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Why Public Relations Is King During A Crisis

Onclusive

There is simply no better instrument during a widespread crisis than communications. Managing your company’s reputation through a global crisis is different and harder than it was during the financial crisis of 2008. The post Why Public Relations Is King During A Crisis appeared first on Onclusive.

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The Importance of Community Relations in Healthcare

Landis PR

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. Photo courtesy of Pixabay Here’s why: Most large healthcare companies sponsor health education programs in underserved communities.

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TCIP #059 – The Human Capital Component Of Crisis Management, With Sam Miller

Melissa Agnes

Welcome to episode #059 of The Crisis Intelligence Podcast, with Melissa Agnes and Sam Miller. Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Subscribe to the Crisis Intelligence Podcast! Running time: 49:30.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices.

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Navigating Miscommunications Around Your Health & Wellness Brands

5W PR

Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Clearly disclose any financial relationships with endorsers. Crisis communication plan Develop a robust crisis communication plan to address miscommunications promptly.

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Part 2: The Risk and Value of Corporate Reputation

Reputation Us

Part one explored the financials ( see Part 1 ). percent of the market capitalization of the world’s 15 leading equity market indices, according to the group’s 2020 corporate reputation value drivers report: “ What price reputation? ” (“Future-potential” sectors, such as technology, telecom and healthcare help drive the value up.)

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How Much Should You Be Paying Your PR Freelancer?

Remote PR Jobs

Projects that require significant time and attention on a regular basis, such as full-time media monitoring or crisis communications management, may require a retainer fee or a higher hourly rate to ensure that the freelancer is compensated appropriately.