4 Marketing Tactics B2Bs Can Swipe From Nonprofits
Cision
NOVEMBER 10, 2015
Nonprofits know and understand this, but not many look to their example when seeking help. This morning, managing director, enterprise and insight business at Cision, Jeni Lee Chapman, explored how nonprofits can teach B2B companies to increase conversions. Only 35 percent of B2B organizations use a social media monitoring platform.
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