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How To Use Timing For Top B2B PR Results

ImPRessions - Crenshaw Communications

Back to School (August-September) : Retail-focused brands can also take advantage of this period to build long-term customer loyalty with bundled offers, personalized shopping experiences, useful tips for parents and students and more. The post How To Use Timing For Top B2B PR Results appeared first on Crenshaw Communications.

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6 Things PR Agencies Should Never Say

ImPRessions - Crenshaw Communications

Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. It’s better to suggest that the team has a goal of a certain number of placements or interviews, but never guarantee anything! . This was not new technology and the name was virtually unknown in the States.

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What PR Agencies Should Be Thankful For

ImPRessions - Crenshaw Communications

Our team is pitching away this week for last-minute Black Friday coverage — from tips on how retailers should offer Buy Now, Pay Later to commenting on recent supply-chain issues. Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Feedback on pitches.

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Simplify Your Life

PR for Anyone

How to Be on TV Shows: Pitching a story that almost anyone can relate to is a great way to have your story picked up by a news anchor. Successful PR Topic : How to help the elderly keep their finances organized easily. Free PR Interview Transcript. And so that’s how the book was born. We have so much new technology.

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Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock on Fundamentals and What He’s Learned from Working in CPG

Sword and the Script

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. He’s hung a shingle and runs a consultancy focused on marketing technology. He is Frank Pollock and he’s my guest in this excellent edition of this interview series. His marketing technology landscape lists ~5K tools.

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What Is the Purpose of a Press Release? Plus, How to Pick the Best Press Release Distribution

PR Fuel

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. You can get your executives out in front of the issue, apologize if necessary, and show how you will be changing your systems to make things right. Watch Your Budget.

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Effectively Engage and Build Your Community Through Podcasting

Deirdre Breakenridge

The company even did a blog post about how important feedback was to them by detailing their inspiration for past episodes, indicating that much of it came from listeners, coworkers, businesses and PR firms. Some constituencies may not be familiar with podcasting, so teach them how to use the technology. Make it Easy to Connect.

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