PRSay

JUNE 9, 2021

In early May, the state of Massachusetts filed a lawsuit against Publicis Health for its work with Purdue Pharma, claiming its “unfair and deceptive” marketing practices helped fuel the national opioid crisis. A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities.

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Crisis Ethics Publicity Marketing 164

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

But it’s downright disturbing when it happens to one that presumes to lead our industry. When news of its decision hit, some industry-watchers praised it, in part because it came in response to staff objections. The post Edelman Falls Short As PR Industry Leader appeared first on Crenshaw Communications.

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Industry Reputation Groups Internal 217

PR in High Definition

FEBRUARY 27, 2023

AI that can create new content, also known as generative AI, has faced its share of ethical concerns over the past months. In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. The post How will ChatGPT impact the communications industry?

Industry 62

Industry Communications Technology Reputation 62

Onclusive

APRIL 4, 2023

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. Responding to crises In times of crisis, a CEO’s personal brand can either help or hurt the company’s reputation.

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Reputation Corporate Brand Branding 195

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in. What is Crisis Management?

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Crisis Management Crisis Financial Reputation 62

Ethical Voices

JUNE 13, 2022

She discusses a number of important ethics issues including: The ethical importance knowing when to saying “No”. How to empower your employees to make tough ethical decisions. I’m excited to be in this industry, still, after 20 years. The biggest ethical challenge for me sometimes is you need to say no.

Ethics 52

Ethics Real Estate Agency Company 52

5W PR

JUNE 24, 2019

The modern-day news cycle means that industry stories don’t stay under wraps for long, and for many brands, it is only a matter of time before they find themselves dealing with one form of PR crisis or another. Perhaps the most important rule of thumb in preventing a PR crisis is to be transparent from the very beginning.

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Crisis Ethics Advertising Advertising 76

The Hoffman Agency

DECEMBER 13, 2023

When you decide to oust and then reinstate your CEO, a little comms planning can help avoid a descent into chaos (source: Shutterstock) Though the headlines provided nail-biting entertainment, it’s quite literally a guideline for how to fail at communications and create your own crisis in a matter of days.

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Crisis How To Guidelines Reputation 36

Wadds Inc.

JANUARY 18, 2023

The public relations industry has an uneasy relationship with the Edelman Trust Barometer. The consultancy suggests that business is the only institution seen as competent and ethical. The public relations industry has an uneasy relationship with the Edelman Trust Barometer, launched in 2000.

Ethics 98

Ethics Exercises Leadership Travel 98

Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. I started in Washington DC in Public Affairs and Crisis Management. Still am a crisis guy and always will be, I think. I learned the ethics challenge very early on in my career. How augmented intelligence can help enhance our profession.

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Ethics Publicity Data Agency 52

5W PR

OCTOBER 18, 2023

Effective communication is crucial in the health and wellness industry. Brands in this industry are trusted sources of accurate information that empowers consumers to make informed decisions about their health. Compliance and regulation Stay updated on the latest regulations and standards in the health and wellness industry.

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Brand Branding Crisis Communications Healthcare 78

Waxing UnLyrical

OCTOBER 2, 2018

He is also the Ethics Officer of PRSA Tampa Bay, and co-chairs the PRSA Tampa Bay PRSSA and New Professionals Committee and is PRSSA Liaison, PRSA College of Fellows Mentoring Committee. As September is Ethics Month at PRSA, the discussion revolved around the topic of ethics in PR Measurement.

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Ethics Measurement Reputation Guidelines 47

Stephen Waddington

MAY 24, 2022

Its role was elevated within organisations as it supported crisis response and transformation. You could describe the industry's double-digit 2021 surge as opportunistic. It comes to the fore in a crisis, however there’s a fundamental contradiction.

Publicity 149

Publicity Reputation Study Crisis 149

Sword and the Script

SEPTEMBER 8, 2020

PR pros have always been connectors and coordinators for their clients and organizations, but during the current crisis, collaboration has seen a heavy increase,” according to the report. More: Media Relations Shrinks as a Public Relations Service; Cliff Notes to 3 Industry Reports 9. Give our services a try.

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Survey Industry Leadership Study 95

Burrelles Fresh Ideas

JANUARY 16, 2024

Authenticity is critical in crisis management Authenticity becomes particularly crucial in times of crisis. During a crisis, being honest and transparent is paramount. Instead of deflecting blame, authentic crisis communication acknowledges the organization’s role.

Crisis 84

Crisis Airlines Crisis Communications Social Media 84

Stephen Waddington

JULY 1, 2021

We convened a group of experts from academia, industry, think tanks and professional associations to explore this emerging area of organisational risk. Communications professionals often get involved when a crisis arises, but this is too late!

Corporate 141

Corporate Report Privacy Government 141

Prohibition

OCTOBER 23, 2023

The advent of disruptive technology like Artificial Intelligence is transforming various industries, and Public Relations is no exception. It stresses the importance of establishing trust and implementing safeguards when using AI in PR – most likely creating a tug-of-war between product teams and ethics teams.

Ethics 62

Ethics Communications Pitching Retail 62

PRSay

JUNE 16, 2023

Generative AI is being used in industries such as entertainment and advertising to create personalized content for audiences. PR practitioners have valuable skills that cannot be replicated or replaced by AI, such as strategic thinking, crisis management and the ability to build relationships.

Technology 146

Technology Crisis Management Social Media Training 146

Landis PR

JANUARY 9, 2023

You may have noticed a sudden uptick in buzz about a potentially revolutionary new AI-powered chatbot called ChatGPT over the holidays, which has very quickly become a potential game-changer for almost every industry, from academics and law to journalism and communications. The whole conversation took less than two minutes.

Ethics 52

Ethics System Crisis Management Data 52

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. Social media also has compressed the speed of information transfer from hours to minutes or even seconds as a crisis develops. Crisis situations are stressful for everyone. Those days are so over!

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Employee Crisis Corporate Social Media 70

Maxim Behar

JANUARY 10, 2021

The world-famous jeweler, gemologist, and wife of the late Prince Kardam - Princess Miriam de Ungria, shares her expert opinion on changes in the luxury industry and the consumer behaviour in an interview for Manager magazine, with the assistance of Maxim Behar, PR expert and longtime friend of the Bulgarian royal family. Absolutely!

Industry 52

Industry Crisis Consumer Ethics 52

Presspage

JUNE 16, 2023

While AI brings numerous advantages, it cannot replace the human touch in certain critical aspects, such as relationship-building, crisis management, and strategic decision-making. During a financial crisis, the public side of communications requires human judgment, empathy, and adaptability.

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Financial System Ethics Data 78

Melissa Agnes

OCTOBER 31, 2014

I wanted to publish a post today on something scary related to crisis and emergency management, but the more I thought about what that something could be, I realized that I probably scare you (at least on some level) every week as I detail the realities and challenges of crisis management in this real-time and digitally-connected world.

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Crisis Management Healthcare Crisis Conference 186

Reputation Specialist Michael Toebe

FEBRUARY 14, 2022

Holmes’ errors in judgment, ethics, risk management and decisions are well known. When a person climbs to the top of their company – or their industry – it can be tempting to lose sight of how they got there and (about) the people around them that helped along the way,” Gordon says. Theranos founder and CEO Elizabeth Holmes.

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Ethics Employee Crisis Internal 98

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. Neglecting either or both of these aspects of your crisis readiness leaves a vulnerability gap that you can otherwise protect against. Who is ReputationDefender?

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Brand Branding Reputation Crisis 234

Stern + Associates

JUNE 29, 2023

Using tangible examples from diverse industries – including Alaska Airlines, Firefly and Panera Bread – he vividly illustrates how leaders should cultivate three mindsets to help them win in uncertain times: sensemaking in crisis, a bootstrap ethic and stakeholder balance.

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Airlines Ethics Financial Strategy 62

Stephen Waddington

MARCH 15, 2022

Innovative learning design, a supportive community, and content from industry leading practitioners and teachers have provided Socially Mobile students with networks and strategic skills to step up in their careers. I was fascinated by ethics in artificial intelligence and automation and further researched CIPR’s report #AIinPR.

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Mobile Meeting Course Ethics 116

Sword and the Script

JUNE 25, 2020

The full report is more than 60 pages, but we focused on these seven areas during the webinar: Effects of partisan politics Budget and challenges State of media relations Media bias and PR ethics Top PR and comms tactics; and PR measurement This week, Greg McCormick , communication chair for the IABC Heritage Region made the recording (and embedded (..)

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Survey Communications Public Affairs Ethics 78

Offleash

JULY 19, 2023

By Robin Bulanti I’m dizzy from all the news and hype on how artificial intelligence (AI) is going to completely reshape, or worse, destroy the PR industry. I’m not attempting to (age myself or) minimize the actual risks and important ethical questions surrounding this next wave of AI. News flash: We work in technology.

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Crisis Communications Ethics Creativity Crisis 52

Newsfile

FEBRUARY 28, 2024

Media monitoring involves systematically tracking and analyzing media content (such as news articles, social media posts, and broadcast segments) related to a specific brand, industry, or topic. It helps organizations stay informed about their reputation, competitors, and industry trends. What is Generative AI? What is SEO PR?

Viral 52

Viral Crisis Communications SEO Reputation 52

PR in High Definition

DECEMBER 1, 2022

The 2022 United Nations Climate Change Conference, COP27, took place in Sharm el-Sheikh, Egypt, this past month, where global leaders gathered to discuss solutions to the ongoing threats associated with the climate crisis. The role of artificial intelligence in green tech.

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Energy Engineering Technology Government 62

PR in High Definition

DECEMBER 17, 2018

A lesson in ethics. Although it began in 2017, the fall of Bell Pottinger shocked the communications industry. The ill-advised campaign that led to a host of troubles in South Africa highlighted the need for proper ethical standards in the comms industry. GDPR touched every industry and marcomms was no different.

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YouTube Ethics Crisis Industry 48

Shift Communications

MAY 16, 2023

Is it good, is it bad, is it legal or ethical – will it kill us… Segways anyone ? Our industry’s own PR Council has penned guidelines suggestions on how to use generative AI ; spoilers, be cautious and don’t feed it proprietary info just yet. We are experiencing a real moment of technological advancement. And boy do we like it.

Company 78

Company Technology Privacy Guidelines 78

Shift Communications

MAY 16, 2023

Is it good, is it bad, is it legal or ethical – will it kill us… Segways anyone ? Our industry’s own PR Council has penned guidelines suggestions on how to use generative AI ; spoilers, be cautious and don’t feed it proprietary info just yet. We are experiencing a real moment of technological advancement. And boy do we like it.

Company 78

Company Technology Privacy Guidelines 78

PR in High Definition

APRIL 26, 2021

But investors are also beginning to factor in other elements, particularly those associated with reputation and ethics, when deciding to invest in companies. For Deliveroo, concerns over workers’ rights due to its gig economy-led workforce was a risk that investors weren’t willing to take, given the ethical and legal issues involved.

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Reputation Ethics Employee Travel 62

Stephen Waddington

FEBRUARY 12, 2021

PRCA Council Chair Jules Herd shares insights into how COVID-19 has impacted the PR industry, from the monetisation of traditional media to misinformation. Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Take editorial, for example.

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Crisis Management Print Ethics Local 88

Prohibition

AUGUST 1, 2023

Some choose veganism or vegetarianism for ethical reasons, while others do so for health or environmental concerns. By highlighting the ethical, health, and environmental benefits of their products, brands can differentiate themselves from competitors.

Brand 62

Brand Branding Ethics Storytelling 62