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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

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Current (and future) of PR scholarship and research

Karen Freberg

I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. It was the part of their study that interviewed PR senior scholars. Go to a Psychology conference. Those who were interviewed had their names listed publicly.

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Teaching, practicing, and executing influencer marketing

Karen Freberg

So, you can see here – Candice is definitely setting the bar pretty high as far as work experience and ethic. this independent study has given me some ideas of how to structure a course that brings together research, creative strategy, and innovative execution in an area that is very prominent in our industry. Best Wishes,

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Dawn of the Intelligently Automated Agency

PR 20/20

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Marketing Artificial Intelligence Conference (MAICON). And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world.

Agency 84
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Why public relations must wake up to wearables

PR Conversations

In the end, I found myself dabbling with hindsight, thinking ahead to a few years from now, when the great and good will gather for the annual International History of Public Relations Conference and expound their views on how our profession dealt with one of its greatest challenges: The Internet of Everything and wearable technology.

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Growing my blog has been all about…

Communications Conversations

Last Saturday, I had the great honor to keynote the eighth Minnesota Blogger Conference. It has given me the opportunity to interview 100+ PR and social media marketing professionals across the U.S. People start blogs for one reason: creative expression. From our first, small event in CoCo St. over the last eight years.

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Own Your Idea, Grow Your Audience with Storytelling [Case Study]

PR 20/20

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Event Sponsors and Attendees: To take the community to the next level, we launched a global event in 2019: the Marketing AI Conference —or MAICON for short.