Barokas

MARCH 22, 2018

We managed The Shop’s social platforms, which became the company’s main channel for customer service. In a matter of weeks, we grew The Shop’s Instagram following from 36 to 1,276 (3,444 %) and Facebook following from zero to nearly a thousand. Media Relations – CanPay Debit. Public Affairs – Apprenti.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Critical Mention

JULY 20, 2018

Whatever the type of content, we spend a couple of seconds on the introduction, and if we don’t get the takeaway in the first couple of sentences, we go back to Facebook and keep on scrolling for the next article. In this day and age, many of us have very short attention spans.

Writing 63

Writing Content Marketing Tools Customer Service 63

Prohibition

JANUARY 14, 2022

Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, a customer gets angry about an error in billing or service and posts a complaint on Facebook or Twitter. ? An intermediate crisis. What if someone made an offensive statement on Facebook, Twitter or Instagram?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

MAY 5, 2015

In my recent history, US Air pulled the same page from the airline customer service playbook, albeit my daughter was even younger then. If good customer service is good marketing , then engineering a synthetically designed (and terrible) user experience in an effort to profit ought to be illegal.

Airlines 60

Airlines Travel Customer Service Crisis 60

Prohibition

JANUARY 7, 2022

Customer incident: If you have experienced an incident where one of your customers was injured by one of your products or services, this could be considered a crisis for your business. Customers and employees alike may be killed or stranded by floodwaters, hurricane winds, or earthquakes. Financial crisis.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

JANUARY 24, 2022

As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations. On Facebook or Twitter, reputations created over years may be crushed in minutes. Prohibition PR has a portfolio of previous works.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

MaccaPR

OCTOBER 14, 2015

T he industries that generate the highest demand : Technology, financial services and higher education. Top topics included hiring , customer service and professional development tips. LinkedIn Pulse creates a new kind of marketing unlike Facebook or Twitter. 1) Access to influential people. Length also matters.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

NewsWhip

JUNE 10, 2021

It comes down to every customer service interaction. Or has it moved from Twitter to Facebook, or from Twitter to someone’s blog, or whatever it might be? You described it as a vertical, but reputational risk can become a financial risk presumably as well. Chris: We have to be aware of everything, quite frankly.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Newsfile

JANUARY 30, 2024

Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. ROI: Financial return compared to PR costs. Offer exceptional and empathetic customer service. Share customer stories and testimonials to build trust.

Trends 105

Trends YouTube Video Social Media 105

PR Fuel

DECEMBER 11, 2018

Below are some thoughts on employees, and the “boring” work of creating a business that succeeds with both engaged customers and employees – enjoy! Hiring the Right Customer Service Agents to Represent Your Brand. Your customer service agents are your front line employees. Probably not.

Training 40

Training Employee Customer Service Crisis 40

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. As Meta (Facebook) languishes, new platforms are emerging to meet the opportunities ahead.

Marketing 189

Marketing Content Marketing Data Social Media 189

Stuart Bruce

JULY 23, 2017

The second problem with ROI is in many cases I see the marketing team isn’t actually calculating the ROI because they don’t know actually understand what that specific financial term means. No matter how good the customer service team is it would be ridiculous to expect them to handle social media for internal communications.

Social Media 68

Social Media Media Customer Service Corporate 68

Mindful Marketing

JANUARY 29, 2023

Creating Native Adverting: The AI wanted to ensure that a sponsored ad for paper towels on Facebook didn’t pretend to be an individual’s personal post. It's important to be proactive and assertive in your efforts to improve your financial situation. I need to create a sponsored post for paper towels on Facebook.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Contently - Strategy

FEBRUARY 1, 2019

On one hand, that’s a little disturbing—ideally humans should know and care when they’re being sold a product, and companies like Facebook have already been caught taking advantage of Gen Z’s mindset. If you’re selling financial advice to Boomers, for example, Instagram should be low on your list of priorities.

YouTube 111

YouTube Instagram Ethics Film 111

PRSay

JUNE 26, 2016

So, hold off on the tweets, Facebook updates, Instagram posts and snaps on Snapchat (the communication tactics) until you address social media by using it as a part of your planning process: Get closer to your customers and learn about the market through social media data and analytics.

Social Media 113

Social Media Media Infographics Community 113

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Build a brand.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Build a brand.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

PR Fuel

OCTOBER 30, 2018

We have web chat available during office hours, and our phone is answered 24 x 7, but email communication is by far the most important way we serve many hundreds of customers each month. I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. Repetition.

Communications 40

Communications Pitching Writing Social Media 40

Mindful Marketing

JUNE 14, 2019

Responses to Eric’s Facebook post about the incident confirmed such concerns: “I wonder if the price is also because you're a logged in Prime user in one and they compensate for some of the free shipping.” ” “I’ve worked with some sellers on Amazon.

Retail 55

Retail Consumer Software Web 55

Cision

JUNE 15, 2015

” Facebook, it seems, is unstoppable.” As much as the PR profession has distanced itself from AVE, many businesses measure the value of Facebook Likes in a similar context. As much as the PR profession has distanced itself from AVE, many businesses measure the value of Facebook Likes in a similar context.

Viral 120

Viral Facebook Measurement Advertising 120

Stephen Waddington

MAY 9, 2020

You can publish beautiful branded content via Instagram and Facebook. But if your product or service doesn't meet a customer’s expectation and you don't give them the opportunity to have a proper conversation with you, they’re going to use those channels to call you out. You can build gorgeous apps and websites.

Brand 157

Brand Branding Travel Crisis 157

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. 10) Amy Porterfield. Online Marketing Made Easy. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

FEBRUARY 12, 2019

Facebook has a strong and growing platform of services including Instagram and WhatsApp. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. We shouldn’t be surprised.

Publicity 79

Publicity Community Pinterest Reputation 79

Stuart Bruce

OCTOBER 30, 2014

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. We can understand how Facebook and Twitter conversations can represent different parts of the community. How often does the Financial Times write stories about itself?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Shift Communications

AUGUST 24, 2016

Most C-level leaders are looking at financial metrics alone , and are not motivating internal teams to go beyond checking the box on top line metrics such as number of followers or SoV. Facebook now has the world’s top three applications with Messenger hitting the 1 billion user mark. Lack of senior leadership endorsement/pressure.

Data 60

Data Marketing System Google 60