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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan.

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Pride Tragedy Offers Lessons in Crisis Communications

PRSay

The pick-up truck barely missed Congresswoman Debbie Wasserman-Schultz, who was perched on the back of a convertible, and number of local elected officials. News spread quickly on social media and residents marked themselves “safe” on Facebook. A comprehensive crisis communications plan is a necessity.

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How the Associated Press Fights Fake News on Facebook…and Everywhere Else

Cision

What started as a fact-checking mission to validate information presented by newsmakers, particularly elected officials’ campaign ads, speeches, and debates, has migrated into an organization-wide effort to verify reported or shared news stories that appear to have bad information, according to Eric Carvin, AP’s social media editor.

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Comparing top 2021 media monitoring vendors

Onclusive

Just having media monitoring in place is no longer sufficient for PR and communications success. Capturing every relevant piece of earned, owned and social media coverage around your brand, industry and important keywords can make all the difference if you want to break away from the competition or avert a full-blown crisis.

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Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

I’m muddling through the COVID-19 crisis, just like you, but I am starting to think about what might come next. Is it possible to have a good crisis? My wife shared a post on Facebook with me last night. Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle.

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Newborn Abducted from Hospital and Social Media Saves the Day

Melissa Agnes

An amber alert was issued at 7pm and the picture of the abductor, taken from the hospital’s security footage, was plastered all of local media and social media. This, ladies and gentlemen, is a great example of the power of social media in emergency and crisis situations. Are they trained?

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7 brands experimenting with new social media marketing approaches during COVID-19

Communications Conversations

Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. It’s something Microsoft CEO Satya Nadella is famous for–sharing employee-only memos on Microsoft’s social media channels. Nice to see a local company doing that here in Minnesota.