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Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Media distrust grows.

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Report: Amid Growing Mistrust of Governments and Media, Business Must Provide Credible Information

PRSay

The PR firm’s annual survey, which tracks public sentiment about business, government, nongovernmental organizations and media, says ordinary citizens feel misled and don’t trust the leaders of those institutions “to do what is right.”. Trust scores have dropped for government leaders, CEOs, journalists and even religious leaders.

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When distrust defines society’s relationship with government & media

NewsWhip

Humanity’s potential for progress and creativity risks sustained damage when distrust is the foundation and society is no longer characterized by positive relationships with government, media, business, and non-governmental organizations (NGOs). Dividers of trust in society. Widening gaps that affect trust.

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10 ethical issues facing public relations - PRCA Ethics Council Annual

Stephen Waddington

The PRCA Ethics Council has published its annual perspective of ethical challenging facing PR practice in 2021. The Council was launched in May 2020 to raise ethical standards in PR around the world. Here are ten of the ethical issues facing practitioners highlighted in PRCA Ethics Council Annual Perspective 2021.

Ethics 178
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Can Military Influencers Ethically Use Their Status to Sell Services?

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Leading With Ethics.” Please join the discussion on Twitter via #EthicsMonth, and follow along with our ethics-related blog posts, as well as two webinars (on Sept.

Ethics 170
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Bits, Bytes and the Ethics of Data

PRSay

Data has always informed the work of PR professionals, but the sheer volume of information available today raises new ethical and moral questions about what we collect, curate, share and use. In their quest for research funding, some data scientists might forego scientific rigor and ethical considerations.

Ethics 247
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This Week in PR Ethics (10/26/26): Is it ethical to sabotage other work to protect your own?

Ethical Voices

Holy cow, there sure are a bunch of ethics issues to discuss this week. From the sabotaging of others work to the unethical targeting of children and fake images, propaganda and spokespeople, there were some fascinating stories this week: Is it ethical to sabotage other work to protect your own? It is ethical to do so?

Ethics 86