Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# Comment as pts moderator Richard Bailey Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! I actually have a bunch of them.

Publicity 95

Publicity Facebook Twitter Measurement 95

Cision

JUNE 2, 2015

Click here for her free on-demand webinar now! The world isn’t changed by content that is sort of creative.” Want more multimedia storytelling insights? Click here for our free “A Roadmap to Multimedia Storytelling” e-book now! “I can’t control anything that Facebook does. Daniel Pink.

Content Marketing 120

Content Marketing Marketing SEO Education 120

Waxing UnLyrical

OCTOBER 28, 2010

It’s the reason I was really happy that BNET chose me to be its Startup Storyteller … and it’s what I do. Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! This is a topic that is near and dear to my heart, though. And that, I think, is something we sometimes forget.

Conference 66

Conference Measurement Tourism Twitter 66

Onclusive

OCTOBER 3, 2017

Marketers and communicators are now competing for consumer attention amid Facebook posts, Buzzfeed memes, blog posts, articles, texts and more. Create a webinar, YouTube video, Facebook video blog post, SlideShare, eBook and a podcast, building an on-demand library all from one initiative.

Brand 246

Brand Branding eBook Leadership 246

Landis PR

JULY 31, 2023

In a webinar hosted by PR Net , Erin Moody , VP of technology and digital entertainment at BerlinRosen , and Linda Zebian , senior director of communications and community at Muck Rack, sat down to answer this question and share their predictions for what comes next. Linda explained that, although tools like PressPal.Ai

Communications 97

Communications Marketing Pitching Technology 97

NewsWhip

MAY 12, 2021

Watch webinar. Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. Read transcript.

Trends 78

Trends Brand Branding Reddit 78

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. Are you keeping up with the times?

Blogging 68

Blogging Education Resources Creativity 68

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. “Content marketing will revolve more around individuals and storytelling components. “Microenterprises increasingly rely on public relations.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. I’ve also come across Taco at Trello, Sophia at Yesware, and even Charles the Dog at Lighthouse Creative. We love email,” GE’s Chief Storyteller told us. “It Organic reach on Facebook was clocked at just 5 percent in April 2020.).

B2B 145

B2B Trends Video Course 145

Contently - Strategy

OCTOBER 15, 2021

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. I’ve also come across Taco at Trello, Sophia at Yesware, and even Charles the Dog at Lighthouse Creative. We love email,” GE’s Chief Storyteller told us. “It Organic reach on Facebook was clocked at just 5 percent in April 2020.).

B2B 85

B2B Content Marketing Trends Marketing 85

Sword and the Script

MAY 22, 2018

What’s changed is that communication, that storytelling used to be about one-third marketing and two-thirds sales; now those shares have flipped. Webinars became a big thing. It takes a skilled marketer to know which results actually matter and to have the creativity to know what actions to take based on those.

Marketing 62

Marketing B2B Print Technology 62

Shift Communications

APRIL 23, 2015

Whether it’s participating in webinars, interacting with people online, or speaking at industry, company or academic events, I meet people who are at varying levels of comfort with the fast-paced world in which we live. Find a creative director who can act as a mentor. Find a creative director who can act as a mentor.

Communications 60

Communications Analytics Infographics Data-Driven PR 60

Contently - Strategy

JUNE 11, 2020

To dive deeper on these findings, sign up for our live webinar on the state of healthcare content marketing. You’ll also get the webinar on-demand.). CSR Is a Popular Use Case That Often Lacks Creativity. Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

5W PR

FEBRUARY 22, 2024

Webinars, educational games, virtual reality, and augmented reality blur the lines between consumption and participation, making people active players in the digital playground. From writing platforms like Scrivener to editing suites like Adobe Creative Cloud, countless programs cater to specific needs.

Media 78

Media YouTube Transportation eBook 78

Contently - Strategy

SEPTEMBER 15, 2021

To dive deeper on these findings, sign up for our live webinar on the state of healthcare content marketing. You’ll also get the webinar on-demand.). CSR Is a Popular Use Case That Often Lacks Creativity. Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Stephen Waddington

MAY 12, 2019

The internet finds an engagement ring, PRCA Census spotlights £15 billion industry, fabricated storytelling, Comms School end of term, and a new #FuturePRoof podcast. Social media posts on Facebook and Twitter travelled around the world and back on Bank Holiday Monday. The webinars series reaches the end of its first term next week.

Local 60

Local Storytelling Exercises Banking 60

Contently - Strategy

JANUARY 2, 2019

At the state of content marketing webinar I co-hosted last month, attendees submitted 50 questions, which means we either did something terribly right or terribly wrong. The idea was to create transparency across the industry and help freelance creatives negotiate. Sometimes it’ll be a Facebook video with overlay text.

Case Study 110

Case Study Content Marketing Strategy Facebook 110

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. 10) Amy Porterfield. Online Marketing Made Easy. 29) John Dennis.

Social Media 120

Social Media Marketing Pinterest Media 120

Beyond PR

DECEMBER 5, 2017

Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Webinars are one of the most engaging, personable types of content. Webinars are extremely effective because they: Demonstrate your brand’s thought leadership. Yield a 20-40 percent conversion rate.

Infographics 72

Infographics Case Study Video Survey 72

Sword and the Script

DECEMBER 15, 2020

Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you. Podcasts are great for the delivery of credible information and analysis, and storytelling.

Marketing 169

Marketing Employee Content Marketing Training 169

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. Facebook has a strong and growing platform of services including Instagram and WhatsApp. Two billion monthly Facebook users generate a huge amount of data.

Publicity 164

Publicity Ethics Data Community 164