Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. Who should be involved in this exercise? Therefore, the more people you involve in this exercise, the better the brainstorming session you will engage in. Customer service.

Crisis 203

Crisis How To Exercises System 203

Melissa Agnes

FEBRUARY 16, 2016

Often times, when I conduct this exercise as part of the development of a crisis preparedness program with my clients, I receive the following response: “I know that each member of my department has access to the stakeholders they’re responsible for. Social media vs. more traditional means of communicating.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. What role does social media play in reputation and crisis management today? What drew you to the field of public relations?

Crisis 0

Crisis Reputation Study Social Media 0

Cision

DECEMBER 14, 2016

Facebook Messenger bots (chatbots) are a controversial feature that was added to the standalone Messenger service earlier this year. Recently, Facebook started allowing its Messenger chatbots to take payments – making the interaction between chatbot not only a customer service feature but an e-commerce feature.

Facebook 120

Facebook How To Customer Service Wikipedia 120

Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. Who should be involved in this exercise? Therefore, the more people you involve in this exercise, the better the brainstorming session you will engage in. Customer service.

Crisis 100

Crisis How To Crisis Management Exercises 100

Prohibition

FEBRUARY 1, 2024

Artificial Intelligence (AI) is completely transforming how we consume media. With the social media landscape undergoing a fascinating transformation, we’re seeing the changes happen in real time. However, AI generated content on social media is a double-edged sword.

Social Media 62

Social Media Trends Media Guidelines 62

PR in High Definition

JULY 22, 2019

In a hypothetical example of a doctored video depicting racist abuse by a customer service representative in a big brand’s shop, it will be the responsibility of the PR team to communicate that the incident did not occur and is instead a deepfake. There is hope, however.

Media 74

Media Viral Video Newspapers 74

Waxing UnLyrical

DECEMBER 14, 2016

On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included). You could be connected to exactly who you are trying to reach through your employees, whether they are customers, partners or potential employees. How does it figure in PR?

Employee 40

Employee Measurement Social Media Product Launch 40

David PR Group

JANUARY 4, 2016

Perhaps the conversation begins with an executive saying they want a presence on social media, or they want to blog, or they just want to “get their name out there.” I have done the GAME exercise with dozens of companies, and almost every time, we come away with renewed focus on an under-served audience. How do you do it?

Strategy 40

Strategy Communications Real Estate Insurance 40

Prohibition

JANUARY 7, 2022

Problems on social media. As new media is evolving fast and people are always connected, social networks offer an impressive opportunity for everyone to express their opinion, rate and review a brand but also give feedback to solve issues. Social media is a double-edged sword. Will social media be used?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Cision

OCTOBER 16, 2017

Steve Barrett: And that’s social media really in many ways it’s the thing that’s knitted this all together and made the alignment make sense, hasn’t it? And that’s like sort of a good clarifying exercise to start. It means comms and marketing have to talk to each other.

Media 202

Media Storytelling Technology Data 202

Waxing UnLyrical

AUGUST 25, 2010

Their customer service is also pretty good; when it wasn’t working for me, I emailed them and got a reply almost immediately from their CEO. Even if you don’t have to track your time, it’s still a good exercise to undertake. So don’t do that. including those that are billable and those that are not.

Tools 100

Tools Google Twitter Facebook 100

5W PR

JULY 15, 2020

Digital media kits, housed either on the company website or online newsroom, are beneficial to media targets. Modern media kits are future-proof and adaptable. Additionally, the company has the option to make updates to a media kit as needed and fix any errors that are noticed post publication. . •

How To 176

How To Media Guidelines Pitching 176

Cision

NOVEMBER 16, 2015

In case you missed it, technology changes at a pretty rapid pace — particularly communication platforms such as social media channels. As an example, social media scheduling app Buffer recently released a drag-and-drop calendar tool for its users to easily schedule social media posts.

Measurement 120

Measurement Resources Technology Examples 120

Prohibition

DECEMBER 17, 2021

Strategic communication during a crisis offers organisations the credibility they need to develop their strategies and re-enter the marketplace in order to provide relevant services to their stakeholders. In today’s social media-driven world, a good crisis management strategy is more important than ever.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Mindful Marketing

JANUARY 29, 2023

” Some may be thinking, “Okay, but this was a one-off – a hypothetical Ad Age exercise intended to create some levity.” .” Apparently, the bot was unwilling or unable to question that command and raise a legitimate concern like, “Maybe this ad isn’t a good idea; many people might find it offensive.”

Ethics 98

Ethics Guidelines Fashion Transportation 98

Buzzstream

FEBRUARY 9, 2024

For instance, this social media statistics post from Oberlo can sometimes be tough to build links to actively. California Mobility This guide of senior citizen exercises from California Mobility has gained over 270 LRD from resource pages like this. These infographics essentially make non-pitchable topics pitchable.

Google 71

Google Infographics Pitching Resources 71

Stephen Waddington

MAY 9, 2020

It’s sharing a series of train driver cab rides on YouTube and its social media managers are reading for kids from books including Thomas the Tank Engine. Greggs, the bakers, shut down all its outlets at the outset of the lockdown but has been engaging with customers via social media. It’s a fine line to tread.

Brand 157

Brand Branding Travel Crisis 157

Stephen Waddington

FEBRUARY 12, 2019

billion use social media. This is data from We Are Social’s Digital 2019 Global Digital report. It disintermediates all previous forms of media enabling anyone to become a publisher; and it creates the opportunity for communities to form around an organisation, topic or issue, creating communities and markets.

Publicity 79

Publicity Community Pinterest Reputation 79

Ethical Voices

OCTOBER 17, 2022

And around that time, I was on a core team revisiting IBM’s values, and it was a profoundly interesting exercise. Even in social media, we’re self-isolating. Think about management as coaching or as service. There were two leaders who really instigated the activity. I saw your kid walk by.

Ethics 78

Ethics Employee Communications System 78

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. The quarterly data published by social media platforms tells the story. Action: Investigate the changing media landscape in the market or sector in which you operate. 3 Social media matures.

Publicity 164

Publicity Ethics Data Community 164