The Proactive Report

JUNE 18, 2021

Discover where the reporters and bloggers you’d like to connect with find their stories. Many reporters are on Twitter and LinkedIn. Use HARO to find stories reporters are working on. Result: Web traffic increased time coincident with this campaign and they received more than 1600 downloads of the Guide. Raise awareness.

Small Business 213

Small Business Fashion Groups Local 213

Waxing UnLyrical

JULY 11, 2016

Tomorrow #measurePR takes a look at smart reporting with three stellar guests: Founder and CEO of IrisPR, Aly Saxe ; CEO of Geben Communication, Heather Whaling ; and digital PR Strategist and Author of “SMART News,” Sally Falkow. PR and Marketing Data: Impressions, Reach and Relevance, Oh My!

Report 40

Report Banking Measurement Digital PR 40

The Proactive Report

MAY 12, 2017

CMOs at the largest technology companies report that building out content marketing as an organizational competency is the second most important initiative, only behind measuring ROI. ( DivvyHQ Content Challenges Report). LinkedIn B2B content Report ). LinkedIn B2B content Report ). 888 243 3470.

Knowledge Base 113

Knowledge Base SEO Strategy Digital PR 113

The Proactive Report

OCTOBER 27, 2017

There are thousands of web design companies out there offering to make or update your site. And you should have a way to track and measure progress and success, so if things are not working you can make adjustments. It’s so easy to say “over to the web design firm.” The first report to watch is Acquisition.

Tools 113

Tools Analytics Google Web 113

The Proactive Report

MAY 7, 2018

” 2018 Skills Gap Report. Web Architecture and Development Framework. The PR Measurement Course could give you that extra edge on your resume. The PR Measurement Course could give you that extra edge on your resume. The Demand for Analytics. Middleware and Integration Software. User Interface Design.

Study 100

Study Analytics Software Data 100

Burrelles Fresh Ideas

AUGUST 2, 2023

SOURCE While the internet and social media have certainly expanded access to content, broadcast media maintains a broader demographic coverage that digital platforms often struggle to replicate. According to Nielsen Reports , 93% of American adults listen to radio programs and other audio mediums at some point during the month.

Radio 75

Radio Television Media Local 75

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. However, there are some interesting indications.

Digital PR 60

Digital PR Training Report Social Media 60

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. Ruth Barrett , Head of Content and Digital PR at Inspired Agency , has another use for the tool, too, utilising it as a way to fine-tune pitches and angles before outreach. Then click on ‘Create a Research List’.

Digital PR 161

Digital PR Tools Pitching Film 161

Sword and the Script

JULY 2, 2019

PRWeek reporter Sean Czarnecki quotes him in his story as saying, “We’re going to put our heads together about how we can integrate further and create more products.” Trendkite provided its analytics to Business Wire, packaged in its NewsTrak reports. That partnership has ended.”. billion pieces of editorial content.”

Trends 60

Trends Media Report Technology 60

Waxing UnLyrical

NOVEMBER 14, 2014

I’m happy to report they agreed! And Lisa made an important point for those of us in the business of content: “If we don’t have [a blog], [our prospects] certainly aren’t going to pick us if content development and digital PR is part of the scope [of work].

Blogging 99

Blogging Leadership LinkedIn Google 99

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

FEBRUARY 7, 2016

I asked Rebecca questions based on her recent research report for Altimeter Group about content, measurement and KPIs: Q1: Why are marketers finding measurement to be the single most formidable content marketing challenge? What is it about measurement that seems to stump them? Q2: Do KPIs also apply to PR?

Measurement 100

Measurement Digital PR Tools Content Marketing 100

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Enter a target website and use the ‘Best by Links’ report to find pages with backlinks to no longer live pages (404 errors).

Tools 71

Tools SEO Analysis Google 71

Buzzstream

MAY 2, 2024

I, one came to the top of my mind immediately, you might have seen Glenn Ops recent report that he did. But for Google, like internal links I always like to say that internal links create like a connected spider web of tissue, especially for new websites that are just getting started. That’s a good question.

Internal 118

Internal International Insurance Insurance 118

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 1: Set clear goals and target audience Launching an impactful PR campaign necessitates setting precise goals and identifying your ideal target audience. Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). He's also a world-leading web strategist, content marketer, author, and speaker.

Writing 114

Writing Social Media SEO Blogging 114

Buzzstream

MARCH 21, 2024

According to Muck Rack’s 2024 State of Journalism Report , the top reason for rejecting a pitch (73%) is the lack of relevance to their coverage area. Media lists can be a shortcut for digital PRs looking to find the relevant journalist to connect with. Curating your media list solves this.

Construction 62

Construction How To Media Google 62

ZudePR

MAY 31, 2015

His personal blog is PR Studies and he edits a magazine called Behind the Spin. “Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). So perception is everything. ” #9: Andy Crestodina (Chicago, US).

Communications 81

Communications How To Blogging Content Marketing 81

Frederik Vincx

DECEMBER 11, 2015

The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. PR practitioners are well aware of the need to improve to keep up, yet struggle with it. You can’t improve what you don’t measure. Want more on PR workflow? The place to start is tracking your work over time.

How To 60

How To Software System Employee 60