Karen Freberg

JULY 10, 2019

So, you can see here – Candice is definitely setting the bar pretty high as far as work experience and ethic. this independent study has given me some ideas of how to structure a course that brings together research, creative strategy, and innovative execution in an area that is very prominent in our industry. Best Wishes,

Marketing 51

Marketing Ethics Study Case Study 51

Karen Freberg

JANUARY 18, 2021

There have been some concerns around Clubhouse as a whole related to moderation and bullying (as Taylor Lorenz has reported on ) other items that have been reported, so providing students with a window exploring the best professional and ethical practices on using the app strategically could be a great exercise. Also, privacy (ex.

Groups 96

Groups Social Media Ethics Meeting 96

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Marketing Artificial Intelligence Conference (MAICON). And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world.

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers. Join Us for the Marketing AI Conference (MAICON). Invest in your future! AI is not some abstract thing you see in sci-fi movies. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

JUNE 16, 2015

…But the idea now is to work more closely with companies to highlight things that may have news value, such as the building of a manufacturing plant or a philanthropic effort, according to Otto Bell, the lead of the studio and former creative director at OgilvyEntertainment. It’s a question of ethics. What is the opportunity cost?

Advertising 60

Advertising Advertising Ethics Journalism 60

Karen Freberg

OCTOBER 17, 2021

I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. Go to a Psychology conference. This was the article I got inspired to write about my thoughts. I think that it has helped me over the years. Reach out to a marketing colleague.

Study 111

Study Journalism Interviews Conference 111

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. This could include sending press releases, organizing press conferences, or arranging interviews. Creativity: PR practitioners must be able to think creatively and come up with new and innovative ideas for campaigns and projects.

Interviews 101

Interviews Publicity Technology Social Media 101

PR Conversations

AUGUST 7, 2014

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

Publicity 87

Publicity Ethics Technology Government 87

Stuart Bruce

FEBRUARY 21, 2015

Industry conferences – it doesn’t need to be a CIPR one, One day is 10 points, two days is 20 points. You can see from my entry that 20 point activities include two-day training courses or conferences as well as participation in a CIPR group. World Communication Forum regional conference in Moscow – 20 points.

Case Study 60

Case Study Conference Training Wikipedia 60

Communications Conversations

OCTOBER 18, 2017

Last Saturday, I had the great honor to keynote the eighth Minnesota Blogger Conference. People start blogs for one reason: creative expression. One example: Writing this post four-plus years ago about how the Sons of Anarchy lived by the PRSA code of ethics. From our first, small event in CoCo St. Passion–and people.

Blogging 60

Blogging Airlines Hotels Social Media 60

PR 20/20

SEPTEMBER 20, 2018

But, as Roetzer pointed out, “How do you customize experience of INBOUND [conference] for 24,000 people? How to leverage that data will take some creative brainstorming and some research. Make ethics a part of the conversation, now. Data ethics makes headlines globally today, and that will only grow as AI becomes the norm.

Marketing 50

Marketing Training Data Ethics 50

Maxim Behar

NOVEMBER 23, 2020

This could never have happened in the previous life, how will you gather the office every day in conference halls, what will you tell them, who will hear you? And this will not be because advertising agencies are bad, or colleagues there are not creative. But I want to put aside the business part and look at the creative part.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

PR 20/20

OCTOBER 10, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Event Sponsors and Attendees: To take the community to the next level, we launched a global event in 2019: the Marketing AI Conference —or MAICON for short.

Case Study 42

Case Study Storytelling Study Engineering 42

Maxim Behar

MAY 31, 2021

Eventually, we make a press conference confirming or denying the story. That is not the case for us, our job is creative, and we must be very fresh and full of ideas at all times. It is like being a painter, it is creative business. Lastly, be creative. Being creative is to upgrade this innovation.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Solo PR Pro

MAY 21, 2019

Watch Carla Harris’ appearance at the 2017 Pennsylvania Conference for Women. This is a person with a strong work ethic but not to the point of workaholism. You must be willing to call a thing a thing. You must not leave things unsaid, especially if it is having a negative effect. Expect and Strategize to Win.

Leadership 55

Leadership Employee Airlines Construction 55

Communications Conversations

MAY 3, 2016

Brown participated in the past three PRSSA regional conferences in Baton Rouge, Nashville and Tuscaloosa representing the USM PRSSA chapter and expanding her professional network. Tori and her team partner just won first place in the Southeastern Journalism Conference public relations competition for college students from 26 universities.

Sports 0

Sports Leadership Internal International 0

PR Conversations

JULY 24, 2018

Initial findings (presented at the International History of Public Relations conference ) are inspiring regarding the lasting personal and professional benefits attributed to the qualification. Would you agree – and what do you think the main challenges we face in attracting the brightest people to work in PR?

Publicity 46

Publicity Study Government Internal 46

Karen Freberg

AUGUST 15, 2017

Keith has a good solid approach with taking key platforms and proposing creative strategies for campaigns. Social Media Communication: Concepts, Practices, Data, Law and Ethics by Jeremy Lipschultz. Another big draw for me is the fact he provides a TON of resources and templates for professors.

Social Media 69

Social Media Media Resources Education 69

Mindful Marketing

MAY 3, 2024

Allowing AI to drive information gathering, analysis, and even creativity can be very helpful, but without a heavy human hand on the wheel, is society on a collision course to moral collapse? Among other things, the right questions clarify needs and spur creative solutions. million people , or more than a third of the U.S.

Ethics 96

Ethics Privacy Radio Sports 96

Cision

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. In most, if not all, industries there is good and bad competition. The second is in speaking.

Sports 245

Sports Agency Industry Creativity 245

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 73

Blogging Twitter Facebook Measurement 73

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards. CIPR has guidance as does CPRS.

Ethics 82

Ethics Publicity Guidelines Technology 82

Critical Mention

OCTOBER 24, 2019

Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. Our Top Picks: Stay informed with the latest ways to improve your brand’s presence through creative tactics: Disruptive Tactics To Spur Creativity. Until next time! Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

Cision

FEBRUARY 5, 2016

Bernie Borges is executive producer of Social Business Engine , CEO of Find and Convert , an IBM Futurist , a Dell Social Influencer and frequent speaker at marketing conferences and private events. As a journalist-turned content marketer, Melanie Deziel, director of creative strategy at Time Inc.,

Advertising 120

Advertising Advertising Journalism Content Marketing 120

PR 20/20

NOVEMBER 29, 2018

This can be applied to predicting: email clicks and open rates, lead conversions, customer churn, content and creative performance, optimal ad budget distribution, ideal price points, audience targeting, consumer needs and preferences, product purchases, campaign ROI and hundreds of other use cases. >>> Be curious. Explore AI.

Marketing 47

Marketing Technology Training Privacy 47

Beyond PR

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. KD: Both my hard work ethic and proactive nature have been key drivers in the advancement of my career.

Sports 81

Sports Agency Industry Creativity 81

Sword and the Script

AUGUST 12, 2014

I did part-time gigs filming football games for coaches, volunteered for the local cable access channel, landed an internship at WCVB Boston, which at the time was the #1 ranked ABC affiliate in the country and I had a reel of documentaries and creative projects compiled over many late nights the last couple years of school. I networked.

How To 116

How To Film Agency Corporate 116

MaccaPR

NOVEMBER 30, 2017

By those metrics, 'Fearless Girl's creative idea was impeccable, its timing was beautiful and the location was spot on. So we’ve developed event activations that specifically appeal to gamers, launched it at large gaming conferences, where everything we do is tailored around the gaming experience.”.

Marketing 76

Marketing Consumer Measurement Viral 76

PR Conversations

FEBRUARY 5, 2015

In the second half of his guest post, Spear suggests 20 female speakers who specialize in “science communications” who he believes, individually or collectively, can help conference organizers to achieve at least some of the above. Nor should we think of experience, knowledge and creativity as being innate to one cohort group.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

In the second half of his guest post, Mike Spear suggests 20 female speakers who specialize in “science communications” and who he believes, individually or collectively, can help conference organizers to achieve at least some of the above. Think outside the conference tick-box of topics and speakers. By Mike Spear.

Communications 40

Communications Conference Government Policies 40

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. There’s also a serious ethical challenge.

Publicity 164

Publicity Ethics Data Community 164

Stuart Bruce

MARCH 17, 2014

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. Interestingly all three groups cited ethics/professionalism, training and lobbying to be priorities for their respective groups.

Communications 153

Communications Conference Groups Reputation 153