Sword and the Script

JUNE 6, 2023

Poppulo “laid off 80 employees at the end of April, including 20 workers in Colorado,” according to the Denver Post. The article reports that “the layoffs caught the internet’s attention when former employee Chris Callahan took his frustrations to LinkedIn this week. Layoffs at internal comms platform. New online PR academy.

Survey 152

Survey Software B2B Pitching 152

Sword and the Script

FEBRUARY 2, 2022

HARO, as it’s known colloquially, was an ad-support email newsletter that sent media opportunities from 30,000 reporters and bloggers to a subscriber list of 100,000 PR pros and small businesses. Semrush is focusing on building up their marketing education,” wrote Backlinko founder Brian Dean in a LinkedIn post.

SEO 139

SEO Content Marketing Marketing Software 139

PR Fuel

JANUARY 24, 2022

Your business should leverage the best PR tactics to build a stronger bond with your customers. You wouldn’t want your business to have negative press , which can push consumers and potential employees away. Focus your research on competitors’ campaigns, websites, and LinkedIn pages.

Creativity 102

Creativity Data Measurement Product Launch 102

Waxing UnLyrical

FEBRUARY 24, 2014

That’s the focus of this week’s roundup: overcoming obstacles (and after reading this post, you may be able to identify some of these in your own business). Facebook Advertising on a Small Budget. Why: Developing a budget for Facebook Ads is daunting to most small businesses. How To Revive Old Blog Content.

Small Business 75

Small Business Advertising Advertising SEO 75

Burrelles Fresh Ideas

FEBRUARY 13, 2024

What are the Top Social Media Trends in 2024 In this digitally-driven business landscape, where businesses are quick to embrace new tools, it’s no surprise that 77% of businesses harness social media to engage with customers. Logistics, D2C, franchising, business planning, and operations management are his core expertise.

Social Media 87

Social Media Media Mobile SEO 87

Waxing UnLyrical

DECEMBER 20, 2012

So why doesn’t the business have more fans? With eight franchises in two states and many people working at the company, I am not sure if they asked their employees, friends and family of employees to “like” the page. Ask friends, family, employees to Like the page. So what can you do?

Community 93

Community Facebook How To Web 93

Sword and the Script

JANUARY 14, 2020

At Auto Care Association, we sell products that help our members standardize their data, understand trends or the demand of products in the industry, which helps them adjust their business strategies and how they sell parts. employees in the U.S. – You can find more from her on LinkedIn and Twitter. It’s massive – 4.6M

Marketing 79

Marketing Data Wireless Industry 79

Waxing UnLyrical

FEBRUARY 7, 2013

By October, I knew that it was time to open my own business. My last day as a full-time employee was December 10 th … and I threw myself into the project that night, developing a site plan, elevator pitch and other key necessities I hadn’t had time to create while I was servicing my clients.

Writing 88

Writing Google Pitching Small Business 88

PR Conversations

OCTOBER 11, 2018

Name me one person with 12 weeks to live who would regret having not spent more time PR’ing/lawyering/accounting/running a small business…you get my drift. Similarly within organisations, thousands of employers support employee volunteering and other community projects.

Communications 104

Communications Community Measurement Study 104

Communications Conversations

NOVEMBER 20, 2017

I manage our social media platforms which include Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube. In correlation with our business goals I come up with our paid social strategy, which is constantly evolving. Someone reached out to me on LinkedIn and asked if we could grab coffee. I lead our brand advocacy program.

Meeting 0

Meeting Social Media Employee Pinterest 0

Waxing UnLyrical

AUGUST 9, 2018

Structuring your content enables customers to find your message more easily online and employees to redeploy it more efficiently into multiple formats and media types. For over 20 years Kathy has led the marketing departments for corporate, mid-size and small businesses. What is Intelligent Content? Should You Be?

Writing 72

Writing eBook Case Study System 72

The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County. Maybe it’s an employee claim against the supervisor, or maybe it’s an errant rogue, a Yelp review.

Crisis 78

Crisis Local Facebook Social Media 78

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Critical Mention

OCTOBER 24, 2019

Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. It provides helpful news for an array of professionals such as entrepreneurs (of course), franchises, small businesses and more. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

FEBRUARY 21, 2017

A one-time small business owner and a former president of the Triangle chapter of the American Marketing Association in Raleigh, he now hangs his hat with a company called ResponsePoint. You can find more from Ted on Twitter ( @TedSeward ) and LinkedIn. It’ll be worth our while. That is where and how I unplug. * * *.

Marketing 66

Marketing System Data Tools 66

Contently - Strategy

DECEMBER 29, 2022

Keep in mind that larger organizations may have many more employees involved in the post-publication process compared with a startup or small business. Encourage employees to share the content asset across their social and professional networks for broader distribution (assuming higher engagement is the goal).

eBook 145

eBook Product Launch Software Internal 145

PR Fuel

OCTOBER 30, 2018

Neither one of these situations is desirable after you and your employees have spent time building up your company and your contact list. It just doesn’t have the feeling it’s coming from a real human being, which is particularly problematic if you’re a small business who depends on that. So make sure you personalize each email.

Communications 40

Communications Pitching Writing Social Media 40

PR for Anyone

OCTOBER 20, 2021

Introduce your newest employee. Welcome a new business in the community. Do a Live video on Facebook or LinkedIn. Take a picture of your workspace, office, or co-workers. Interview a customer. Post a #TBT (throwback Thursday). Post a fill-in-the-blank question. Share your favorite place in the community. Post something seasonal.

How To 130

How To Video Interviews YouTube 130

Cision

MAY 21, 2015

Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast. 11) Mark Schaefer and Tom Webster. The Marketing Companion. Content Inc.

Social Media 120

Social Media Marketing Pinterest Media 120