Onclusive

DECEMBER 16, 2020

Increased focus on internal communications As companies transition to the “new normal,” remote work is here to stay and everything we do will become increasingly digital. A new metric, share of search, will build momentum as a way of measuring PR effectiveness and tying PR to market share.

Industry 221

Industry Content Marketing Corporate Analytics 221

Presspage

FEBRUARY 8, 2024

For example, when using ESG data to quantify its impact on financial performance, IROs can inform investors on how a company’s sustainable practices not only reduce its environmental impact but also positively influence the bottom line. What is the correlation between ESG reporting and financial performance?

Report 109

Report Government Financial Trends 109

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

PRSay

OCTOBER 9, 2023

For instance, if a client just yelled at me because I sent a press release out with errors in it, then I could choose to beat myself up about it and think that I’m a terrible employee, which may cause me to feel incompetent, stupid or depressed and could lead to my making more mistakes, procrastinating the next assignment or avoiding the client.

Leadership 176

Leadership Financial Employee Google 176

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

Measured by sales and EBITDA growth post-recession, those who did best cut costs by improving operational efficiency while investing in R&D and marketing as well as assets like plants and machinery. Every component that shores up relations with media, stakeholders, customers and employees lays the groundwork for the future.

Comparison 296

Comparison Advertising Advertising Reputation 296

Sword and the Script

JANUARY 9, 2024

Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. A new Gartner report suggests a better corporate intranet can help engage and retain employees. PR measurement evangelist Mark Weiner passed in December. Employee engagement. Mark was 68.

Brand 149

Brand Branding Reddit Pitching 149

Reputation Us

JULY 8, 2019

Is what employees, customers, prospective customers, media and social influencers say about you important? Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. Your organization is already planning for the year ahead and putting together a 2020 vision (yes, pun intended).

Reputation 133

Reputation Corporate Financial Employee 133

Shift Communications

JULY 26, 2022

It’s been said, “failing to plan is planning to fail.” Should a recession hit, the narrative around the labor market and the impact it has on businesses, the workforce and our communities will undoubtedly change.

Brand 78

Brand Branding SEO Employee 78

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Metrics help prove internal D&I successes.

Ethics 126

Ethics Internal International Employee 126

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. In the era of accountability, CEOs must back their public proclamations with measurable performance. Organizational values should serve as a guide.

Company 187

Company Employee Internal International 187

Deirdre Breakenridge

MAY 1, 2017

Through our Facebook Live show, we can share our unique insight into the social media news and trends that make up engaging social strategies for our clients and our internal team. Highlight Our Company Culture. The Socialfly team is full of creative minds that are quick with memes, hashtags, and captions.

Video 283

Video Facebook Social Media Creativity 283

Mindful Marketing

JUNE 27, 2020

Now more than ever, business leaders must expand their rubric for success beyond financial achievement and assess how their firms function as responsible citizens, consistent with Elkington’s “ triple bottom line.” Just as these injustices were not casually implemented, measures to undo them also must be comprehensive.

Real Estate 111

Real Estate Community Employee Education 111

Newsfile

OCTOBER 24, 2023

Unsurprisingly, if this is characteristic of your company, it translates into a negative financial impact. In addition, consumers are expecting to be heard when they post negative feedback. As a PR pro, you should maintain consistent messaging so that stakeholders understand your brand’s core values and products.

Communications 52

Communications How To Corporate Training 52

PRSay

SEPTEMBER 15, 2017

9 at PRSA’s 2017 International Conference in Boston. This era in the workplace was just before Harvard Business Review popularized the “service-profit chain,” a concept that recognizes causal relationships between employee satisfaction, customer loyalty, and business profitability and growth. The year was 1992.

Financial 147

Financial Employee Leadership Training 147

Solo PR Pro

MARCH 3, 2020

Stock markets have plunged, entire cities have been quarantined, companies have halted travel and international conferences have been cancelled. The full impact of this outbreak from both a human and economic perspective can not yet be measured — and won’t be for some time to come. You can connect with Michael on LinkedIN.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Reputation Us

JUNE 21, 2021

We are a member-owned financial cooperative. It is our mission, and honor, to serve every member and help them fulfill their financial goals. billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. This is why we took a clear stance against racism.

Financial 78

Financial Education Community Employee 78

Reputation Us

JUNE 21, 2021

We are a member-owned financial cooperative. It is our mission, and honor, to serve every member and help them fulfill their financial goals. billion, Cedar Rapids, Iowa): Our employees have a voice and decision-making mechanism for the causes our credit union supports. This is why we took a clear stance against racism.

Financial 78

Financial Education Community Employee 78

Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Doctor Spin

FEBRUARY 14, 2024

Measurement of Success Public Relations: Success in PR is measured by the extent of third-party media coverage, the quality and quantity of interactions with the target audience, and improvements in public perception, attitudes, and reputation. Shareholders, investors, financial institutions, etc.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Reputation Us

JANUARY 7, 2019

2019 will be another pivotal year for credit unions to emerge as credible, trusted financial institutions. Reputation Action 1: Focus on Employees … First. Often counterintuitive, financial institutions must dial down on marketing to members and prospective members about their products and services.

Reputation 60

Reputation Nonprofit Policies Financial 60

Ethical Voices

MAY 8, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. We’ve been helping companies measure their ethical culture since 2016.

Ethics 70

Ethics Training Financial Survey 70

Stephen Waddington

OCTOBER 4, 2020

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. The pandemic has shown that good financial management is essential for survival. What more could the CIPR do to support practitioners with strategic planning, PESO and measurement.

Meeting 78

Meeting Government Energy Employee 78

Sword and the Script

FEBRUARY 2, 2022

Since Semrush is a public company, the price tag would be deemed financially “immaterial” to the business operations. For example, the domain authority (DA) metric invented by Semrush rival Moz, has become the defacto standard for measuring the quality of third-party sites. The terms of the deal were not disclosed.

SEO 132

SEO Content Marketing Marketing Software 132

Ethical Voices

MAY 6, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. We’ve been helping companies measure their ethical culture since 2016.

Ethics 52

Ethics Training Financial Survey 52

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. The report provides an international perspective on the challenges facing the PR business. PR is a social science. It is an evolutionary rather than a revolutionary discipline. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

APRIL 30, 2019

Onclusive is developing new ways to measure PR including attribution. 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. Onclusive has raised $21.4 The company currently has 47 reviews on G2 Crowd. all 210 U.S.

Industry 86

Industry Media Technology Employee 86

Prohibition

DECEMBER 13, 2021

This may include working with the authorities to obtain financial support, as well as taking steps to preserve the company’s reputation and business relationships. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Financial crisis. Technological crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

PR 20/20

MARCH 26, 2020

Brands are showing up in unprecedented ways to support their employees, customers and communities. Marriott's CEO Arne Sorenson has been praised for a video to his employees , made public on Twitter, that was authentic, transparent and compassionate. Internal and External Communications. HubSpot’s approach earned our praise.

Crisis 92

Crisis Marketing Healthcare Resources 92

Prohibition

JANUARY 7, 2022

This would result in having to pay damages to the injured customer and could damage your reputation as well as cause financial loss due to lost customers and damaged reputation. Careful planning can help managers identify signs of deterioration (low productivity, high absenteeism) in their employees. Personnel matters.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Doctor Spin

JUNE 29, 2022

Measured relationship states can be valued based on desired outcomes for strategically chosen objectives, established best practices, or both. Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Billing and Revenue Pressure — meeting financial targets and justifying your work to clients can create additional pressure. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

Agency 88

Agency Energy Crisis Management Industry 88

Bianchi Biz Blog

MARCH 18, 2021

One of the reasons why first-time reporters build walls of text with fluffy words is because the data for measuring progress is difficult to obtain. Also, quality data requires the company to be measuring the right things in the first place. As a result, the standard of disclosure and level of transparency in the report are lower.

Report 79

Report Company Data System 79

PR Conversations

AUGUST 5, 2015

The 1980s was the boom period decade for the financial PR sector – making Chases’ chapter seem genteel in comparison: What should be the goals of a program for stockholder relations: Simply put, the aim should be to cultivate the investor’s friendliness and loyalty to his company.

Corporate 40

Corporate Financial Government Comparison 40

PR 20/20

MAY 12, 2016

Large enterprises commonly look for niche expertise in core digital disciplines such as content marketing, paid search, SEO, social media monitoring, and analytics to complement internal marketing teams. Their value and success will be measured by outcomes, not outputs.”. Produce measurable results. 2) Assess the Account Team.

Agency 40

Agency Marketing Financial System 40

Onclusive

JUNE 1, 2023

It’s a reactive measurement for campaign analysis and overall performance reporting. Social media listening is more proactive , capturing quantitative and qualitative data to anticipate trends, sentiment, and consumption styles. So, they must be monitored and analysed closely. Identify de-influencers or detractors Yes, that’s right.

Strategy 370

Strategy Communications Reputation Measurement 370

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. Claims of sexual harassment by an employee might trigger this response plan. Will you hold an external or internal press conference?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

OCTOBER 27, 2023

employees, investors, etc.)? Now they are saying what they think in a huge international arena and even obscure publics can have a great impact on the organization’s reputation. Public relations research: An International Perspective, London: International Thomson Business Press. MacManus, & D. Vercic (Eds.),

Reputation 52

Reputation Social Media Internal International 52