The Proactive Report

JUNE 23, 2015

Gone are the days when a corporate video was only used in the reception area of the office, at trade shows or investor meetings. Software Demo – Can increase conversion up to 85%. SEO and Tagging. Business is realizing just how powerful a tool video online can be. Why are videos more applicable to business?

Video 100

Video Mobile Trade Shows YouTube 100

PR 20/20

MARCH 7, 2017

According to a 2016 study by Content Marketing Institute , B2C marketers ranked the following as top content priorities: 73% indicate that they want to create more engaging content. 55% want to create more visual content. 44% say that better repurposing content is a must. Provides social proof.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

PR 20/20

AUGUST 2, 2018

We're not the most sophisticated marketing department around. But we're doing OK: We use marketing automation software to manage our contact database. We have a content marketing program. And we use some basic lead scoring and email marketing to qualify leads. But, we still invest a lot in trade shows.

How To 41

How To Marketing Software Tools 41

Sword and the Script

FEBRUARY 14, 2017

It is this measure that SEO and PR pros should collaborate for the greatest impact. This is a good example of integrated marketing. We Should Measure Content Marketing by Relationships. If your organization gates content – white papers, webinars and or demos – track the source of registrations. Backlinks.

B2B 67

B2B Measurement Blogging Community 67