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The Importance of Community Relations in Healthcare

Landis PR

By Liza Batallones When you think of healthcare groups or pharmaceutical companies, maybe a doctor’s face pops into your head or that clever commercial with the unique-sounding drug name comes to mind. AND, they provide an important service to the community. Not everyone has access to the healthcare they need.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices.

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The Role of Marketing in a Crisis? Be More Human.

PR 20/20

The impact of COVID-19 is still uneven in communities across the country and around the world. What is the appropriate role of marketing in the midst of a crisis? There are no best practices in a crisis. Brands are showing up in unprecedented ways to support their employees, customers and communities. Is there one?

Crisis 92
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What Marketers Can Learn from the 2016 PRSA Health Academy Conference

MaccaPR

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. What does that mean?

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Disinformation in Business and Facts, Diplomacy, and Trust as Countermeasures [UML]

Sword and the Script

distract from negative information, by highlighting or even creating some other crisis or scandal.”. promoting false information in healthcare that leads to mistrust of the medical community. promoting false information in healthcare that leads to mistrust of the medical community.

Film 86
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Covid Comms: Seven brands who have made the most of a bad situation

Prohibition

Some brands have gone above and beyond to support the NHS, some have helped those in need and others have created vibrant online communities to help us feel that bit more positive. I also want to create a sense of community through our food, just like we do in all our restaurants.’

Brand 71
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Strategies for Improving Mental Health in the Workplace

Burrelles Fresh Ideas

According to NAMI’s press release : “Amid a continuing mental health crisis, #MoreThanEnough will emphasize people’s inherent value and potential for fulfilling lives while promoting resources and events that encourage connection and support.” “ #MoreThanEnough aims to address this urgent need and create a sense of belonging.