic to a particular page or site.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews.

Resources 103

Resources Analysis Infographics Examples 103

Contently - Strategy

APRIL 14, 2021

If I can’t advertise with ads, I have to create content that people will share,” said Bruce Clay , an SEO expert and president of Bruce Clay, Inc. , ” As a result of such concerns, consumers are disabling cookies, using ad-tracking and ad-blocking software, and complaining to regulators. a search marketing agency.

Privacy 96

Privacy Google Advertising Advertising 96

Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). Diversify content by using a variety of forms like infographics, videos, graphics and images. Conversion. Time on Site.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. Infographics also offer SEO opportunities for both the news outlet and the sponsor. 5 reasons to embrace data-driven PR.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Slack’s explainer uses no words, just colorful visuals to show its software while communicating a distinctive brand voice. 7 best PR uses for video. A public-facing CEO. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Cision

NOVEMBER 25, 2015

Let’s say you run a content marketing firm, and you cater to software companies. You could offer a white paper called “10 Reasons Your Software Company Needs a Blog” and get people to give you their email address to download the white paper. Infographics. Infographics , which visually interpret data, appeal to visual learners.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

PR 20/20

JULY 9, 2020

Did you know Google receives more than 4 million search queries per minute, and a majority of those SEO opportunities come from question-driven search queries? Templates range from social media posts to marketing collateral to infographics (and tons in between). So no longer do you have to guess what will work. Source: Buzzsumo.

Google 90

Google SEO Trends Content Marketing 90

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews.

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews.

Resources 62

Resources Analysis Infographics Examples 62

ImPRessions - Crenshaw Communications

MARCH 10, 2017

A post like this one by an executive with PandaDoc, a provider of all-in-one software for proposals, contracts and other sales collateral, was published in top digital marketing trade CMS Wire. For a primer on keyword selection for SEO, have a look at this article. A successful outcome?

Blogging 136

Blogging Writing Engineering Analytics 136

Shift Communications

AUGUST 12, 2015

Everything from how understand the value of earned and social media through specific metrics – not things like UVM and impressions, rather multi-channel flow and direct vs. indirect traffic – to how to maximize AdWords and SEO strategies, the audience is becoming much more aware of the importance of measurement.

Mobile 60

Mobile Strategy SEO YouTube 60

Ishmael's Corner

MAY 10, 2015

The Content Marketing Institute published a chart that shows Facebook advertising is definitely a value play: . - ShareX : Software for screen capture and screen recording (screen casting). We’ve been kicking the tires of what’s called the MozBar, which automatically captures SEO metrics as you search the Web.

Tools 60

Tools B2B Software Storytelling 60

Burrelles Fresh Ideas

JUNE 27, 2023

Multimedia Elements : Boost your press release with multimedia elements such as high-quality images, videos, infographics, or audio clips. Search Engine Optimization (SEO) : Incorporate relevant keywords and phrases in your press release to improve its visibility in search engine results pages (SERPs).

Pitching 40

Pitching Writing Engineering Wikipedia 40

PR 20/20

MAY 23, 2017

They cover a variety of topics, but have a strong focus on SEO and content marketing.”. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search? Neil Patel ( @neilpatel ) Need to find information on search, conversions or the latest SEO tool rollout? Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53

Waxing UnLyrical

OCTOBER 7, 2019

Infographics. On top of everything, businesses also need to incorporate SEO and a social media marketing campaign. A study by software firm Beckon recently stated, “Although the amount of content being marketed has tripled in the past year, there has been no increase in engagement.” Common ones include: Blogs.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93

PR 20/20

FEBRUARY 3, 2016

There are thousands of free software solutions out there claiming to make you more productive, more efficient and more impactful. Canva provides free templates for social media posts, blogging and ebooks, infographics, events, ads and other marketing materials. You’ve heard the saying, ‘Nothing in life comes free.’. Not a problem.

Tools 40

Tools Marketing Google eBook 40

Sword and the Script

JUNE 4, 2019

The PR tech sum is one of three ways I’m working on developing broader exposure of PR software including product reviews and PR tech briefings. 1) PR software market estimated at $4 billion. It’s an unenviable but often necessary position for any software company that has tied its growth strategy to acquisitions. Here we go….

Software 101

Software Reddit Marketing Survey 101

Journalistics

MARCH 2, 2013

You know how to use Photoshop or the equivalent to alter images – this can be as simple as putting words over a funny cat picture or graphic, or something more advanced like creating your own infographics. If you know how to use image editing software, this is an incredibly relevant skill for public relations and content marketing today.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Contently - Strategy

DECEMBER 29, 2022

Including project management software in your MarTech stack can help you avoid a situation where you must scramble to figure out what comes next. Email, Slack, Teams, and project management software are great for this.) Build a Strong Content Distribution Strategy. The sales team to use in upcoming sales efforts such as pitch meetings.

eBook 120

eBook Product Launch Software Internal 120

ImPRessions - Crenshaw Communications

APRIL 18, 2019

A single earned media placement will have greater SEO value and certainly more credibility than a thousand newswire releases. Survey results can easily become infographics or the centerpiece of a customer newsletter. See Chris Harihar’s post for advice on how to determine if a news release is needed. Repurpose everything.

Infographics 149

Infographics Retail Resources Employee 149

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. The PR software market is estimated at $4 billion, according to a report by consulting firm Burton-Taylor. Read more: How Big is the Market for PR Software? Click To Tweet.

Marketing 78

Marketing Publicity Survey Study 78

Rock the Status Quo

MAY 28, 2015

You also know that most paid SEO tracking systems pull in Google Analytics data. Ironically, some of the most expensive SEO software providers just offer prettied up Google Analytics and Google Webmaster Tools data poured into a different looking interface. If you are a search engine optimization professional, you know this.

Measurement 100

Measurement Analytics Google SEO 100

Cision

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. We’ll deliver your multimedia assets, and you’ll leverage the industry’s most authoritative web property, PRNewswire.com, to drive SEO results. Infographics. I love infographics. Infographics absolutely do the trick.

Infographics 235

Infographics Case Study Content Marketing Video 235

Contently - Strategy

JUNE 11, 2020

It’s also really important for SEO. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. Epic, a B2B healthcare software company, has also been active on this front. That partnership can really enrich your content.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

It’s also really important for SEO. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. Epic, a B2B healthcare software company, has also been active on this front. That partnership can really enrich your content.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Beyond PR

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. We’ll deliver your multimedia assets, and you’ll leverage the industry’s most authoritative web property, PRNewswire.com, to drive SEO results. Infographics. I love infographics. Infographics absolutely do the trick.

Infographics 72

Infographics Case Study Video Survey 72

Contently - Strategy

JULY 31, 2019

A content marketing platform (CMP) is software for organizing the content marketing process. At media companies run by tech executives like Bustle Media Group, writers may routinely use a CMS for social packaging and basic SEO metadata too, but they still typically turn to platforms like Parse.ly

Content Marketing 85

Content Marketing Marketing Media SEO 85