Burrelles Fresh Ideas

JANUARY 30, 2024

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

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Ethics Crisis Transportation Airlines 96

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” Hats off to Aldi’s social media team! pic.twitter.com/p31jK5wIYK. Caterpillar Gate .

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Crisis Crisis Management Instagram Social Media 146

Deirdre Breakenridge

SEPTEMBER 26, 2016

For years, I’ve been discussing the changing roles of PR professionals as a result of social media. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media?”

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Publicity Policies Social Media Study 150

Cision

SEPTEMBER 8, 2016

Alan Caldwell, APR, vice president and chief diversity strategist at Cerrell Associates, stresses the importance of authenticity in brand communication. In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research.

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Crisis Communications Crisis Reputation Social Media 120

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. From journalist to PR pro.

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Meeting Handbook Newspapers Government 97

PRSay

AUGUST 3, 2018

What is misinformation as it pertains to journalism? c) Anything a public figure does not like that a rival or the media said. This speaks to one of the new rules of crisis management in the digital age. This post is brought to you by RockDove , a proud sponsor of PRSA. Let’s begin with a pop quiz. f) All of the above.

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Crisis Crisis Management Media Newspapers 61

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

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Publicity Marketing eBook Public Affairs 52

Karen Freberg

OCTOBER 17, 2021

My Mom was really, really surprised they had *no* research or citations to the work that had been done previously (and been cited and discussed in journals and in the popular press) at all. However, when it comes to certain areas like crisis communication, social media, and now influencer marketing – yes.

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Study Journalism Interviews Conference 111

Solo PR Pro

SEPTEMBER 21, 2021

Ever since college, Susan Stoga had a passion for the fast pace of the media industry. Originally from suburban Chicago, Illinois, she studied journalism at the University of Iowa, getting her start reporting on elections as early as her sophomore year. and China on international adoptions. From freelance to firm.

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Meeting Retail Groups Hotels 91

Presspage

MAY 8, 2017

After two women were injured on one of their rollercoasters, the organization proactively communicated to the press, offering any kind of assistance the women or their families needed. By being delicate and considerate towards the victims, they minimized the negative backlash in the media about Alton Towers.

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Crisis Crisis Management Crisis Communications Internal 102

Stuart Bruce

MAY 23, 2015

Nataliya Popovych, co-founder and board member of the Ukraine Crisis Media Centre. On Thursday evening CIPR International hosted an excellent discussion on the work of the Ukraine Crisis Media Center. A good reference for doing this is the Verification Handbook from the European Journalism Centre.

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Handbook Crisis Internal International 60

Critical Mention

JANUARY 3, 2019

We had the opportunity to speak to Richard and gain his insights into how he completely turned his life around, how his relationship with the media changed, and which channels he feels are most valuable for thought leaders and content creators today. Q: Following your return, did your relationship with the media change? If so, how?

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Interviews Ethics Government Internal 105

Karen Freberg

DECEMBER 30, 2019

Many programs would look at me and say – we do not get this “social media interest” or they couldn’t “place” me into a specific category. For years, I had people say I would never get a job teaching social media, that social media was a fad, and you can’t get tenure through teaching research.

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Social Media Conference Travel Internal 56

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” Hats off to Aldi’s social media team! pic.twitter.com/p31jK5wIYK. Caterpillar Gate .

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Crisis Instagram Social Media Facebook 62

Reputation Us

APRIL 4, 2016

At LT Public Relations , we address these questions with every client, whether we are working on a crisis communications strategy, or a public relations plan for long-term reputation management. “So If you can answer these two questions wholeheartedly, then the result = smart communications. So what + Who cares?”

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Publicity Crisis Communications Writing Meeting 60

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. News media in pain but new formats emerge 13.

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Government Education Print Ethics 103

Doctor Spin

DECEMBER 21, 2023

The media kit is a basic PR tool. But what exactly is a media kit, and why is it a foundational element in your communication arsenal? Here we go: Quicklinks What is a media kit? Here we go: Quicklinks What is a media kit? What is usually included in a media kit? How do you structure a media kit?

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Media Wikipedia Product Launch Journalism 52

Sword and the Script

MAY 23, 2017

A golden rule of PR is to treat every reporter as if they work for the Wall Street Journal because new reporters at (seemingly) small publications tend to move onwards and upwards. Sizing up or prioritizing responses in crisis communications. See these related posts: Media Relations: Proven Ways to Get More Out of It.

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SEO Tools Engineering Web 64

Waxing UnLyrical

JUNE 5, 2011

Journalism vacuum filled by PR professionals, or spin doctors? Social media case study: Feed My Starving Children and Facebook Groups , by Arik Hanson. Why: really interesting explanation of Facebook Groups as a mechanism for internal communication. by Mark Story.

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Case Study Groups Facebook SEO 60

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. Lesson #2 - Don’t Blame The News Media. The media has taken this to a whole new level.”

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Crisis Airlines Reputation Corporate 48

Sword and the Script

DECEMBER 26, 2023

Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. ” ~ Morgan McLintic , CEO, Firebrand Communications 6. Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C.

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Writing Communications Marketing B2B 190

Onclusive

NOVEMBER 29, 2017

International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. PRSA International draws the most industry vendors, including practitioners, in a who’s-who quest to highlight the best strategies, products, and more. Hashtag: #CMC18.

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Conference Content Marketing Marketing Education 210

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? One of the oldest uses, and perhaps most valuable uses, is in media monitoring.

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Employee Software Survey Tools 133

Sword and the Script

JUNE 25, 2019

This goes beyond crisis communications. So, I thought was interesting to see an experienced marketing and communications leader from the cybersecurity community, categorized the notion of brand under risk. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today. Image credit: Unsplash.

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Branding Brand Reputation Corporate 105

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. If you are sceptical it’s not just me saying this.

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Crisis Communications Transportation Conference Social Media 148

Ethical Voices

MARCH 28, 2022

I was actually an intern with them during college and they hired me so I moved from Atlanta to Pittsburgh. I have had lots of crisis communications and uncomfortable situations to deal with, but I’d like to talk about when I worked for a restaurant chain, and I was hired by the local company that was purchased by the national chain.

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Ethics Strategy Real Estate Local 52

Stuart Bruce

FEBRUARY 11, 2016

I want to strip away the hype digital gurus and social media evangelists always attach to emerging technology and focus on what it actually means for professional public relations. Even in crisis communications, or maybe even especially in crisis communications, VR could be useful. in a Google Cardboard v2.0

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Publicity How To Crisis Communications Crisis 60

Presspage

SEPTEMBER 18, 2017

The Wall Street Journal reports on incidents of users taking the unusual step of sharing their full names and addresses across public channels like Facebook and Twitter. Miami International Airport had to deal with a video of Mexico City's airport that on social was claimed to be at Miami International.

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Social Media Communications Crisis Media 122

Cision

APRIL 5, 2017

Breaking Down the State of the Media in 2017,” was a fascinating and discouraging examination of the lack of trust in the media. Gallup reports: “Americans’ trust and confidence in the mass media ‘to report the news fully, accurately and fairly’ has dropped to its lowest level in Gallup polling history.”.

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