Buzzstream

OCTOBER 30, 2024

Marketing/SEO was the most common industry (14 sites). Marketing/SEO sites were also impacted the most by the Link Spam penalty (10 sites). For example, they’ve generated over 1,777 referring domains to their SEO Statistics post. The post also ranks for “SEO statistics,” bringing in 1.1K monthly traffic.

Analysis 114

Analysis SEO Data Software 114

5W PR

NOVEMBER 16, 2016

With the advent of digital communication and the explosion of social media, it is no surprise that things have gone through such a drastic metamorphosis. The world of SEO and PR are now actively working together on joint projects with shared goals and visions. Backlinking is the bread and butter for SEO. Backlinking.

SEO 90

SEO Trends Analysis Engineering 90

PR Fuel

MARCH 14, 2021

Do you need to boost your SEO as well as your brand’s authority at the same time? With this in mind, read on to learn about the links between press releases and SEO, and the benefits your business can enjoy! In simple terms, SEO makes your site look better to Google or Bing algorithms. The SEO Benefits of Press Releases.

SEO 52

SEO Engineering Web Trade Shows 52

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

These people range from customers, investors, journalists, and employees to business partners. And today, successful PR goes beyond press releases and media kits, even though those two strategies are still relevant. Enhance campaign SEO More technically, PR efforts can positively affect search engine optimization (SEO).

Video 110

Video Marketing SEO Social Media 110

5W PR

AUGUST 16, 2019

Much discussion about getting views on YouTube is focused on YouTube SEO, social media promotion, and garnering subscribers. Leverage All Your Social Media. It’s estimated that more than 200 million people in North America currently use social media. Many, if not most of them use social media.

YouTube 68

YouTube Social Media Engineering Media 68

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Year of the employee. 2022 is going to be known as the year of the employee. Social media livestreams will become acceptable as mainstream ‘news.’.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Stern + Associates

JANUARY 4, 2023

Consistently producing and distributing quality content across owned digital marketing channels creates an online portfolio for potential clients, customers and employees to openly reference. Your company’s digital presence (including employee profiles too!) Here’s why: Improved brand visibility and credibility. is a first impression.

Strategy 104

Strategy Marketing Leadership Print 104

5W PR

MARCH 18, 2023

The most effective channels for doing so include press releases, social media, and investor relations. To do this, companies should be utilizing online marketing strategies such as search engine optimization (SEO) , content marketing, social media, and email campaigns. Communicating this mission and values is key.

Company 88

Company Corporate Product Launch Internal 88

Shift Communications

JULY 26, 2022

But we’re planning for a change in the narrative. While the labor shortage is still having an impact (and we’re still telling those stories), just this week, one of Wall Street’s biggest harbingers of a downturn, the yield curve, is sending signals — “stronger than it has been since late 2000” — of an economic decline.

Brand 78

Brand Branding SEO Employee 78

Shift Communications

SEPTEMBER 28, 2015

We set up a few tests on Friday as soon as the feature became available to determine if there was any SEO benefit. The short answer: no SEO benefit yet. Ultimately, Facebook Notes’ value to marketers and communicators is still unclear, unless you have highly engaged, well connected employees and advocates on Facebook.

SEO 60

SEO Facebook Employee Web 60

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

Presspage

FEBRUARY 8, 2021

Journalists, bloggers, customers, partners, employees and other stakeholders and influencers use the online “pressroom” – or “newsroom” – to find information, or stay updated about a company. During : How to systematically use your newsroom and leverage social channels to get the message out.

Crisis 127

Crisis Crisis Management Case Study Reputation 127

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.

Communications 119

Communications Crisis Internal International 119

Landis PR

JULY 26, 2021

This may be in social media posts, reviews, comments, online articles, blogs, etc. The more advanced reputation management tools help you positively present your brand, manage SEO and engage your audiences, including marketing/sales, review management and customer care. Sentiment is more advanced than simple monitoring.

Reputation 111

Reputation Tools SEO Customer Service 111

Landis PR

AUGUST 1, 2022

With the constant emergence of new social media platforms and enormous emphasis on digital campaigns, some often forget the ever-present importance of PR in a successful marketing program. A Note on SEO: Though SEO is important, it shouldn’t be the driving source for your PR efforts. Building Public Interest.

Publicity 98

Publicity Brand Branding SEO 98

Sword and the Script

AUGUST 29, 2020

The study says media relations has been supplanted by other functions as the top services provided by public relations. According to the survey: social media management (77%) content marketing (77%) influencer marketing (67%); and link building for SEO (56%) Other statistics stood out for me in the report: Measurement. “PR

Media Relations 97

Media Relations Report Industry SEO 97

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. PR today is about SEO. billion, up from $13.5

SEO 204

SEO Analytics Measurement B2B 204

5W PR

JANUARY 3, 2024

Engaging with various stakeholders, including customers, employees, and investors, is a key aspect. Tools and techniques Utilizing online channels such as social media, email, and search engines for promotion. Optimizing online content to improve visibility on search engines through SEO.

Marketing 78

Marketing Engineering Product Launch Reputation 78

Contently - Strategy

JULY 30, 2024

Gallup cites meager levels of trust in social media sites among both younger and older users. Social media stalwart YouTube is currently the platform Americans trust most for social commerce. Optimized video content can also help increase findability through voice search , an increasingly important facet of SEO.

Brand 59

Brand Branding Reddit SEO 59

The Proactive Report

OCTOBER 12, 2015

Social Media Strategy for Social Signals : Google tends to spend most of its attention on sites that are constantly changing and updating. Social content is one way to keep your site alive and fresh. Social content is one way to keep your site alive and fresh. I think you should start with Medium and Linkedin.

SEO 100

SEO Google Pinterest LinkedIn 100

Sword and the Script

FEBRUARY 20, 2024

The top metrics for marketing communications leaders: 46% lead generation; 45% web traffic; 45% social media engagement; 35% conversion rate; 33% sales; 30% brand share of voice; 24% followers/social media; 18% ad impressions/ reach; and 11% SEO rankings.

Report 104

Report Publicity Marketing Pitching 104

Sword and the Script

APRIL 6, 2021

SEMrush is better known for its SEO tools, but it moved into PR last year with the acquisition of Prowly in 2020. One of the things SEO tools can do, that most media monitoring solutions cannot, is detect backlinks. SEMrush has had an impressive streak in the SEO space. G2 names best media monitoring solutions for 2021.

Media 104

Media SEO Analytics Analysis 104

Presspage

FEBRUARY 8, 2021

Journalists, bloggers, customers, partners, employees and other stakeholders and influencers use the online “pressroom” – or “newsroom” – to find information, or stay updated about a company. During : How to systematically use your newsroom and leverage social channels to get the message out.

Crisis 78

Crisis Crisis Management Reputation SEO 78

Sword and the Script

OCTOBER 1, 2020

The study notes: “Employers are interested in a candidate with experience using marketing automation and demand generation software, customer relationship management systems, search engine optimization (SEO) and search engine marketing (SEM) tools, and other e-commerce platforms.”

Survey 98

Survey Trends Marketing Creativity 98

Sword and the Script

SEPTEMBER 8, 2020

Executives (22%) Customer (21%) Employees (12%) Board (11%) Shareholders (11%) Notably, PR ranked media, government officials, influencers and activist groups lower – each with less than the 10% of the votes. If you want to change corporate culture, focus your efforts on executives, customers and employees. The results?

Survey 94

Survey Industry Leadership Study 94

Prohibition

AUGUST 4, 2021

With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., Or a less-than-flattering media story spreads far beyond what you expected. Prohibition PR provides the best in online reputation management services, including social media monitoring and response. Why You Need It.

Reputation 62

Reputation Brand Branding SEO 62

Critical Mention

SEPTEMBER 19, 2019

The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area. With the changing media landscape, the ability to earn coverage requires that much more creativity!

Agency 79

Agency Marketing Media Radio 79

Sword and the Script

NOVEMBER 23, 2019

It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees. Most marketers used paid media to fuel owned media. Of that segment of respondents, 72% use paid social media channels; 66% use sponsorships; 61% use pay-per-click advertising.

Content Marketing 135

Content Marketing Study Blogging Marketing 135

Cision

AUGUST 23, 2017

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. He specializes in SEO and Content Marketing activities.

Digital PR 251

Digital PR How To Small Business Analysis 251

Sword and the Script

AUGUST 30, 2022

I’m going to tip my hat to Occam’s Razor and call it media monitoring solution. I couldn’t find any financial data on the deal but in a separate piece for Media Post Laurie Sullivan writes that Kelp has 10 employees and “Signal AI has about 220 employees.” Cision settles claim by sales employees. Cision US Inc.

Publicity 84

Publicity Survey Enterprise Pitching 84

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

This means creating and adhering to policies that dictate how employees use social media and particularly how they respond. The days are long gone when a social manager could let some time go by without addressing a negative tweet or post.

YouTube 136

YouTube Training Video Survey 136

Prohibition

AUGUST 19, 2021

We live in a world in which social interaction and social media networks are integral. It is important to remember that what people find when they search for you online and what other people say about you in the press, social media, online forums, profiles, videos, and images have an enormous influence on how they perceive you.

Reputation 118

Reputation Google Crisis Management Engineering 118

Solo PR Pro

OCTOBER 16, 2018

This is especially true in this era of news breaking every second, where the wrong move on social media could have a dire impact. How will this affect client content strategy, events, customer service, SEO , and more? It’s the one plan you create and hope you never have to execute, but it’s crucial to have at the ready.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

PR Fuel

NOVEMBER 4, 2020

You spend your days working on your business and managing your team of employees. From marketing and sales to media distribution, you need to build your business first. Keep reading to learn how media distribution can help you get more sales and grow your company. Boost Your SEO. Share News. Help With Press Releases.

Media 105

Media SEO Newspapers Pitching 105

Cision

JUNE 13, 2016

For grassroots managers working with a corporate or association environment, finding your supporters is the easier part, but motivating them to take action, and often competing with the other messages your organization is sending out, makes it tough to grab your employees or members attention. Contrarily, what should they avoid doing?

Communications 120

Communications Social Media Meeting Public Affairs 120

Cision

SEPTEMBER 16, 2015

A few years ago, Google representative Matt Cutts said that press releases wouldn’t benefit your SEO rankings, though many have questioned the validity of that statement. I’m big on DIY when it comes to press releases , and I’m here to tell you: you don’t have to hire a pro to write press releases, distribute them or even pitch the media.

SEO 120

SEO Web Writing Tools 120

Stephen Waddington

DECEMBER 30, 2019

Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society.

Government 103

Government Education Print Ethics 103