Critical Mention

OCTOBER 21, 2018

It’s easy to fall behind rapidly evolving SEO trends, which include optimizing your website with the right keywords, using paid online marketing and using structured data—but there are five strategies that many PR pros miss when incorporating SEO into their campaigns: Back in the 90s, how did mom and pop stores grow their businesses?

SEO 74

SEO Strategy Engineering Local 74

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Then, how can PR aid your video marketing campaigns to create top-of-mind awareness? Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. Related read: Why Combining Content Marketing and PR is a Smart Move #8.

Video 109

Video Marketing SEO Social Media 109

Contently - Strategy

APRIL 20, 2023

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. But to truly maximize content value, you need to have a way to measure your content’s impact.

Analytics 78

Analytics Content Marketing SEO Data 78

Critical Mention

JULY 31, 2019

Part of the reason for this personnel strategy is that research shows the most effective methods of marketing involve storytelling; a PR pro’s specialty. Marketing can piggyback off that media coverage to make more strategic media buys while crafting related owned media assets (like ebooks or case studies). SCHEDULE A DEMO.

Marketing 68

Marketing SEO Guidelines eBook 68

Critical Mention

MARCH 17, 2022

Not only will your audience grow, but collaborating with influencers can also help boost SEO. Whether you’re in the gaming industry, politics, marketing field, and so on, there’s always an influencer out there ready to help give your brand the publicity it needs to take you to the next level. SCHEDULE A DEMO.

Social Media 144

Social Media Media SEO Instagram 144

Critical Mention

AUGUST 22, 2019

Not to mention, video content on social media can travel from one person to another. Enhances SEO. Ultimately, video content is extremely effective for achieving great search engine optimization (SEO) results. Take a peek into how you can transform your business by testing out our free, custom demo.

Video 95

Video SEO Engineering Radio 95

Sword and the Script

JULY 20, 2021

While your content marketing strategy is your primary lead nurturing strategy, it doesn’t do you much good unless it’s easy to find. From a technical standpoint, use an SEO tool like SEMrush to audit the backend of your website and flag issues for free. Build awareness and extend reach. Conversion points.

B2B 174

B2B Company Marketing SEO 174

Critical Mention

SEPTEMBER 24, 2019

Plus, many of today’s email marketing companies provide services that will allow you to track customer actions and identify what email content stands out to clients. Overall, having a successful email campaign provides additional exposure to your site, its product and its content. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

SEPTEMBER 13, 2019

Whether it’s from social media, online publications or broadcast stations, today’s digital marketers must always take advantage of their earned media coverage. Keep SEO in Mind. SEO plays a big part in today’s digital media marketing. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention.

Marketing 92

Marketing SEO Radio Video 92

Critical Mention

SEPTEMBER 19, 2019

Jelly Digital Marketing & PR is a one-stop-shop online marketing agency in Fort Langley, British Columbia. The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area.

Agency 79

Agency Marketing Media SEO 79

Critical Mention

MAY 17, 2019

So, whether you’re just starting out or a seasoned pro, we have five B2B marketing insights to help you up your game in 2019. Off-page SEO is a crucial piece of your marketing puzzle. Google’s algorithm uses many factors when ranking sites, so keeping up to date with SEO best practices is critical. SCHEDULE A DEMO.

B2B 68

B2B Marketing SEO Mobile 68

Critical Mention

APRIL 2, 2019

WooRank conducts an SEO audit and gives you comprehensive results. You can also compare your SEO to your competition by adding up to three competitors and comparing results like their keyword usage, technical website optimization, and more! SCHEDULE A DEMO. But without competitor analysis tools you simply can’t achieve this.

Analysis 74

Analysis Tools SEO Software 74

Critical Mention

JUNE 26, 2019

Copyblogger is one of the best content marketing platforms anywhere online. Some of its main features teach you how to create, post and optimize your content. Most importantly, it gives you tips on how to keep your audience engaged by making the content easily digestible and user-friendly. . Content Marketing Institute.

Blogging 92

Blogging Marketing Content Marketing eBook 92

Presspage

OCTOBER 6, 2017

Angelo Harms, Digital Marketing Manager at Curacao Tourist Board: “When I started in my current role, we felt like we needed to transition our marketing efforts more towards what the trend is nowadays: digital and inbound marketing.” After the demo, I was convinced.

Tourism 122

Tourism SEO Storytelling Social Media 122

Beyond PR

MARCH 6, 2018

Content that is authentic, accessible and relevant has the power to shape our behavior — whether it’s making a purchase, supporting a cause, or requesting a demo. The digital and content revolution has empowered customers to seize control of their path to purchase, forcing brands to retire their sledgehammer marketing tactics.

Strategy 67

Strategy How To B2C Content Marketing 67

Critical Mention

NOVEMBER 26, 2018

They improve your SEO rankings. This can result in generating high-quality backlinks to your website, which improves your SEO. Backlinks are a crucial component of any SEO strategy. SCHEDULE A DEMO. The post 6 Reasons to Use Influencer Marketing appeared first on Critical Mention - Media Monitoring.

Marketing 80

Marketing SEO Advertising Advertising 80

Critical Mention

MARCH 27, 2019

Optimizing to serve niche markets is necessary for long-term engagement and new lead generation. The key areas of SEO to which niche marketers should be paying the closest attention include: High-quality written content : Professionally-written, optimized blog, email, and ad content is the best option here.

Strategy 61

Strategy Marketing SEO Social Media 61

Critical Mention

NOVEMBER 5, 2019

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Social Media 105

Social Media Media Customer Service Radio 105

Critical Mention

SEPTEMBER 27, 2019

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Brand 100

Brand Branding Advertising Advertising 100

Critical Mention

DECEMBER 10, 2021

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

Radio 116

Radio Instagram Analytics Mobile 116

Critical Mention

NOVEMBER 7, 2019

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

JANUARY 9, 2019

SEO goes mobile. SCHEDULE A DEMO. The post Top Marketing Trends for 2019 appeared first on Critical Mention - Media Monitoring. This form of advertising is also a loophole for ad blockers, which are on 615 million devices. Native advertising is undetectable, allowing businesses to reach a wider audience.

Trends 108

Trends Marketing Mobile YouTube 108

Critical Mention

FEBRUARY 5, 2019

Tracking trends is critical to determining whether your marketing team can prove your value to senior leadership through earned media measurement. Being able to identify and respond to trending topics significantly increases your traffic, engagements and SEO. SCHEDULE A DEMO.

Trends 61

Trends Viral Analysis Crisis 61

The Proactive Report

JUNE 23, 2015

Software Demo – Can increase conversion up to 85%. Google’s recent mobile update penalizes sites with content that is not mobile-friendly, so make sure that your video content is available on a fully mobile-responsive website. SEO and Tagging. News releases – 55% more views 36% more link clicks.

Video 100

Video Mobile Trade Shows YouTube 100

Critical Mention

OCTOBER 9, 2019

Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.

Social Media 75

Social Media Marketing Media Instagram 75

PR 20/20

OCTOBER 11, 2018

Marketers always have the same question when it comes to artificial intelligence: “How do I get started with AI?”. The best way is to experiment with AI-powered marketing tools. So taking demos and trials of tools is a must. At the Marketing AI Institute , we’re tracking 750+ AI companies with combined funding of more than $3.7

Tools 71

Tools Marketing Enterprise Software 71

Critical Mention

APRIL 19, 2019

Chloe Bennet is a content manager at Paper Writing Service and Assignment Services websites. SCHEDULE A DEMO. She helps with submissions, writes blog articles and works with remote editors. Chloe also teaches business writing at Revieweal , academic portal.

Case Study 80

Case Study Social Media Survey Video 80

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. Something that’ll convince potential customers to learn more.

B2B 57

B2B Content Marketing Trends Marketing 57

PR in High Definition

SEPTEMBER 26, 2018

In the last decade, PR professionals have had their job roles extend from media relations masters to social media gurus, to SEO weavers, to paid media data analysts, to content marketing machines ? LinkedIn offer a free demo of Sales Navigator or book onto a Social Selling course via the IDM.

Energy 48

Energy Course Creativity Web 48

Sword and the Script

FEBRUARY 14, 2017

It is this measure that SEO and PR pros should collaborate for the greatest impact. This is a good example of integrated marketing. We Should Measure Content Marketing by Relationships. If your organization gates content – white papers, webinars and or demos – track the source of registrations. Backlinks.

B2B 67

B2B Measurement Blogging Community 67

Critical Mention

MAY 22, 2019

Because of this, SEO is changing. In this blog, we outline the impact natural language technology has on the way we search, and why it’s a big part of the future of SEO. SCHEDULE A DEMO. The post The Future of SEO: How to Optimize for Voice Search appeared first on Critical Mention - Media Monitoring.

SEO 67

SEO How To Google Local 67

Contently - Strategy

DECEMBER 14, 2022

While you know content is integral to your lead nurturing strategy, you need more tangible results from your content marketing teams. When you work with your content team, you want to align your team goals across functions. Are the demand generation marketers working hand in hand with content?

Strategy 70

Strategy SEO Analytics Content Marketing 70

Contently - Strategy

OCTOBER 15, 2020

At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

B2B 130

B2B Trends Video Course 130

Burrelles Fresh Ideas

JUNE 27, 2023

Search Engine Optimization (SEO) : Incorporate relevant keywords and phrases in your press release to improve its visibility in search engine results pages (SERPs). Click the ‘get a free demo’ button below or contact us here for answers to your questions. These types of digital assets can make your release more engaging and shareable.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. The lowest pricing tier is $129/mo.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. The lowest pricing tier is $129/mo.

Digital PR 62

Digital PR Tools Google Pitching 62

Sword and the Script

MARCH 1, 2022

Burrelles proposes short-form video can be used in communications for demos, FAQs, product teasers, and UGC. If you enjoyed this post, you might also like: This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]. Think about that for a moment. Short-form video.

Software 119

Software Case Study Advertising Advertising 119